The domestic service industry will continue to be exempt from value-added tax, and the 2026 tax reform will promote the sustainable and high-quality development of China's domestic service sector
Rhea-AI Summary
E-Home Household Services (NASDAQ:EJH) said it will use 2026 tax incentives to improve financial management, expand training, raise service quality, and introduce AI-driven human-machine services to boost staff deployment and performance through 2026.
Key policy directions include VAT reduction/exemption for domestic services, deductibility of employer social insurance and increased deductions for training expenses, preferential corporate income tax rates for eligible home service firms, and personal income tax additional deductions to stimulate household demand.
Positive
- Possible VAT reduction or exemption on domestic service income
- Employer social insurance contributions deductible when calculating taxable income
- Increased training expense deductions for home service personnel
Negative
- None.
Market Reality Check
Peers on Argus
EJH fell 4.67% while peers showed mixed moves: several names (YYGH, MRM, TRNR, IVP) declined, but CLIK rose 7.02%. With no peers in the momentum scanner and no same-day peer headlines, the move appears stock-specific rather than a coordinated sector reaction.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 01 | AI acquisition | Positive | -6.9% | Acquisition of AI access control and smart community services platform. |
| Aug 29 | AI product launch | Positive | -3.1% | Launch of AI-powered home cleaning robots to automate services. |
Recent positive strategic and AI-related announcements were followed by negative 24h price reactions, suggesting a pattern of selling into good news.
Over the past months, EJH emphasized technology-driven expansion. On Dec 1, 2025, it announced an acquisition of an AI access control and smart community services company to extend its IoT-enabled front-end capabilities, but shares fell 6.87% over 24 hours. Earlier, on Aug 29, 2025, the company introduced AI cleaning robots aiming to reduce costs and improve experience; the stock still declined 3.14%. Today’s tax-incentive news fits this pattern of strategic positives facing cautious market reactions.
Market Pulse Summary
This announcement highlights how China’s 2026 tax incentives for domestic services could lower EJH’s VAT burden, support higher training spend, and indirectly stimulate demand through personal income tax deductions. The company plans to pair these policies with AI adoption and a human–machine service model. Against a backdrop of prior AI initiatives in August and December 2025 and significant capital-raising in 2025, investors may watch how these measures affect margins, service quality, and scale by 2026.
Key Terms
value-added tax financial
vat financial
social insurance contributions financial
ai technology technical
AI-generated analysis. Not financial advice.
Key support directions for
Mr. Wenshan Xie, Chairman and CEO of E-Home, commented: "The specific benefits of the 2026 tax reform for the domestic service industry are as follows: 1. Reducing corporate operating costs directly lowers the tax burden on domestic service enterprises, freeing up more capital for improving service conditions, enhancing compensation for domestic workers, and elevating service quality. 2. Stimulating market demand through the special additional deductions for individual income tax alleviates the financial burden of family elder care and childcare, thereby boosting demand for domestic services and expanding the industry's market potential. 3. Standardizing industry development: Policy implementation compels home service enterprises to strengthen financial management and compliant operations, driving the industry toward standardization and professionalization. Tax reform will promote sustainable industry growth, enhance societal recognition of the sector, and spur innovative development."
About E-Home Household Service Holdings Limited
Established in 2014, E-Home Household Service Holdings Limited is a Nasdaq-listed household service company based in
The company is mainly involved in: 1. Home appliances, smart home installation, maintenance; 2. Housekeeping, nannies, maternity matron and cleaning services; 3. Internet aging + home care; 4. Units of public places cleaning. After years of development, E-Home has formed two main business channels, ToB and ToC, with two important subsidiaries.
Two main channels: 1. The ToC business to nanny, maternity matron, home care, cleaning, repair, maintenance of family integrated services. 2. The ToB business to public cleaning. Two subsidiaries: 1. Zhongrun Pharmaceutical, integrating pharmaceutical warehousing, distribution, wholesaling, retailing, and online sales; 2. Chuangying: presidential training, internal training, corporate consulting and counseling, and policy counseling. E-Home has been a comprehensive service enterprise for family life! We have always adhered to the "solving every issue of customers with heart" business philosophy, adhere to do the industry benchmark. For more information, visit the Company's website at http://www.ej111.com/ir.html.
Forward-Looking Statement
All statements other than statements of historical fact in this announcement are forward-looking statements in nature within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements involve known and unknown risks and uncertainties and are based on current expectations and projections about future events and financial trends that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Words or phrases such as "may," "will," "expect," "anticipate," "aim," "estimate," "intend," "plan," "believe," "potential," "continue," "is/are likely to" or other similar expressions are intended to identify such forward-looking statements. The Company undertakes no obligation to update forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to consider risk factors, including those described in the Company's filings with the SEC, that may affect the Company's future results. All forward-looking statements attributable to the Company and its subsidiaries or persons acting on their behalf are expressly qualified in their entirety by these risk factors.
SOURCE E-Home Household Service Holdings Limited