General Enterprise Ventures, Inc. Subsidiary Mighty Fire Breaker LLC Launches Landmark Fire Risk Reduction Program in Pacific Palisades
Rhea-AI Summary
General Enterprise Ventures (OTC:GEVID) announced that its subsidiary, Mighty Fire Breaker LLC (MFB), has launched America's Best Fire Risk Reduction Program with its first installation in Pacific Palisades, California. The program features a revolutionary two-step defense system for wildfire protection.
The system combines interior lumber treatment with MFB-34 CitroTech®, the only EPA Safer Choice-certified fire retardant, and an integrated wildfire defense system using MFB-31 CitroTech® Tank and Pump with remote activation capabilities. This innovation comes as a response to escalating wildfire threats in the western United States.
Following the installation, MFB has been invited by Team Palisades to present its program to industry professionals at the Pacific Design Center in Beverly Hills, demonstrating the growing interest in advanced wildfire defense solutions.
Positive
- First-of-its-kind two-step fire defense system successfully installed in Pacific Palisades
- Only EPA Safer Choice-certified and UL GREENGUARD Gold certified fire retardant in the market
- Remote activation capability allows homeowners to protect property before wildfire arrival
- Growing industry recognition and adoption potential through AEC Daily continuing education course
Negative
- Company stock currently trading with temporary 'D' suffix due to recent share consolidation
- Product adoption dependent on construction industry acceptance and regulatory approvals
News Market Reaction – GEVID
On the day this news was published, GEVID gained 1.18%, reflecting a mild positive market reaction.
Data tracked by StockTitan Argus on the day of publication.
Completes Its First Home Rebuild with Innovative Two-Step Defense System
OCEANSIDE, CA / ACCESS Newswire / September 10, 2025 / General Enterprise Ventures, Inc. (OTC:GEVID), which is currently trading with a temporary "D" suffix following a recent share consolidation, today announced its subsidiary, Mighty Fire Breaker LLC (MFB), has successfully launched America's Best Fire Risk Reduction Program with the completion of a first-of-its-kind installation on a newly rebuilt home in Pacific Palisades, California.
As deadly and devastating wildfires continue to escalate across the western United States, MFB's solution represents a significant advancement in risk reduction for homeowners, insurers and the construction industry.
"The catastrophic Los Angeles wildfire has accelerated the adoption of what we believe is the greatest advancement in wood-framed buildings since World War II," said Ted Ralston, CEO of Mighty Fire Breaker. "Our program is designed to protect firefighters, support insurers seeking real risk reduction and provide builders in Wildland Urban Interface (WUI) regions accredited, ASTM-tested tools to deliver true fire defense. Given the devastation caused by recurring wildfires, we believe our innovative solution is essential for the future of wildfire defense in American communities."
Ralston, added, "Architects and designers are quickly recognizing the importance of our solution. Through our AEC Daily continuing education course, we are equipping industry professionals to integrate Safer Choice-certified fire defense systems directly into new construction, a critical catalyst for widespread adoption. As catastrophic wildfire events continue to disrupt insurance, real estate and construction markets, we see our program as uniquely positioned to deliver both life and property saving protection for communities and long-term value creation for our shareholders."
Alain Yotnegparian, AIA, award-winning and widely respected leader in residential design, said, "As an architect working in wildfire-impacted regions of Los Angeles, I recognize the critical need for resilient design strategies. The Mighty Fire Breaker two-step defense system, which integrates both interior and exterior fire protection, represents a major advancement in wildfire risk mitigation. Implementing this dual-layered approach is essential for the continued viability of wood-framed construction in high-risk zones, and it also has the potential to improve clients' access to more favorable insurance coverage."
The Two-Step Fire Risk Reduction Program
Step 1 - Interior Lumber Treatment
MFB treats
Step 2 - Integrated Wildfire Defense System
MFB installs the MFB-31 CitroTech® Tank and Pump in the home's crawlspace, with plumbing routed through the walls and up to the roof to support a fully integrated wildfire defense (WFD) sprinkler system. Once complete, the CitroSafe® Wildfire Defense System will allow homeowners to remotely activate the system long before wildfire arrival. Unlike traditional water-based systems, this chemistry-based solution blocks ember attacks and advancing fire even under bone-dry conditions.
Following the milestone installation in Pacific Palisades, Team Palisades, a grassroots, community-led initiative, invited MFB to present its program to architects, designers and property owners at the Pacific Design Center in Beverly Hills where they will learn firsthand how MFB's technology is reshaping wildfire defense and redefining standards in resilient home building.
Team Palisades was formed in response to the devastating January 2025 wildfires in Pacific Palisades. Dedicated to supporting recovery and rebuilding, the organization unites neighborhood representatives, volunteers and subject-matter experts to drive long-term resilience and protection for residents, making its collaboration with MFB a natural fit.
For more information on Mighty Fire Breaker, visit www.mightyfirebreaker.com.
About General Enterprise Ventures, Inc.
General Enterprise Ventures, Inc., through its wholly owned subsidiary Mighty Fire Breaker, LLC, offers an innovative portfolio of non-toxic and environmentally safe wildfire defense solutions. The Company's offerings include wildfire home defense systems, mobile and ground application systems, and products for use in the manufacturing of fire-resilient building products.
Mighty Fire Breaker's CitroTech fire inhibitor is the only fire inhibitor designated as EPA Safer Choice and also has UL GREENGUARD GOLD certification.
Twitter: @GEVIOfficial
Website: https://generalenterpriseventures.com/
Contact:
Brett Maas, Managing Principal
Hayden IR, LLC
brett@haydenir.com
(646) 536-7331
SOURCE: General Enterprise Ventures, Inc.
View the original press release on ACCESS Newswire
FAQ
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