Global Interactive Technologies, Inc. Announces Agreement with ATEEZ for Animated Feature Theme Song
Rhea-AI Summary
Global Interactive Technologies (NASDAQ: GITS) announced an agreement with K-pop group ATEEZ for the official theme song of the animated feature The Legend of MegaRace on January 26, 2026. GITS said it acquired full ownership of the master recordings and worldwide distribution, usage, and commercial exploitation rights for the theme song. The company will manage global release strategies, soundtrack distribution, licensing, and an international promotional campaign using its Faning fandom platform to distribute music and behind‑the‑scenes content.
The deal aligns with GITS's stated strategy to expand proprietary IP across animation and music and pursue scalable monetization through high‑profile artist collaborations.
Positive
- Acquired full ownership of master recordings and global exploitation rights
- Controls worldwide distribution and licensing for the theme song
- Plans an international promotional campaign leveraging Faning platform
- Alignment with strategy to expand proprietary animation and music IP
Negative
- No financial terms or transaction value disclosed
- No specific release dates or revenue projections provided for the song or film
Market Reality Check
Peers on Argus
GITS gained 3.57% while peers were mixed: ONFO appeared in momentum scans up 13.840000331401823%, whereas LCFY, SJ, SLE, and ZDGE showed declines, indicating a stock-specific response rather than a broad sector move.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 19 | Fandom platform deal | Positive | -16.7% | Faning to host ICHILLIN’ fan club and virtual events with Lee Jae-won. |
Previous positive fandom/IP partnership news coincided with a negative price reaction, suggesting a history of sell-offs on upbeat platform announcements.
Over the past months, GITS focused on building its Faning platform and K-pop–driven fandom ecosystem. On Dec 19, 2025, it announced Faning would host the official fan club for ICHILLIN’ and virtual fan events with Lee Jae-won, yet the stock fell 16.73% over the next day. Today’s ATEEZ theme-song agreement similarly extends its IP and fandom strategy around animation and music.
Market Pulse Summary
This announcement highlights GITS’s approach of tightly controlling IP and distribution while partnering with globally recognized K-pop talent to promote its animated feature and Faning platform. The ATEEZ agreement builds on earlier fandom collaborations and reinforces a strategy centered on proprietary animation and music assets. Against the backdrop of recent filings citing low revenue and going-concern risk, future updates on monetization and user engagement will be key metrics to watch.
Key Terms
intellectual property technical
AI-generated analysis. Not financial advice.
GITS acquires master and global distribution rights to the theme song performed by ATEEZ for their animated IP, and launches a worldwide promotion for The Legend of MegaRace and ATEEZ content.
SEOUL, KR / ACCESS Newswire / January 26, 2026 / Global Interactive Technologies, Inc. ("GITS"), a NASDAQ-listed digital media and intellectual property company, announced today that it has come to an agreement with globally recognized K-pop group ATEEZ regarding the production and performance of the official theme song for the upcoming animated feature The Legend of MegaRace.
Under the agreement, GITS has acquired full ownership and complete control of the master recordings, along with worldwide distribution, usage, and commercial exploitation rights tied to the theme song. Through this deal, GITS will oversee global release strategies, soundtrack distribution, and licensing activities across digital and physical platforms.
In connection with the global release of The Legend of MegaRace, GITS plans to roll out an international promotional campaign centered around ATEEZ's participation. Promotional content, including official music-related materials and behind-the-scenes footage, will be distributed through Faning, GITS's global fandom platform.
"This agreement reflects GITS's continued focus on strict IP ownership and controlled distribution," a GITS representative said. "Collaborating with a globally influential artist such as ATEEZ supports our objective to expand international reach while maintaining a structured, long-term approach to content commercialization."
ATEEZ's participation is expected to significantly elevate global visibility for The Legend of MegaRace across key markets, including North America, Europe, and Asia. GITS believes that pairing a globally recognized artist with its integrated distribution and promotion framework will strengthen worldwide audience engagement in a manner that upholds governance standards expected of a publicly listed company.
The company noted that the agreement is consistent with its broader strategy to expand proprietary intellectual property across animation and music, while collaborating with high-profile global artists in a manner that supports scalable promotion and diversified monetization over time.
Company Contact:
Global Interactive Technologies, Inc.
Taehoon Kim
tkc@gitechnologies.com
Investor Contact:
Global Interactive Technologies, Inc.
Taehoon Kim
tkc@gitechnologies.com
SOURCE: Global Interactive Technologies, Inc.
View the original press release on ACCESS Newswire
FAQ
What did GITS (NASDAQ: GITS) announce on January 26, 2026 about ATEEZ?
What rights did GITS acquire for the ATEEZ theme song for The Legend of MegaRace?
Will GITS promote the ATEEZ theme song globally and where?
Did GITS disclose the financial terms or release date for the ATEEZ theme song?
How does GITS say this agreement fits its corporate strategy?
