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Gold.com Closes Monex Precious Metals Acquisition, Provides an Operational Update, and a Link to the Livestream of the January 27, 2026 Ringing of the NYSE’s Opening Bell

Rhea-AI Impact
(Moderate)
Rhea-AI Sentiment
(Neutral)

Gold.com (NYSE: GOLD) closed its acquisition of Monex on January 2, 2026, acquired an additional 24.5% of UK-based Atkinsons (raising total ownership to 49.5%), and announced Stack’s Bowers Galleries sold final “Omega” pennies for approximately $16.76 million.

Key metrics: Monex reported $835 million total revenue for year ended Dec 31, 2024 and $630 million in assets under custody as of Sept 30, 2025. Atkinsons reported revenue of more than $370 million in calendar 2025 and Gold.com holds an option from Dec 2027 to increase ownership to 75.0%. Gold.com will ring the NYSE Opening Bell on Jan 27, 2026.

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Positive

  • Monex revenue of $835 million (year ended Dec 31, 2024)
  • Monex assets under custody of $630 million (as of Sept 30, 2025)
  • Atkinsons revenue > $370 million (calendar 2025)
  • Atkinsons stake increased to 49.5% with option to 75.0% (exercise begins Dec 2027)

Negative

  • None.

News Market Reaction

+4.49%
1 alert
+4.49% News Effect

On the day this news was published, GOLD gained 4.49%, reflecting a moderate positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Key Figures

Monex revenue: $835 million Monex assets under custody: $630 million Atkinsons revenue: more than $370 million +5 more
8 metrics
Monex revenue $835 million Total Revenue for year ended December 31, 2024
Monex assets under custody $630 million Assets under custody as of September 30, 2025
Atkinsons revenue more than $370 million Reported revenue in calendar year 2025
Atkinsons ownership 49.5% Gold.com’s total ownership stake after additional 24.5% acquisition
Atkinsons option stake 75.0% Potential ownership if additional 25.5% option exercisable from December 2027 is used
Omega pennies auction total $16.76 million Sale of final circulating Lincoln “Omega” pennies by Stack’s Bowers Galleries
Average auction lot value exceeding $72,000 Average lot value for 232 three-coin sets in the Omega pennies auction
Record auction set price $800,000 Highest price realized for a modern U.S. numismatic item in the auction

Market Reality Check

Price: $41.91 Vol: Volume 365,931 vs 20-day ...
low vol
$41.91 Last Close
Volume Volume 365,931 vs 20-day avg 664,974 (relative volume 0.55), showing lighter trading ahead of this news. low
Technical Trading above 200-day MA, which is at 19.96, while price is 34.77.

Peers on Argus

No peers from the stated sector appeared in the momentum scanner and no same-day...

No peers from the stated sector appeared in the momentum scanner and no same-day peer headlines were provided, suggesting this update was more company-specific than sector-driven.

Historical Context

1 past event · Latest: Dec 02 (Positive)
Pattern 1 events
Date Event Sentiment Move Catalyst
Dec 02 Listing/rebrand news Positive +57.9% NYSE uplisting, corporate rebrand, and launch of co-branded Gold.com card.
Pattern Detected

Limited history, but the prior NYSE listing/name-change event saw a strong positive reaction of 57.9%, indicating the stock has responded strongly to corporate milestone news.

Recent Company History

Over the past several months, Gold.com’s key disclosed event was its transition to the New York Stock Exchange under ticker GOLD and a corporate rebrand from A-Mark Precious Metals on Dec 2, 2025. That move, along with related branding initiatives, coincided with a 57.9% 24-hour price reaction, highlighting investor sensitivity to strategic repositioning. Today’s announcement about closing the Monex acquisition, increasing the Atkinsons stake, and highlighting record Stack’s Bowers auction results fits into this broader evolution toward a fully integrated alternative assets platform.

Market Pulse Summary

This announcement highlights the closing of the Monex acquisition, expansion of the Atkinsons stake ...
Analysis

This announcement highlights the closing of the Monex acquisition, expansion of the Atkinsons stake to 49.5%, and record auction results from Stack’s Bowers totaling $16.76 million. Monex contributed $835 million in 2024 revenue and held $630 million in assets under custody, while Atkinsons reported more than $370 million of 2025 revenue. Investors may monitor integration progress, international direct-to-consumer growth, and how these additions influence future financial disclosures.

Key Terms

assets under custody, numismatics
2 terms
assets under custody financial
"Monex generated Total Revenue of $835 million ... and held $630 million in assets under custody"
Assets under custody are financial assets, such as stocks, bonds, or cash, held and managed by a financial institution on behalf of clients. They represent the total value of assets that the institution safeguards, ensuring their safety and proper management. For investors, knowing the amount of assets under custody provides an indication of the institution’s size, reliability, and ability to securely handle their investments.
numismatics technical
"set a new benchmark in modern numismatics, realizing more than $16.76 million"
Numismatics is the study and collecting of coins, paper money, medals and related objects, focusing on their history, design, metal content and condition. For investors, it represents an alternative asset class where value depends on rarity, physical condition, metal value and documented provenance—similar to buying art or antiques—so prices can appreciate or decline and liquidity is often lower and more specialized than public stocks.

AI-generated analysis. Not financial advice.

COSTA MESA, Calif., Jan. 05, 2026 (GLOBE NEWSWIRE) -- Gold.com, Inc. (NYSE: GOLD) (“Gold.com” or the “Company”), a fully integrated alternative assets platform that offers an extensive range of precious metals, numismatic coins, and collectibles to consumers, collectors, and institutional clients worldwide, announced the following, today:

  • Closed the acquisition of Monex Deposit Company and certain related entities (Monex) on January 2, 2026;
  • Acquired an additional 24.5% equity interest in United Kingdom-based Atkinsons Bullion & Coins (Atkinsons), increasing its total ownership to 49.5%; and
  • The sale by Stack’s Bowers Galleries of the final “Omega” pennies for approximately $16.8 million.

Monex Transaction Update
Gold.com closed its previously announced acquisition of Monex, a leading precious metals dealer providing investors with access to gold, silver, platinum, and palladium through competitive pricing, reliable execution, and trusted service.

“With the transaction now closed, we are pleased to officially welcome Monex to Gold.com and begin the integration of our teams and platforms,” said Greg Roberts, CEO of A-Mark. “Our organizations have worked together for decades, and that familiarity positions us to integrate efficiently and effectively. Monex’s experienced team, diversified customer base, and established storage operations complement Gold.com’s fully integrated model, and we are focused on aligning systems, processes, and capabilities to enhance service and scale across the combined business.”

Michael Carabini, CEO and President of Monex, added, “Completing this transaction allows us to move quickly into the integration phase alongside a partner we have known and trusted for more than 50 years. Our teams are already working closely to align operations, technology, and customer-facing functions while maintaining continuity for our customers. By integrating Monex into Gold.com’s broader platform, we can expand product offerings, improve operational efficiencies, and create additional value without disrupting the service our customers rely on.”

Since its founding in 1987, Monex has facilitated billions of dollars in transactions and built a full-service platform offering bullion and coin products along with secure vault storage. Monex generated Total Revenue of $835 million during the year ended December 31, 2024, and held $630 million in assets under custody as of September 30, 2025.

Atkinsons Bullion & Coins Investment Update
Gold.com has acquired an additional 24.5% equity interest in Atkinsons Bullion & Coins (“Atkinsons”), increasing its total ownership to 49.5%. Gold.com initially acquired a minority stake in Atkinsons in May 2023. The incremental investment further expands Gold.com’s international direct-to-consumer footprint.

Founded in 1990, Atkinsons is a leading UK-based online retailer of precious metals, bullion, and coins, and reported revenue of more than $370 million in calendar year 2025. In connection with the investment, Gold.com also holds an option, exercisable beginning December 2027, to acquire an additional 25.5% ownership interest, which would increase its stake to 75.0%, if exercised.

“Since our initial investment in 2023, we have been impressed by the Atkinsons team and the business’s sustained success across Europe,” said Roberts. “This increased investment underscores our commitment to expanding Gold.com’s international presence. Through our partnership, we look forward to accelerating growth across our DTC platform and extending our geographic reach.”

Keeley and Paul Atkinson, founders of Atkinsons Bullion and Coins, added, “We are excited to continue our partnership with Gold.com. From the outset, we have shared a commitment to exceeding client expectations and delivering market-leading products and services at competitive prices. We believe this expanded partnership will support our growth plans, and Gold.com’s experience will be a valuable asset as we execute our strategy.”

Stack’s Bowers Galleries Auctions Final “Omega” Pennies for $16.76 Million
Stack’s Bowers Galleries recently set a new benchmark in modern numismatics, realizing more than $16.76 million in a landmark auction conducted on behalf of the United States Mint for the final circulating Lincoln pennies. The four-hour auction featured 232 three-coin sets, including 2025 pennies struck in Philadelphia and Denver, as well as the first ever 24-karat gold penny. Each of these special coins exhibits a small “Ω” privy mark of the final Greek letter Omega, which symbolizes the conclusion of the penny’s 232-year production history.

The auction generated an average lot value exceeding $72,000, with the final set achieving a record-setting $800,000, the highest price ever realized for a modern U.S. numismatic item. This $16.76 million sale is now the highest value auction of special coins sold on behalf of the United States Mint and marks the fifth time Stack’s Bowers Galleries has been selected by the Mint for a marquee offering.

“This historic auction underscores the continued trust the United States Mint places in Stack’s Bowers Galleries and reflects extraordinary global demand for significant numismatic rarities,” said Brian Kendrella, President of Stack’s Bowers Galleries. “The record-setting result highlights both the cultural importance of this moment and the strength of the high-end collector market.”

Gold.com to Ring New York Stock Exchange Opening Bell
In connection with its recent rebrand to Gold.com and transition of its common stock listing to the New York Stock Exchange, the Company will ring the NYSE Opening Bell on Monday, January 27, 2026, marking a milestone in its evolution as a fully integrated alternative assets platform. CEO Greg Roberts, along with members of the Board of Directors and executive leadership team, will be in attendance.

The event will be livestreamed here: https://www.youtube.com/@NYSEofficial

About Gold.com, Inc.
Gold.com builds on gold’s storied history and heritage to define the future of alternative asset management. Founded in 1965, Gold.com offers a comprehensive solution for all aspects of the precious metals and collectibles value chain. Its vertically integrated platform combines market expertise in gold, silver, platinum, and palladium and collectibles that include rare coins and currency with state-of-the-art logistics, financing, and minting capabilities to serve consumers, collectors, and institutional clients globally.

Gold.com’s direct-to-consumer marketplace, anchored by flagship brands JMBullion.com, Stack’s Bowers Galleries, GovMint.com, and Goldline, has served millions of customers. The Company’s trading and wholesale sales platform, which operates under A-Mark Precious Metals, maintains distribution and finance focused relationships with a network of sovereign and private mints and has been an “authorized purchaser” of the United States Mint since 1986. Gold.com’s Collateral Finance Corporation secured lending subsidiary extends bullion, numismatic, and sports card loans while A-Mark Global Logistics supports the Company’s operations with airport-adjacent distribution centers and IRA-approved storage depositories.

Gold.com is based in Costa Mesa, California, and operates across the United States, Canada, the United Kingdom, Europe, Hong Kong, and Singapore. Learn more at www.gold.com

Important Cautions Regarding Forward-Looking Statements
Statements in this press release that relate to future plans, objectives, expectations, performance, events and the like are "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 and the Securities Exchange Act of 1934. These include statements regarding expectations with respect to growth, long-term success, operational enhancement, delivery of value, access to and credibility in the public markets, continuing execution on other steps in our strategic planning and anticipated cost savings. Future events, risks and uncertainties, individually or in the aggregate, could cause actual results or circumstances to differ materially from those expressed or implied in these statements. Factors that could cause actual results to differ include the following: a neutral or negative reaction of our customers, partners and public markets to the change of our name, our brand and other corporate identifiers, and to our listing venue; our inability to seamlessly execute our rebranding strategy and the move to our new corporate headquarters location; unanticipated costs that may be incurred in connection with our rebranding and our headquarters move; potential confusion in the markets that we serve concerning our rebranding; difficulties with formulating and effectively executing on additional steps in our strategic plan; and our inability to successfully expand into other categories of collectibles or to enhance how these new asset categories are managed or transacted. There are other factors affecting our business generally which could cause our actual results to differ from those that we anticipate as a result of our rebranding program, including government regulations that might impede growth, particularly in Asia, including with respect to tariff policy; the inability to successfully integrate recently acquired businesses; changes in the current international political climate, which historically has favorably contributed to demand and volatility in the precious metals markets but also has posed certain risks and uncertainties for the Company, particularly in recent periods; increased competition for the Company’s higher margin services, which could depress pricing; the failure of the Company’s business model to respond to changes in the market environment as anticipated; changes in consumer demand and preferences for precious metal products generally; potential negative effects that inflationary pressure may have on our business; the failure of our investee companies to maintain, or address the preferences of, their customer bases; general risks of doing business in the commodity markets; and the strategic, business, economic, financial, political and governmental risks and other Risk Factors described in in the Company’s public filings with the Securities and Exchange Commission.

The Company undertakes no obligation to publicly update or revise any forward-looking statements. Readers are cautioned not to place undue reliance on these forward-looking statements.

Company Contact:
Steve Reiner, Executive Vice President, Capital Markets & Investor Relations
Gold.com
1-310-587-1410
sreiner@gold.com

Investor Relations Contacts:
Matt Glover and Greg Bradbury
Gateway Group, Inc.
1-949-574-3860
GOLD@gateway-grp.com

Media Relations Contact:
ICR for Gold.com
GOLD@icrinc.com


FAQ

What did Gold.com (GOLD) announce about Monex on January 2, 2026?

Gold.com closed its acquisition of Monex on January 2, 2026, beginning integration of operations and teams.

How large was Monex's revenue and custody as disclosed by Gold.com (GOLD)?

Monex reported $835 million revenue for the year ended Dec 31, 2024 and $630 million in assets under custody as of Sept 30, 2025.

What stake did Gold.com (GOLD) acquire in Atkinsons and what are the next ownership options?

Gold.com acquired an additional 24.5%, increasing total ownership to 49.5%, and holds an option from Dec 2027 to acquire an additional 25.5% to reach 75.0%.

How much did Stack’s Bowers Galleries realize for the final “Omega” pennies related to Gold.com (GOLD)?

Stack’s Bowers Galleries sold the final “Omega” pennies for approximately $16.76 million in a landmark auction.

When will Gold.com (GOLD) ring the NYSE Opening Bell and where can investors watch?

Gold.com will ring the NYSE Opening Bell on January 27, 2026; the company provided a livestream link for the event.
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