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GameSquare Announces Growing Momentum for Stream Hatchet's Managed Services

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GameSquare Holdings (NASDAQ:GAME) reported significant growth in Stream Hatchet's managed services revenue, reaching $4.4 million year-to-date in 2025, compared to $730,000 in all of 2024. Stream Hatchet, a wholly-owned subsidiary, has evolved from a data analytics provider to a full-service marketing platform, partnering with major game publishers like Capcom and Annapurna Interactive. The company has collaborated with over 100 creators, generating 200+ social media posts and live streams to promote gaming titles. Stream Hatchet offers analytics capabilities and creator relationship management solutions across major streaming and social platforms. Management expects continued revenue growth from managed service partnerships throughout 2025, with multiple seven-figure opportunities in the pipeline.
GameSquare Holdings (NASDAQ:GAME) ha registrato una crescita significativa dei ricavi dai servizi gestiti di Stream Hatchet, raggiungendo 4,4 milioni di dollari da inizio anno nel 2025, rispetto ai 730.000 dollari dell'intero 2024. Stream Hatchet, una controllata al 100%, si è evoluta da fornitore di analisi dati a piattaforma di marketing completa, collaborando con importanti editori di giochi come Capcom e Annapurna Interactive. L'azienda ha lavorato con oltre 100 creatori, generando più di 200 post sui social media e live stream per promuovere titoli di gioco. Stream Hatchet offre capacità analitiche e soluzioni per la gestione delle relazioni con i creatori su principali piattaforme di streaming e social. La direzione prevede una crescita continua dei ricavi dalle partnership di servizi gestiti per tutto il 2025, con diverse opportunità da sette cifre in arrivo.
GameSquare Holdings (NASDAQ:GAME) reportó un crecimiento significativo en los ingresos por servicios gestionados de Stream Hatchet, alcanzando 4,4 millones de dólares en lo que va de 2025, en comparación con 730.000 dólares en todo 2024. Stream Hatchet, una subsidiaria de propiedad total, ha evolucionado de ser un proveedor de análisis de datos a una plataforma de marketing integral, asociándose con importantes editoras de juegos como Capcom y Annapurna Interactive. La compañía ha colaborado con más de 100 creadores, generando más de 200 publicaciones en redes sociales y transmisiones en vivo para promover títulos de videojuegos. Stream Hatchet ofrece capacidades analíticas y soluciones de gestión de relaciones con creadores en las principales plataformas de streaming y redes sociales. La dirección espera un crecimiento continuo de ingresos por asociaciones de servicios gestionados durante 2025, con múltiples oportunidades de siete cifras en desarrollo.
GameSquare Holdings(NASDAQ:GAME)는 2025년 누적 기준 Stream Hatchet의 관리 서비스 매출이 440만 달러에 달해 2024년 전체 73만 달러 대비 크게 성장했다고 보고했습니다. 완전 자회사인 Stream Hatchet은 데이터 분석 제공업체에서 종합 마케팅 플랫폼으로 발전했으며, Capcom과 Annapurna Interactive 같은 주요 게임 퍼블리셔와 협력하고 있습니다. 이 회사는 100명 이상의 크리에이터와 협업해 200건 이상의 소셜 미디어 게시물과 라이브 스트림을 통해 게임 타이틀을 홍보했습니다. Stream Hatchet은 주요 스트리밍 및 소셜 플랫폼 전반에 걸쳐 분석 기능과 크리에이터 관계 관리 솔루션을 제공합니다. 경영진은 2025년 내내 관리 서비스 파트너십에서 지속적인 매출 성장을 기대하며, 여러 건의 7자리 수 매출 기회가 대기 중이라고 밝혔습니다.
GameSquare Holdings (NASDAQ:GAME) a annoncé une croissance significative des revenus des services gérés de Stream Hatchet, atteignant 4,4 millions de dollars depuis le début de l'année 2025, contre 730 000 dollars pour l'ensemble de 2024. Stream Hatchet, une filiale à 100 %, est passée d'un fournisseur d'analyses de données à une plateforme marketing complète, collaborant avec de grands éditeurs de jeux tels que Capcom et Annapurna Interactive. L'entreprise a travaillé avec plus de 100 créateurs, générant plus de 200 publications sur les réseaux sociaux et streams en direct pour promouvoir des titres de jeux vidéo. Stream Hatchet propose des capacités analytiques et des solutions de gestion des relations avec les créateurs sur les principales plateformes de streaming et sociales. La direction prévoit une croissance continue des revenus issus des partenariats de services gérés tout au long de 2025, avec plusieurs opportunités à sept chiffres en cours de développement.
GameSquare Holdings (NASDAQ:GAME) meldete ein signifikantes Wachstum der Umsätze aus den Managed Services von Stream Hatchet, die im Jahr 2025 bisher 4,4 Millionen US-Dollar erreichten, verglichen mit 730.000 US-Dollar im gesamten Jahr 2024. Stream Hatchet, eine hundertprozentige Tochtergesellschaft, hat sich von einem Datenanalyse-Anbieter zu einer vollumfänglichen Marketingplattform entwickelt und arbeitet mit großen Spieleverlagen wie Capcom und Annapurna Interactive zusammen. Das Unternehmen hat mit über 100 Creators kooperiert und mehr als 200 Social-Media-Beiträge sowie Live-Streams zur Bewerbung von Spielen erstellt. Stream Hatchet bietet Analysefunktionen und Lösungen für das Management von Creator-Beziehungen auf den wichtigsten Streaming- und Social-Media-Plattformen. Das Management erwartet für 2025 weiterhin Umsatzwachstum durch Partnerschaften im Bereich Managed Services, mit mehreren siebenstelligen Geschäftsmöglichkeiten in der Pipeline.
Positive
  • Revenue from managed services grew significantly to $4.4 million YTD from $730,000 in all of 2024 (503% increase)
  • Partnerships established with major game publishers including Capcom and Annapurna Interactive
  • Strong pipeline with multiple seven-figure opportunities
  • Successfully collaborated with over 100 creators generating 200+ social media posts/streams
Negative
  • None.

Insights

GameSquare's Stream Hatchet subsidiary shows explosive 503% revenue growth in managed services, signaling successful business model expansion.

Stream Hatchet, GameSquare's wholly-owned subsidiary, has demonstrated remarkable financial momentum in its managed services segment. Revenue has surged to $4.4 million year-to-date, compared to just $730,000 for the entire 2024 fiscal year—representing a 503% increase already with more than half the year remaining.

This growth trajectory reflects a successful business model evolution for Stream Hatchet, which has expanded beyond its core data analytics offering to become a comprehensive marketing service provider. The company has secured partnerships with major gaming publishers including Capcom and Annapurna Interactive, facilitating over 200 social media posts and livestreams through more than 100 creators.

The expansion into managed services has significantly enhanced GameSquare's revenue potential, with management indicating multiple seven-figure opportunities in their pipeline. This diversification is particularly strategic as it establishes foundations for recurring SaaS (Software as a Service) relationships and integrated marketing contracts with major publishers.

What's especially notable is how Stream Hatchet has positioned itself at the intersection of three high-growth markets: gaming, creator economy, and data analytics. Their ability to help brands reach traditionally difficult-to-target demographics (Gen Z, Millennials, Gen Alpha) through gaming and creator partnerships, while offering measurable analytics, creates a compelling value proposition in the digital marketing landscape.

As this subsidiary continues its transformation from pure data provider to full-service marketing engine, investors should watch for sustained revenue growth, client retention metrics, and the successful conversion of pipeline opportunities into long-term contracts throughout 2025.

Year-to-Date, Stream Hatchet has partnered with some of the world's leading game publishers to generate $4.4 million in managed services revenue

Growing market needs and successful campaigns support strong pipeline for Stream Hatchet's expanding capabilities

FRISCO, TX / ACCESS Newswire / June 2, 2025 / GameSquare Holdings, Inc. (NASDAQ:GAME), ("GameSquare", or the "Company"), a next-generation media company with roots in gaming and creator entertainment, today announced strong momentum for managed services provided by Stream Hatchet, a wholly-owned subsidiary. To date, revenue from managed services has grown to $4.4 million from just $730,000 in all of 2024. This expansion reflects Stream Hatchet's unique offerings and powerful capabilities.

"Growing managed services reflect the strength of our platform and Stream Hatchet's evolution from a data analytics provider to a full-service marketing engine capable of delivering value to customers on a global scale," stated GameSquare CEO Justin Kenna. "The addition of managed services has opened the door to multiple seven-figure opportunities in our pipeline. We anticipate strong growth in this area throughout 2025 and beyond. Furthermore, these engagements are expected to serve as a foundation for long-term SaaS and integrated marketing relationships with major game publishers in the future."

Stream Hatchet has provided managed services to some of the largest global game publishers including Capcom, Annapurna Interactive, and other Tier 1 game publishers. Across these campaigns, Stream Hatchet has partnered with over 100 Creators who have generated over 200 social media posts / live streams helping amplify the launch of popular gaming titles. In addition, Stream Hatchet offers powerful analytic capabilities and creator relationship management solutions, which provides brands and marketers with a core platform to discover, manage, measure, and drive revenue from influencers across all major live streaming and social platforms.

Stream Hatchet's success is driving growing interest in their capabilities from new and existing brand partners and video game publishers. These trends are supporting a growing pipeline of opportunities and management expects annual revenue from managed service partnerships to increase throughout 2025.

About GameSquare Holdings, Inc.
GameSquare's (NASDAQ:GAME) mission is to revolutionize the way brands and game publishers connect with hard-to-reach Gen Z, Gen Alpha, and Millennial audiences. Our next generation media, entertainment, and technology capabilities drive compelling outcomes for creators and maximize our brand partners' return on investment. Through our purpose-built platform, we provide award winning marketing and creative services, offer leading data and analytics solutions, and amplify awareness through FaZe Clan Esports, one of the most prominent and influential gaming organizations in the world. With one of the largest gaming media networks in North America, as verified by Comscore, we are reshaping the landscape of digital media and immersive entertainment. GameSquare's largest investors are Dallas Cowboys owner Jerry Jones and the Goff family.

To learn more, visit www.gamesquare.com.

About Stream Hatchet
Stream Hatchet delivers real-time, actionable insights into the gaming and live-streaming ecosystem across 16 platforms. From performance benchmarking to campaign ROI and influencer intelligence, Stream Hatchet empowers game publishers, brands, agencies, and tournament organizers with the industry's most granular data and reporting tools.

For more information visit www.streamhatchet.com.

Forward-Looking Information
This news release contains "forward-looking information" and "forward-looking statements" (collectively, "forward-looking statements") within the meaning of the applicable securities legislation. All statements, other than statements of historical fact, are forward-looking statements and are based on expectations, estimates and projections as at the date of this news release. Any statement that involves discussions with respect to predictions, expectations, beliefs, plans, projections, objectives, assumptions, future events or performance (often but not always using phrases such as "expects", or "does not expect", "is expected", "anticipates" or "does not anticipate", "plans", "budget", "scheduled", "forecasts", "estimates", "believes" or "intends" or variations of such words and phrases or stating that certain actions, events or results "may" or "could", "would", "might" or "will" be taken to occur or be achieved) are not statements of historical fact and may be forward-looking statements. In this news release, forward-looking statements relate, among other things, to: the Company's future performance, revenue, growth and profitability; and the Company's ability to execute on its business plans. These forward-looking statements are provided only to provide information currently available to us and are not intended to serve as and must not be relied on by any investor as, a guarantee, assurance or definitive statement of fact or probability. Forward-looking statements are necessarily based upon a number of estimates and assumptions which include, but are not limited to: the Company's ability to grow its business and being able to execute on its business plans, the Company being able to complete and successfully integrate acquisitions, the Company being able to recognize and capitalize on opportunities and the Company continuing to attract qualified personnel to supports its development requirements. These assumptions, while considered reasonable, are subject to known and unknown risks, uncertainties, and other factors which may cause the actual results and future events to differ materially from those expressed or implied by such forward-looking statements. Such factors include, but are not limited to: the Company's ability to achieve its objectives, the Company successfully executing its growth strategy, the ability of the Company to obtain future financings or complete offerings on acceptable terms, failure to leverage the Company's portfolio across entertainment and media platforms, dependence on the Company's key personnel and general business, economic, competitive, political and social uncertainties. These risk factors are not intended to represent a complete list of the factors that could affect the Company which are discussed in the Company's most recent MD&A. There can be no assurance that forward-looking statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on the forward-looking statements and information contained in this news release. GameSquare assumes no obligation to update the forward-looking statements of beliefs, opinions, projections, or other factors, should they change, except as required by law.

Corporate Contact
Lou Schwartz, President
Phone: (216) 464-6400
Email: ir@gamesquare.com

Investor Relations
Andrew Berger
Phone: (216) 464-6400
Email: ir@gamesquare.com

Media Relations
Chelsey Northern / The Untold
Phone: (254) 855-4028
Email: pr@gamesquare.com

SOURCE: GameSquare Holdings, Inc.



View the original press release on ACCESS Newswire

FAQ

What is GameSquare's (GAME) Stream Hatchet revenue in 2025?

Stream Hatchet's managed services revenue reached $4.4 million year-to-date in 2025, up from $730,000 in all of 2024.

Who are Stream Hatchet's major gaming publisher partners?

Stream Hatchet has partnered with major game publishers including Capcom, Annapurna Interactive, and other Tier 1 game publishers.

How many creators has Stream Hatchet partnered with for their campaigns?

Stream Hatchet has partnered with over 100 creators who have generated more than 200 social media posts and live streams.

What services does Stream Hatchet offer to gaming companies?

Stream Hatchet offers managed services, analytics capabilities, and creator relationship management solutions for brands and marketers across major live streaming and social platforms.

What is GameSquare's (GAME) growth outlook for Stream Hatchet in 2025?

Management expects annual revenue from managed service partnerships to increase throughout 2025, with multiple seven-figure opportunities in the pipeline.
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