GMG Commencing Sales of G(R) Lubricant and Advancing Regulatory Approvals
Graphene Manufacturing Group (OTCQX: GMGMF) has launched global sales of its G® Lubricant product through website and direct sales channels across multiple regions including Australia, UK, Europe, China, Canada, and the United States.
The company is advancing regulatory approvals, including registration with the European Chemicals Agency (REACH) and USA EPA. GMG is investing over AU$400,000 in marketing, split between Australian trucking industry advertising and global online promotional campaigns. The company is also conducting product trials with large truck fleets and exploring scaling partnerships with major oil and gas companies.
To support growth, GMG is expanding its sales team globally and optimizing production and packaging systems to meet anticipated demand.
Graphene Manufacturing Group (OTCQX: GMGMF) ha avviato la vendita globale del suo prodotto G® Lubricant tramite il sito web e canali di vendita diretta in diverse regioni, tra cui Australia, Regno Unito, Europa, Cina, Canada e Stati Uniti.
L'azienda sta procedendo con le approvazioni regolatorie, inclusa la registrazione presso l'Agenzia europea per le sostanze chimiche (REACH) e l'EPA degli USA. GMG sta investendo oltre AU$400.000 nel marketing, suddivisi tra pubblicità per l'industria dei trasporti australiani e campagne promozionali online a livello globale. Inoltre, sta conducendo prove prodotto con grandi flotte di camion ed esplorando partnership per l'espansione con importanti compagnie petrolifere e del gas.
Per supportare la crescita, GMG sta ampliando il proprio team di vendita a livello globale e ottimizzando i sistemi di produzione e confezionamento per soddisfare la domanda prevista.
Graphene Manufacturing Group (OTCQX: GMGMF) ha lanzado la venta global de su producto G® Lubricant a través de su sitio web y canales de venta directa en varias regiones, incluyendo Australia, Reino Unido, Europa, China, Canadá y Estados Unidos.
La empresa está avanzando en las aprobaciones regulatorias, incluyendo el registro con la Agencia Europea de Sustancias Químicas (REACH) y la EPA de EE.UU. GMG está invirtiendo más de AU$400,000 en marketing, dividido entre publicidad en la industria del transporte en Australia y campañas promocionales en línea a nivel global. Además, está realizando pruebas del producto con grandes flotas de camiones y explorando asociaciones para ampliar la producción con importantes compañías de petróleo y gas.
Para apoyar el crecimiento, GMG está expandiendo su equipo de ventas globalmente y optimizando los sistemas de producción y embalaje para satisfacer la demanda prevista.
Graphene Manufacturing Group (OTCQX: GMGMF)는 호주, 영국, 유럽, 중국, 캐나다, 미국 등 여러 지역에서 웹사이트와 직접 판매 채널을 통해 G® Lubricant 제품의 글로벌 판매를 시작했습니다.
회사는 유럽 화학물질청(REACH) 및 미국 EPA 등록 등 규제 승인 절차를 진행 중입니다. GMG는 호주 트럭 산업 광고와 글로벌 온라인 홍보 캠페인에 걸쳐 AU$400,000 이상을 마케팅에 투자하고 있습니다. 또한 대형 트럭 운송업체들과 제품 시험을 진행하며 주요 석유 및 가스 회사들과의 생산 확대 파트너십도 모색하고 있습니다.
성장을 지원하기 위해 GMG는 전 세계적으로 영업팀을 확장하고 예상 수요를 충족하기 위해 생산 및 포장 시스템을 최적화하고 있습니다.
Graphene Manufacturing Group (OTCQX: GMGMF) a lancé la vente mondiale de son produit G® Lubricant via son site web et des canaux de vente directe dans plusieurs régions, notamment en Australie, au Royaume-Uni, en Europe, en Chine, au Canada et aux États-Unis.
L'entreprise avance dans les approbations réglementaires, y compris l'enregistrement auprès de l'Agence européenne des produits chimiques (REACH) et de l'EPA américaine. GMG investit plus de 400 000 AUD en marketing, répartis entre la publicité dans l'industrie du transport routier australien et des campagnes promotionnelles en ligne à l'échelle mondiale. Elle mène également des essais produits avec de grandes flottes de camions et explore des partenariats pour augmenter la production avec de grandes compagnies pétrolières et gazières.
Pour soutenir sa croissance, GMG élargit son équipe commerciale à l'international et optimise ses systèmes de production et d'emballage pour répondre à la demande anticipée.
Graphene Manufacturing Group (OTCQX: GMGMF) hat den weltweiten Verkauf seines Produkts G® Lubricant über die Website und Direktvertriebskanäle in mehreren Regionen, darunter Australien, Großbritannien, Europa, China, Kanada und die USA, gestartet.
Das Unternehmen arbeitet an behördlichen Genehmigungen, einschließlich der Registrierung bei der Europäischen Chemikalienagentur (REACH) und der US-Umweltschutzbehörde EPA. GMG investiert über AU$400.000 in Marketing, aufgeteilt zwischen Werbung in der australischen Transportbranche und globalen Online-Promotion-Kampagnen. Zudem führt das Unternehmen Produkttests mit großen Lkw-Flotten durch und prüft Partnerschaften zur Skalierung mit großen Öl- und Gasunternehmen.
Zur Unterstützung des Wachstums baut GMG sein Vertriebsteam weltweit aus und optimiert Produktions- und Verpackungssysteme, um die erwartete Nachfrage zu decken.
- Launch of G® Lubricant sales across multiple major markets including Australia, UK, Europe, China, Canada, and US
- Significant marketing investment of AU$400,000 in promotional campaigns
- Ongoing trials with large truck fleets for product validation
- Active discussions with large oil and gas companies for scaling partnerships
- Regulatory approvals still pending in key markets like Europe (REACH) and USA (EPA)
- Up to 3-month waiting period for European REACH registration completion
Brisbane, Queensland, Australia--(Newsfile Corp. - July 7, 2025) - Graphene Manufacturing Group Limited (TSXV: GMG) (OTCQX: GMGMF) ("GMG" or the "Company") is pleased to announce that G® Lubricant has commenced both website sales and direct sales to end customers in a number of countries and regions around the world, including Australia, the United Kingdom, Europe, China, Canada and the United States.
Figure 1
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Buy Now at: www.G-Lubricant.com
GMG has received formal requests to distribute G® Lubricant in a number of additional countries and is working through the process to commence these distribution deals, including packaging and labelling updates to address country-specific requirements for sales to commence.
GMG is commencing the process to register the G® Lubricant product with the European Chemicals Agency under the Registration, Evaluation, Authorisation and Restriction of Chemicals (REACH) regulation to ensure large quantities of the product can be sold in Europe. This process can take up to three months to complete. GMG is also engaging consultants for assistance in obtaining USA EPA approval for G® Lubricant.
GMG provides the following updates with respect to other actions that the Company is taking to further develop sales of G® Lubricant:
- GMG is discussing scaling partnership possibilities for G® Lubricant with large oil and gas companies and original equipment manufacturers around the world.
- G® Lubricant is being actively used in a number of large truck fleets and GMG is awaiting product performance feedback from these trials, which is anticipated within the next few months.
- GMG has shared a number of "how to" explainer videos performed by Chief Development Officer Paul Mackintosh on YouTube which show how to add G® Lubricant to some of the major global lubricant brand products:
G® Lubricant being mixed into Shell Rimula R4X Engine Oil:
https://youtube.com/shorts/SXXT99EqyEE?si=3VgoKf1V824XxS28
G® Lubricant being mixed into Castrol GTX Engine Oil:
https://youtube.com/shorts/gnpUtfoUuD8?si=GPGDw-YATyEpcPpM
- GMG has committed to spend over AU
$200,000 over the next year of promotional advertising in Australia with an integrated newspaper, magazine, website and radio advertising campaign targeting the trucking and transport industry.
- GMG is currently spending over AU
$200,000 (on an annualised basis) on online promotional campaigns across Meta (Facebook and Instagram), Google (Google Ads and YouTube) and LinkedIn of G® Lubricant to the targeted truck market in a number of key countries around the world. The online campaigns include GMG's explainer video on YouTube:
G® Lubricant Explainer Video
https://youtu.be/29DnDDDLK4I?si=izlq4_JOm93FOY4V
- GMG is in the process of onboarding a number of new sales team members around the world to support the sales of its products. GMG will continue to bring on new sales team members in line with sales growth.
- GMG is actively reviewing and managing how to expand its G® Lubricant production and packaging systems in line with sales estimates - including external packaging third party contractors where it sees value in doing so.
GMG's Managing Director and CEO, Craig Nicol, commented: "It is great to see the welcome G® Lubricant has received by the industry - we look forward to growing sales through new distributors and potential partners for scale."
GMG's Chairman and Director, Jack Perkowski, commented: "Commencing sales is the first step to bringing the product to market - congratulations team!"
About GMG:
GMG is an Australian based clean-technology company which develops, makes and sells energy saving and energy storage solutions, enabled by graphene manufactured via in house production process. GMG uses its own proprietary production process to decompose natural gas (i.e. methane) into its natural elements, carbon (as graphene), hydrogen and some residual hydrocarbon gases. This process produces high quality, low cost, scalable, 'tuneable' and low/no contaminant graphene suitable for use in clean-technology and other applications.
The Company's present focus is to de-risk and develop commercial scale-up capabilities, and secure market applications. In the energy savings segment, GMG has initially focused on graphene enhanced heating, ventilation and air conditioning ("HVAC-R") coating (or energy-saving coating) which is now being marketed into other applications including electronic heat sinks, industrial process plants and data centres. Another product GMG has developed is the graphene lubricant additive focused on saving liquid fuels initially for diesel engines.
In the energy storage segment, GMG and the University of Queensland are working collaboratively with financial support from the Australian Government to progress R&D and commercialization of graphene aluminium-ion batteries ("G+AI Batteries"). GMG has also developed a graphene additive slurry that is aimed to improve the performance of lithium-ion batteries.
GMG's 4 critical business objectives are:
- Produce Graphene and improve/scale cell production processes
- Build Revenue from Energy Savings Products
- Develop Next-Generation Battery
- Develop Supply Chain, Partners & Project Execution Capability
For further information please contact:
- Craig Nicol, Chief Executive Officer & Managing Director of the Company at craig.nicol@graphenemg.com, +61 415 445 223
- Leo Karabelas at Focus Communications Investor Relations, leo@fcir.ca, +1 647 689 6041
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accept responsibility for the adequacy or accuracy of this news release.
Cautionary Note Regarding Forward-Looking Statements
This news release includes certain statements and information that may constitute forward-looking information within the meaning of applicable Canadian securities laws. Forward-looking statements relate to future events or future performance and reflect the expectations or beliefs of management of the Company regarding future events. Generally, forward-looking statements and information can be identified by the use of forward-looking terminology such as "intends", "expects" or "anticipates", or variations of such words and phrases or statements that certain actions, events or results "may", "could", "should", "would" or will "potentially" or "likely" occur. This information and these statements, referred to herein as "forward‐looking statements", are not historical facts, are made as of the date of this news release and include without limitation, GMG's intention to commercialise and market G® Lubricant, future distribution of G® Lubricant, registration and receipt of regulatory approval of G® Lubricant in applicable jurisdiction, potential partnership opportunities involving G® Lubricant, performance results of G® Lubricant in truck fleets, expenditures allocated to marketing and promotional activities, addition of sales employees subject to sales growth, ongoing review of production and packaging expansion capabilities, the potential market for G® Lubricant and the potential revenue available for G® Lubricant.
Such forward-looking statements are based on a number of assumptions of management, including, without limitation that G® Lubricant has the potential to optimize efficiency and power for stationary or mobile engines, that GMG will continue to commercialize and market G® Lubricant, continued development of distribution channels of G® Lubricant, that the Company's registration and regulatory approval applications will progress as anticipated, continued development of partnership opportunities involving G® Lubricant, receipt of performance outcomes of G® Lubricant in truck fleets, that the marketing and promotional expenditures will be consistent with forecasts, addition of new sales employees, continued review of production and packaging expansion capabilities, and that the potential market and revenue available for G® Lubricant will be as currently forecasted. Additionally, forward-looking information involves a variety of known and unknown risks, uncertainties and other factors which may cause the actual plans, intentions, activities, results, performance or achievements of GMG to be materially different from any future plans, intentions, activities, results, performance or achievements expressed or implied by such forward-looking statements. Such risks include, without limitation: that G® Lubricant will not offer an innovative solution that optimizes efficiency and power for stationary or mobile engines, that GMG will not commercialize and market G® Lubricant as anticipated, failure by GMG to develop distribution channels for G® Lubricant, failure by GMG to secure partnership involving G® Lubricant, that the marketing and promotional expenditures are different than anticipated, failure to add new sales employees, unfavourable performance results of G® Lubricant in truck fleets, inability of the Company to complete review of production and packaging expansion capabilities that the potential market and revenue available for the G® Lubricant product is not as currently calculated, risks relating to the extent and duration of current geopolitical conflicts and its impact on global markets, the volatility of global capital markets, political instability, the failure of the Company to obtain regulatory approvals or complete necessary registrations, the Company's ability to attract and retain skilled personnel, unexpected development and production challenges, unanticipated costs and the risk factors set out under the heading "Risk Factors" in the Company's annual information form dated October 3, 2024 available for review on the Company's profile at www.sedarplus.ca.
Although management of the Company has attempted to identify important factors that could cause actual results to differ materially from those contained in forward-looking statements or forward-looking information, there may be other factors that cause results not to be as anticipated, estimated or intended. There can be no assurance that such statements will prove to be accurate, as actual results and future events could differ materially from those anticipated in such statements. Accordingly, readers should not place undue reliance on forward-looking statements and forward-looking information. Readers are cautioned that reliance on such information may not be appropriate for other purposes. The Company does not undertake to update any forward-looking statement, forward-looking information or financial out-look that are incorporated by reference herein, except in accordance with applicable securities laws. We seek safe harbor.
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