GoHealth Helps Medicare Consumers Navigate Another Disruptive Annual Enrollment Period (AEP) With Personalized Guidance
GoHealth (NASDAQ: GOCO) said it is deploying proprietary tools to help Medicare consumers through the 2026 Annual Enrollment Period (Oct 15–Dec 7) amid significant market disruption. The company highlighted its PlanFit reviews and PlanGPT AI assistant to improve plan comparisons, support licensed agents, and cut call times.
GoHealth cited industry headwinds—about 2 million Medicare Advantage plan exits and 10 million plan degradations—plus risks of smaller networks, reduced supplemental benefits, and higher copays. The company reported nearly 30,000 PlanFit confirmations last AEP and said its AI tools cut average call time by 10 minutes in 2024.
GoHealth (NASDAQ: GOCO) ha dichiarato di utilizzare strumenti proprietari per aiutare i consumatori Medicare durante il Periodo di Iscrizione Annuale 2026 (15 ott–7 dic) in mezzo a una significativa disruption del mercato. L'azienda ha evidenziato le sue revisioni PlanFit e l'assistente AI PlanGPT per migliorare i confronti tra piani, supportare gli agenti abilitati e ridurre i tempi di chiamata.
GoHealth ha citato ostacoli del settore—circa 2 milioni di uscite di piani Medicare Advantage e 10 milioni di degradazioni di piani—più rischi di reti più piccole, benefici supplementari ridotti e copagamenti più alti. L'azienda ha riferito quasi 30.000 conferme PlanFit nell'ultimo AEP e ha detto che i suoi strumenti AI hanno tagliato in media i tempi di chiamata di 10 minuti nel 2024.
GoHealth (NASDAQ: GOCO) afirma que está desplegando herramientas propietarias para ayudar a los consumidores de Medicare durante el Período de Inscripción Anual 2026 (del 15 oct al 7 dic), en medio de una marcada disrupción del mercado. La empresa destacó sus revisiones PlanFit y el asistente de IA PlanGPT para mejorar las comparaciones de planes, apoyar a agentes con licencia y reducir los tiempos de llamada.
GoHealth señaló vientos en la industria: aproximadamente 2 millones de salidas de planes Medicare Advantage y 10 millones de degradaciones de planes, además de riesgos de redes más pequeñas, beneficios suplementarios reducidos y copagos más altos. La empresa informó casi 30,000 confirmaciones PlanFit durante el último AEP y dijo que sus herramientas de IA recortaron el tiempo medio de llamada en 10 minutos en 2024.
GoHealth (NASDAQ: GOCO)은 significant 시장 혼란 속에서 2026년 연간 등록 기간(10월 15일~12월 7일) 동안 메디케어 소비자를 돕기 위한 독점 도구를 배치 중이라고 밝혔다. 회사는 PlanFit 검토와 PlanGPT AI 도우미를 통해 플랜 비교를 개선하고, 면허를 가진 에이전트를 지원하며, 전화 대기 시간을 줄일 것이라고 강조했다.
GoHealth는 업계 역풍—약 200만 명의 Medicare Advantage 플랜 이탈과 1000만 건의 플랜 저하—뿐만 아니라 더 작은 네트워크, 보조 혜택 감소, 더 높은 본인부담의 위험을 지적했다. 회사는 최근 AEP에서 거의 3만건의 PlanFit 확인을 보고했고, AI 도구가 2024년에 평균 통화 시간을 10분 단축했다고 밝혔다.
GoHealth (NASDAQ: GOCO) déclare déployer des outils propriétaires pour aider les consommateurs Medicare pendant la période d’inscription annuelle 2026 (du 15 oct. au 7 déc.) au milieu d’une perturbation significative du marché. L’entreprise a mis en avant ses revues PlanFit et l’assistant IA PlanGPT pour améliorer les comparaisons de plans, soutenir les agents agréés et réduire les délais d’appel.
GoHealth a cité des vents contraires à l’industrie — environ 2 millions de sorties de plans Medicare Advantage et 10 millions de dégradations de plans — ainsi que des risques de réseaux plus petits, de prestations supplémentaires réduites et de copaiements plus élevés. L’entreprise a rapporté près de 30 000 confirmations PlanFit lors du dernier AEP et a déclaré que ses outils IA ont réduit le temps moyen d’appel de 10 minutes en 2024.
GoHealth (NASDAQ: GOCO) sagte, dass es eigens entwickelte Werkzeuge einsetzt, um Medicare-Verbraucher während der jährlichen Einschreibeperiode 2026 (15. Okt.–7. Dez.) bei erheblichem Marktturbulenzen zu unterstützen. Das Unternehmen hob seine PlanFit-Prüfungen und den PlanGPT-AI-Assistenten hervor, um Planvergleiche zu verbessern, lizenzierten Agenten zu helfen und Anrufzeiten zu verkürzen.
GoHealth verwies auf branchenseitige Gegenwinds — etwa 2 Millionen Ausstiege aus Medicare Advantage-Plänen und 10 Millionen Plan-Degradationen — sowie Risiken kleinerer Netzwerke, reduzierter Zusatzleistungen und höherer Zuzahlungen. Das Unternehmen berichtete, dass es fast 30.000 PlanFit-Bestätigungen im letzten AEP gab und dass seine KI-Tools die durchschnittliche Gesprächszeit im Jahr 2024 um 10 Minuten verkürzt haben.
GoHealth (NASDAQ: GOCO) قالت إنها تشغّل أدوات مملوكة خاصة للمساعدة في مستخدمي ميديكير خلال فترة التسجيل السنوية 2026 (من 15 أكتوبر حتى 7 ديسمبر) وسط اضطراب سوقي كبير. أكّدت الشركة على مراجع PlanFit ومساعد الذكاء الاصطناعي PlanGPT لتحسين مقارنات الخطط، ودعم الوكلاء المرخّصين، وتقليل أوقات المكالمات.
أشارت GoHealth إلى رياح معاكسة للصناعة — نحو 2 مليون خروج من خطط Medicare Advantage و 10 ملايين انخفاض في الخطط — إضافة إلى مخاطر شبكات أصغر، وفوائد تكميلية منخفضة، وارتفاع الرسوم المشتركة. وذكرت الشركة تسجيل قرابة 30,000 تأكيد PlanFit خلال AEP الأخير وقالت إن أدواتها الذكية خفّضت متوسط وقت المكالمة بمقدار 10 دقائق في 2024.
GoHealth (NASDAQ: GOCO) 表示正在部署专有工具，在市场显著动荡之中帮助 Medicare 消费者度过 2026 年年度注册期（10 月 15 日–12 月 7 日）。公司强调其 PlanFit 评审和 PlanGPT AI 助手，以改进计划比较、支持有执照的代理，并缩短通话时间。
GoHealth 指出行业逆风——约 200 万 的 Medicare Advantage 计划退出和 1000 万 的计划降级——以及小型网络、附加福利减少、共付额较高等风险。公司报告上一个 AEP 期间近 3 万 的 PlanFit 确认，并表示其 AI 工具在 2024 年将平均通话时长缩短了 10 分钟。
- ~30,000 consumers confirmed PlanFit as best option last AEP
- 10-minute average call-time reduction from AI tools in 2024
- PlanFit and PlanGPT scale licensed-agent guidance
- Estimated 2 million Medicare Advantage plan exits for 2026
- Estimated 10 million beneficiaries facing plan degradation
- Shrinking networks and reduced supplemental benefits may persist
As millions of Medicare beneficiaries face significant plan disruption for 2026, GoHealth aims to deliver peace of mind
CHICAGO, Oct. 14, 2025 (GLOBE NEWSWIRE) -- As millions of Medicare beneficiaries face another disruptive Medicare Annual Enrollment Period (AEP), GoHealth, Inc. (NASDAQ: GOCO), a leading health insurance marketplace and Medicare-focused digital health company, continues to leverage its proprietary technology to ensure ‘peace of mind’ for consumers navigating a complex and volatile market. GoHealth’s PlanFit technology enables licensed insurance agents to offer comprehensive, personalized guidance and improve the plan comparison and shopping experience for the consumer.
Across the Medicare industry, about 2 million Medicare Advantage beneficiaries are estimated to be affected by plan exits, while an additional 10 million are expected to face plan degradation. Beneficiaries could see shrinking provider networks, reduced supplemental benefits, higher copays or fewer covered medications. The result is less choice and greater uncertainty heading into this year’s Annual Enrollment Period.
“We’ve seen major disruption in the Medicare market, and that’s not slowing down,” said GoHealth CEO Vijay Kotte. “In 2026, consumers can expect fewer plan options and higher costs as insurers work to control expenses. Some plans will disappear or shrink their provider networks, supplemental benefits like vision, dental, grocery cards, and transportation may be reduced or eliminated, and prescription drug formularies will continue to tighten with rising copays. Beneficiaries should take time to fully review their plan changes, compare options, and seek trusted guidance to ensure they’re getting the coverage and benefits that best meet their needs.”
To help beneficiaries navigate this shifting and complex AEP, GoHealth offers proprietary solutions designed to bring clarity, efficiency and confidence to the consumer experience:
- PlanFit CheckUp: A seamless, annual review that comprehensively compares other available options to a consumer’s current Medicare plan. A licensed GoHealth agent uses PlanFit technology to facilitate the CheckUp by searching for any plan updates and exploring whether there are better alternatives available, or confirming that a consumer’s current plan is still the best fit. A PlanFit Save occurs when an agent advises a consumer to stick with their existing coverage because it’s the best choice available. Last AEP, despite unprecedented market disruption, GoHealth helped close to 30,000 consumers confirm that their current plan was the best fit option.
- PlanGPT: GoHealth’s AI-powered assistant streamlines the plan comparison process by retrieving key information from thousands of pages of plan documentation. Implementing this tool allows licensed insurance agents to provide more personalized guidance by answering detailed, nuanced questions for consumers in real time to help them make educated decisions when comparing benefits across multiple plans. In 2024, GoHealth’s proprietary AI tools helped cut the average call time by 10 minutes.
The Annual Enrollment Period runs from October 15 through December 7. GoHealth recommends Medicare beneficiaries to take a proactive, informed approach to this year’s AEP by thinking SMART and seeking clear, trusted guidance from licensed professionals.
- Shop every year
- Match plans to personal needs
- Assess your options carefully
- Rely on trusted advisors
- Talk early with licensed agents
For more information, visit https://www.gohealth.com.
About GoHealth Inc.
GoHealth is a leading health insurance marketplace and Medicare-focused digital health company whose purpose is to compassionately ensure consumers’ peace of mind when making healthcare decisions so they can focus on living life. For many of these consumers, enrolling in a health insurance plan is confusing and difficult, and seemingly small differences between health plans may lead to significant out-of-pocket costs or lack of access to critical providers and medicines. GoHealth’s proprietary technology platform leverages modern machine-learning algorithms, powered by over two decades of insurance purchasing behavior, to reimagine the process of matching a health plan to a consumer’s specific needs. Its unbiased, technology-driven marketplace coupled with highly skilled licensed agents has facilitated the enrollment of millions of consumers in Medicare plans since GoHealth’s inception.
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FAQ
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