eBay and McLaren Formula 1 Team Unveil Custom American Muscle Car at US Grand Prix
Rhea-AI Summary
eBay and McLaren Formula 1 Team have unveiled a custom American muscle car at the US Grand Prix in Austin, TX. The one-of-a-kind restomod, built to celebrate McLaren's outstanding 2024 F1 season, was revealed when team driver Lando Norris arrived at Circuit of the Americas in the vehicle. The project features a '70s-era muscle car, specifically a 1973 Plymouth Barracuda, extensively upgraded with parts from eBay's marketplace.
The car showcases various modifications, including a coilover suspension conversion, forged disc brakes, performance exhaust system, and motorsports-style bucket seats. Wrapped in McLaren's signature 'papaya' color, the vehicle is on display at the eBay x McLaren F1 Team Garage in the Fan Field throughout the race weekend. Fans can vote on final touches and watch the modifications being made.
Positive
- Collaboration with a leading Formula 1 team enhances eBay's brand visibility in motorsports
- Showcases eBay's extensive inventory of car parts and accessories
- Demonstrates eBay's ability to facilitate custom automotive projects
- Engages fans through interactive voting on final modifications
Negative
- None.
News Market Reaction – EBAY
In the trading session that priced this news, EBAY declined 0.63%, reflecting a mild negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
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The one-of-a-kind restomod, which debuted ahead of race weekend in
"eBay and the McLaren Formula 1 Team share an important commonality – we're built on thriving enthusiast communities whose passions are cars and motorsport," said Chris Prill, General Manager, eBay Motors. "Marking the team's incredible form so far this season with a trophy that only eBay can offer, this vehicle powered entirely by the marketplace, is our way of celebrating that success and connecting with McLaren Formula 1 Team fans around the world."
eBay hand selected the '70s-era muscle car for this project because of its icon status in American car culture. The vehicle started in near-stock configuration and underwent extensive upgrades based on input from McLaren Formula 1 Team. eBay's broad selection of new and classic parts and accessories, and programs like eBay Guaranteed Fit that help buyers find the right part the first time, enable the marketplace to create bespoke builds unlike any other. Upgrades include:
- Coilover conversion front and rear suspension
- Forged front and rear disc brakes
- Period-appropriate wheels and tires
- Performance headers and exhaust system
- Motorsports-style bucket seats
- Classic wood steering wheel
- Updated headlights, tail lights and side markers
Matt Dennington, Co-Chief Commercial Officer, McLaren Racing, said, "We're excited to have been working with eBay to bring this modified vehicle to life ahead of the United States Grand Prix this weekend, and we look forward to sharing the experience with our fans on the ground in
The now discontinued 1973 Plymouth Barracuda, wrapped in the McLaren Formula 1 Team's unmistakable "papaya" hue, is on display at the eBay x McLaren F1 Team Garage in the Fan Field of the US Grand Prix all weekend long. Fans can stop by and vote on finishing touches to the build including wheels, tires, the steering wheel and more, and watch the final modifications in action.
For live updates from the US Grand Prix, follow @ebay on Instagram and TikTok.
About eBay
eBay Inc. (Nasdaq: EBAY) is a global commerce leader that connects people and builds communities to create economic opportunity for all. Our technology empowers millions of buyers and sellers in more than 190 markets around the world, providing everyone the opportunity to grow and thrive. Founded in 1995 in
About McLaren Racing
McLaren Racing was founded by racing driver Bruce McLaren in 1963. The team entered its first Formula 1 race in 1966. McLaren has since won 20 Formula 1 world championships, 188 Formula 1 grands prix, the
McLaren Racing competes across six racing series. The team competes in the FIA Formula 1 World Championship with McLaren F1 drivers Lando Norris and Oscar Piastri, the NTT INDYCAR SERIES with Arrow McLaren drivers Pato O'Ward, Nolan Siegel and Christian Lundgaard, the ABB FIA Formula E World Championship as the NEOM McLaren Formula E Team with drivers Sam Bird and Taylor Barnard, the Extreme E Championship with NEOM McLaren Extreme E Team drivers Cristina Gutiérrez and Mattias Ekström, and F1 Academy with ART Grand Prix and Driver Development programme member Bianca Bustamante. The team also competes in the F1 Sim Racing Championship as McLaren Shadow, having won the 2022 Constructors' and Drivers' Championships.
McLaren is a champion for sustainability in the sport and a signatory to the UN Sports for Climate Action Commitment. It is committed to achieving net zero by 2040 and fostering a diverse and inclusive culture in the motorsport industry.
McLaren Racing – Official Website
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SOURCE eBay Inc.