Elevance Health and National Diaper Bank Network Launch National Pilot to Address Diaper Affordability and Improve Family Health
National partnership will serve up to 9,000 families across 10 communities while reducing financial strain and studying impacts on maternal and child health
The 12-month pilot program will provide free diapers to up to 75 families per month at 10 Welcome Rooms operated by Elevance Health affiliated Medicaid health plans in communities across the country, reaching as many as 9,000 families in 2026. By pairing these community-based Welcome Rooms with the National Diaper Bank Network’s nationwide network of local diaper banks, the initiative delivers essential resources directly to families where they live and seek care. The program is open to all families in the communities served.
Nearly one in two
“This partnership reflects our commitment to addressing the real-world factors that impact health, including the rising cost pressures facing families,” said Mike Hofer, chief growth officer of Medicaid for Elevance Health. “By improving access to essential items like diapers through trusted community locations, we can help ease financial strain, support healthier outcomes for mothers and children, and strengthen the systems that help families thrive.”
The pilot will serve families in the following communities:
In addition to direct diaper distribution, NDBN’s Innovation and Impact Department will conduct research and evaluation to examine the relationship between diaper access and key maternal, infant, and child health indicators. Areas of study may include caregiver stress, access to preventive care, financial strain, and connections to additional family support services. Findings from the pilot will help inform future investments in integrated approaches that support affordability, stability, and family well-being.
“By combining direct support with rigorous evaluation, we’ll be able to demonstrate the vital connection between basic needs like diapers and critical health outcomes for mothers and children,” said Joanne Samuel Goldblum, founder and CEO of the National Diaper Bank Network. “This pilot with Elevance Health will help make the case for sustained investment in diaper access as a healthcare and family support strategy.”
About National Diaper Bank Network
The National Diaper Bank Network (NDBN) leads a nationwide movement dedicated to strengthening the social fabric that unites communities by ensuring individuals, children, and families have the basic material necessities they require to thrive and reach their full potential. 2026 marks the nonprofit’s 15th anniversary year. Launched in 2011 with the support of founding sponsor Huggies®, NDBN creates awareness, advances public policy, leads original research, and builds community to end diaper insecurity and period product insecurity in the
About Elevance Health
Elevance Health is a lifetime, trusted health partner whose purpose is to improve the health of humanity. The company supports consumers, families, and communities across the entire healthcare journey – connecting them to the care, support, and resources they need to lead better lives. Elevance Health’s companies serve over 109 million consumers through a diverse portfolio of industry-leading medical, pharmacy, behavioral, clinical, home health, and complex care solutions. For more information, please visit www.elevancehealth.com or follow us @ElevanceHealth on X and Elevance Health on LinkedIn.
View source version on businesswire.com: https://www.businesswire.com/news/home/20260303271748/en/
Media Contacts:
Elevance Health | Buddy Castellano | buddy.castellano@elevancehealth.com
National Diaper Bank Network | Troy Moore | troy@diaperbanknetwork.org
Source: Elevance Health, Inc.
