Entravision Joins Forces With NALEO Educational Fund to Bolster Latino Participation in the 2024 November Presidential Election
Latinos in the US can now register to vote on Entravision’s El Botón
El Botón serves as a multifaceted digital hub, offering Latinos access to music, podcasts, entertainment news in Spanish, and now crucial civic resources. With over 200K monthly website views, and a combined monthly social media reach of more than 3 million, El Botón has become a premier digital destination for Latinos in the US.
"NALEO Educational Fund expects at least 17.5 million Latinos will head to the polls in November, representing a 6.1 percent increase from 2020 Latino turnout," said NALEO Educational Fund CEO Arturo Vargas. “These projections demonstrate that the Latino electorate is positioned to play a critical role in the outcome of this year’s elections. We are thrilled to partner with Entravision in voter outreach and engagement to help advance our goal of facilitating the full participation of Latinos in the American political process this year and beyond.”
"At Entravision, we have been serving the
In addition, earlier this year Entravision launched Poder Latino, a social media initiative aimed at equipping the Latino community with the resources and knowledge necessary to actively participate in the democratic process. The company’s civic engagement campaign is amplified through its Spanish-language media assets, which includes 38 Univision and UniMás TV stations and 49 radio stations.
About Entravision Communications Corporation
Entravision is a global advertising solutions, media and technology company. Over the past three decades, we have strategically evolved into a digital powerhouse, expertly connecting brands to consumers in the
About NALEO Educational Fund
NALEO Educational Fund is the nation's leading non-profit, non-partisan organization that facilitates the full participation of Latinos in the American political process, from citizenship to public service.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240318909083/en/
Bertha Merikanskas, EVP Global Communications Entravision
bertha.merikanskas@entravision.com
Source: Entravision