DoubleVerify Holdings, Inc. (DV) reports developments in digital media measurement, data and analytics for advertisers and global brands. The company operates a media effectiveness platform that uses AI to verify media quality, optimize ad performance and measure campaign outcomes across programmatic channels, social media, streaming TV, CTV and digital publishers.
Recurring announcements cover financial results, AI-based verification products such as DV AI Verification and AI SlopStopper, attention measurement through DV Authentic Attention, reporting through DV Pinnacle, and market research derived from DV measurement data. Company updates also address MRC accreditations, platform integrations such as TikTok measurement, CTV fraud and transparency studies, streaming TV partnerships, investor conference participation and share repurchase activity.
DoubleVerify (NYSE: DV) has launched the DV Attention Lab™, aimed at assisting advertisers in optimizing campaign performance through comprehensive attention data on ad engagement and exposure. The lab, staffed by a multidisciplinary team, leverages the DV Authentic Attention® technology to provide advertisers with essential insights and recommendations. DV also introduced the DV Authentic Attention® Snapshot, offering valuable attention metrics at no extra cost. A recent collaboration with Mondelez International showed that high-exposure impressions significantly boosted brand favorability and purchase intent.
DoubleVerify (NYSE: DV) has partnered with Best Buy Ads to provide robust measurement tools for both Best Buy's ad campaigns and its retail media network. The collaboration aims to enhance ad effectiveness and provide greater clarity in digital investments. With the retail media sector estimated at a $100 billion opportunity, DoubleVerify will integrate its solutions to ensure campaigns are viewed by real people in a brand-safe environment and free from fraud. This partnership underscores DoubleVerify's commitment to innovation in digital media measurement.
DoubleVerify (NYSE: DV) has identified a new variant of the LeoTerra advertising fraud scheme, which spoofs IoT devices to conceal fraudulent activities. This latest variant has cost unprotected advertisers around $10 million this year. In the first half of 2022, DV flagged three new variants, with LeoTerra spoofing over 92 million devices. As CTV advertising spending grows, estimated to reach $27.5 billion by 2025, the threat of fraud continues to escalate, prompting DoubleVerify to enhance its fraud detection efforts.
DoubleVerify (NYSE: DV) announced its participation in two upcoming investor conferences: the Truist Securities Virtual Internet Summit on September 12, 2022, and the Goldman Sachs Communacopia + Technology Conference on September 13, 2022, featuring a fireside chat at 7:30 a.m. PT / 10:30 a.m. ET. The fireside chat will be available via live webcast and archived on DoubleVerify's investor relations website. The company specializes in digital media measurement and analytics, helping advertisers enhance campaign quality and effectiveness.
DoubleVerify (DV) reported a 43% year-over-year revenue growth, reaching $109.8 million for Q2 2022, driven primarily by a 60% increase in activation revenue to $60.5 million. The company achieved a net income of $10.3 million and a record Adjusted EBITDA of $34.0 million, reflecting a robust 31% margin. Based on strong results, DV raised its full-year guidance to anticipate 35% revenue growth and 31% EBITDA margins. Key highlights include expansion in international markets and strategic partnerships to enhance brand safety.
DoubleVerify (NYSE: DV) announced it will report its second quarter 2022 financial results after the market closes on August 3, 2022. Following this, a conference call and webcast will be held at 4:30 p.m. ET to discuss the results and business outlook. DoubleVerify, a prominent software platform for digital media measurement and analytics, aims to enhance the digital advertising ecosystem by providing unbiased data, benefiting numerous Fortune 500 advertisers globally.
DoubleVerify (NYSE: DV) announced the appointment of Sundeep Jain to its Board of Directors, effective July 1, 2022. Jain, currently Chief Product Officer at Uber (NYSE: UBER), brings over 20 years of experience from prominent companies including Google (NASDAQ: GOOG) and Zynga. He will serve on the Board's Compensation Committee. Jain's expertise in product innovation and technology is expected to enhance DV's growth and innovation trajectory in the digital media measurement sector.
DoubleVerify (NYSE: DV) has announced a partnership with Scope3 to provide advertisers with a new carbon footprint metric through its DV Pinnacle platform. This offering aims to enhance transparency in the digital advertising ecosystem, allowing clients to measure and reduce their campaign-related emissions. Scope3's system is designed to map emissions across the digital advertising supply chain, providing detailed reports on contributions to carbon footprints from various entities. This initiative is an important step toward making carbon-aware decisions in ad spending.
DoubleVerify (NYSE: DV) announced a pioneering partnership with Reddit to be its first full-service verification provider. This collaboration aims to enhance media verification for advertisers, ensuring campaigns are viewable, brand-safe, and free from fraud. DV will provide insights on brand safety, viewability, and geographic targeting to help Reddit advertisers improve campaign performance. The integration of DV's technology is set to roll out in 2023, reinforcing Reddit's commitment to delivering quality advertising solutions.
DoubleVerify (NYSE: DV) has announced that its 2022 Annual Meeting of Stockholders will take place on June 14, 2022, at 10 a.m. ET, in a virtual format. Stockholders of record as of April 18, 2022, can attend, vote, and ask questions through an online platform. This meeting will provide insights into DV's performance and strategic direction as a leading software platform in digital media measurement and analytics, aimed at enhancing the integrity of the digital advertising ecosystem.