Project Oliver is ECD’s Bold Nod to the Urban SUV lifestyle, Melding Classic Defender Ethos with Modern Performance
Rhea-AI Summary
ECD Automotive Design (NASDAQ:ECDA) has unveiled Project Oliver, a meticulously customized 1996 Land Rover Defender D110 Signature Edition. The vehicle features a powerful LT1 V8 engine paired with a 10-speed automatic transmission and ECD's signature Air Ride suspension.
The exterior showcases Mercedes-Benz Obsidian Black Metallic paint, 18-inch Kahn 1983 wheels, and custom features including a Warn heavy-duty winch and external roll cage. The interior boasts premium black leather with diamond stitching, Scheel-Mann Traveler seats, and modern technology including a touchscreen infotainment system with CarPlay, 360° camera system, and wireless charging.
The build demonstrates ECD's commitment to creating bespoke vehicles that combine classic Defender heritage with modern luxury and performance capabilities.Positive
- Custom-built vehicle showcasing ECD's premium customization capabilities
- Integration of modern technology and luxury features into classic Defender design
- Comprehensive performance upgrades including LT1 V8 engine and Air Ride suspension
Negative
- None.
News Market Reaction
On the day this news was published, ECDA declined 9.09%, reflecting a notable negative market reaction. Argus tracked a trough of -30.8% from its starting point during tracking. Our momentum scanner triggered 13 alerts that day, indicating notable trading interest and price volatility. This price movement removed approximately $753K from the company's valuation, bringing the market cap to $8M at that time.
Data tracked by StockTitan Argus on the day of publication.

KISSIMMEE, Fla., Sept. 03, 2025 (GLOBE NEWSWIRE) -- ECD Automotive Design proudly introduces Project Oliver, a 1996 Land Rover Defender D110 Signature Edition that redefines modern adventure. Purpose-built from the ground up, this hand-crafted Defender merges raw capability with elevated luxury, offering a seamless blend of rugged performance and refined design. Every detail, from its powerhouse V8 engine to its meticulously tailored interior, speaks to ECD’s philosophy of creating vehicles that reflect each client individually.
Images for Oliver
Video for Oliver
At its core, Project Oliver is powered by a robust LT1 V8 engine, paired with a 10-speed automatic transmission, delivering commanding performance both on and off the road. Ready for sand and snow, this build has a central locking differential, heavy-duty axles, BREMBO brakes, and ECD’s signature Air Ride suspension, ensuring maximum control across every terrain.
Clad in Mercedes-Benz Obsidian Black Metallic, the exterior exudes stealth and sophistication. The wide-body stance, 18-inch Kahn 1983 wheels in satin black, and custom details, such as ceramic-coated dual exhaust tips and a bespoke steering guard etched with the name “Ollie,” set this Defender apart as both aggressive and elegant. Functional enhancements include a Warn heavy-duty winch, external roll cage, panoramic quarter windows, and full LED lighting systems for total visibility in any environment.
“Project Oliver is the embodiment of us building exactly what our client designs with uncompromising attention to detail,” said Scott Wallace, Co-Founder of ECD Automotive Design. “Every element was built to reflect its owner’s individuality while staying true to the Defender’s heritage.”
Inside, Project Oliver offers a premium, bespoke cabin crafted for both comfort and durability. The interior is wrapped in premium black leather with diamond stitching, complemented by a black suede headliner, German square-weave carpeting, and custom billet metal details. Front passengers enjoy Scheel-Mann Traveler seats with heating and cooling, while the rear accommodates a 60/40 split bench and inward-facing jump seats for versatile seating.
Technology upgrades include a touchscreen infotainment system with CarPlay and Bluetooth, premium Infinity Kappa audio, wireless charging, rear A/C, and a 360° external camera system. Modern conveniences such as remote start, digital rearview mirror, and TPMS sensors further elevate the driving experience while maintaining the Defender’s legendary spirit.
Project Oliver Specifications
Model — 1996 Land Rover Defender 110
Engine — LT1 - V8
Transmission — 10 Speed Automatic
Brakes — Brembo
Suspension — ECD Air Ride
Exhaust — Sport Dual Plus
Exterior Color — Mercedes Benz Obsidian Black Metallic
Wheels — 18 Inch - Kahn 1983
Tires — BFG All Terrain - Black Walls Out
Side Steps — SVX - Black
Roll Cage — 6-Point Full External
Roof — Body Color
Seat Layout — 2 + 3 + 4
Dash — Puma wrapped in approved leather
Seats — Scheel-Mann Traveler F, 3-passenger seat middle row, rear inward facing jump seats
Leather — Nero (Black) - Hydes / Art. Thema - Premium Collection
Stitch Style — Single Vertical Diamond
Custom features — Panoramic Rear 1/4 Windows, Front Window Tinting
Radio console color - Custom Hydro-Dipped Wood
Area Floor - Satin Finish, add Metal Rivets & Washers
Steering Wheel — MOMO Indy - Wooden Wheel
Gauges — Vintage
Carpet — German Square Weave - True Black
Radio — Touch screen stereo with CarPlay
Subwoofer — Active Sub
Rear AC — Yes
Additional features — Cameras Back-up, power windows, central locking, remote locking and Alarm, remote start, Blind Spot Assistant
About ECD Automotive Design
ECD, a public company trading under ECDA on the Nasdaq, is a creator of restored luxury vehicles that combines classic beauty with modern performance. Currently, ECD restores Land Rovers Series, Land Rover Series IIA, the Range Rover Classic, Jaguar E-Type, Ford Mustang, Toyota FJ, and highly specialized vehicles from its Boutique Studio. Each vehicle produced by ECD is fully bespoke, a one-off that is designed by the client through an immersive luxury design experience and hand-built from the ground up in 2,200 hours by master-certified Automotive Service Excellence (“ASE”) craftsmen. The company was founded in 2013 by three British “gear heads’ whose passion for classic vehicles is the driving force behind exceptionally high standards for quality, custom luxury vehicles. ECD’s global headquarters is a 100,000-square-foot facility located in Kissimmee, Florida that is home to 105 talented and dedicated employees that hold combined 80 ASE and five master level certifications. ECD has an affiliated logistics center in the U.K. where its seven employees work to source and transport 25-year-old work vehicles back to the U.S. for restoration. For more information, visit www.ecdautodesign.com.
Media Inquiries:
Dia Stewart
dia@ecdautodesign.com
(407) 483-4825
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/a5aa61e7-7c05-44a3-a646-d138d5745ae0