Braiin Targets USD 56.9 Billion CX Software Market with Agentic AI Expansion and Major Upgrade to RADIUS CX Platform
RADIUS AI capabilities are already deployed with enterprise and public-sector clients in India and Malaysia.
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Rhea-AI Summary
Braiin (BRAI) has launched Force AI, a unified artificial intelligence layer at the center of its expanded RADIUS contact-center platform. The expanded suite is available now globally through cloud, on-premises and hybrid deployments.
Force AI coordinates three modules: AI Engage for autonomous customer service, AI Assist for human-agent support and AI Insight for interaction analysis. It supports cloud-based and open-source large language models, with model switching rather than dependence on a single provider. Its tools include enterprise-knowledge-based responses, automated workflows, personal-information masking and audit trails.
RADIUS handled more than 4.5 million customer interactions with 99.9% uptime in the twelve months ended March 31, 2026. The published module performance figures are indicative results from selected client deployments; outcomes vary by client, channel mix and implementation.
News Explained
Braiin reports that RADIUS AI capabilities are already live with enterprise and public-sector clients, including a Malaysian government virtual agent and Indian retail and customer-service deployments; this establishes current use alongside the suite’s global availability.
Details
Market move: BRAI +31.55% vs previous close. Force AI platform launch
On Oct 26, the day this news came out, the latest delayed price for BRAI is 31.55% above the previous close. Argus tracked a peak move of +16.3% during the session. Argus tracked a trough of -1.4% from its starting point during tracking. Our momentum scanner has recorded 32 alerts for this stock so far that day. The latest delayed price is $4.67. Relative volume is exceptionally heavy at 110.1x the average.
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Key Figures
- Contact center software market
- USD 56.9 billion
- 2026 estimate cited from Grand View Research
- Projected contact center software market
- USD 227.6 billion
- By 2033; cited from Grand View Research
- Market CAGR
- 21.9%
- Contact center software market projection cited from Grand View Research
- Customer interactions handled
- More than 4.5 million interactions
- RADIUS, twelve months ended March 31, 2026
- Uptime
- 99.9%
- RADIUS, twelve months ended March 31, 2026
- Self-service containment
- Up to 60%
- AI Engage; indicative results from selected RADIUS client deployments
- Intent classification accuracy
- Over 92%
- AI Engage; indicative results from selected RADIUS client deployments
- First-contact resolution increase
- Up to 30%
- AI Assist; indicative results from selected RADIUS client deployments
Key Terms
ccaas technical
llm technical
cagr financial
retrieval-augmented generation technical
pii masking technical
AI-generated analysis. How Rhea-AI works. Not financial advice.
Force AI, the new unified AI orchestration layer at the core of AI-powered CCaaS platform RADIUS, powers autonomous AI agents, human-agent co-pilots and enterprise insights across voice, chat, messaging, email, social and video on any leading LLM with no vendor lock-in
New York, NY,, Oct. 26, 2026 (GLOBE NEWSWIRE) -- Braiin Limited (Nasdaq: BRAI) (“Braiin” or the “Company”), a global applied AI platform company operating across customer experience solutions, AgTech, PropTech, and living infrastructure, today announces a major expansion of RADIUS, its AI-powered contact center as a service (CCaaS) platform. The Company has launched Force AI, a unified orchestration layer that facilitates enterprise-run customer operations on any leading large language model (LLM) without vendor lock-in — meaning clients are not tied to a single AI provider and can switch models as cost, performance or regulatory needs change.
“Enterprises need AI that works across every channel, every agent, and every conversation, on the model they trust and in an environment they control,” said Natraj Balasubramanian, Braiin Founder and CEO. “RADIUS is the engine behind our CX business, and Force AI is how we scale it. With Force AI, our clients can bring OpenAI, Claude, Gemini or their own models into production contact center operations with minimal headaches and compliance already built in.”
The expansion makes RADIUS a single AI command center for the full customer interaction lifecycle. It is built on Force AI, a unified AI orchestration layer that supports multiple cloud-based and open-source LLMs. Force AI powers three product lines: AI Engage, an agentic AI layer whose agents serve customers autonomously; AI Assist, a real-time co-pilot for human agents; and AI Insight, which analyzes every interaction for intelligence. Together they let enterprises build secure, scalable, and cost-effective AI-powered customer experiences.
The Force AI launch combines three essential and game-changing competencies:
- A unified AI capability suite across channels: voice, chat, messaging, email, social and video
- An open integration architecture spanning OpenAI, Anthropic’s Claude, Google Gemini, Azure OpenAI and bespoke AI models
- Production deployments with enterprise and public-sector clients across India, Southeast Asia and other international markets
According to Grand View Research, the global contact center software market is estimated at USD 56.9 billion in 2026 and is projected to reach USD 227.6 billion by 2033, growing at a CAGR of
New AI-Powered Capabilities
RADIUS now organizes its AI into three modules that run across voice, chat, email, social and video:
| Module | What it does | Impact |
| AI Engage: agentic AI layer | AI agents interact with customers on their own: they understand intent, reason through requests and execute business workflows end to end, escalating to a human with full context only when needed | Up to |
| AI Assist: AI co-pilot | Gives human agents real-time intelligence, contextual insights, relevant responses, next-best actions and workflow guidance | Up to |
| AI Insight: AI analytics | Turns interactions and operational data into actionable intelligence on sentiment, patterns, emerging trends and performance gaps | Every customer interaction analyzed automatically, with no manual sampling. Gives CXOs data-driven insight to improve products and services. |
* Performance figures are indicative, based on results observed in selected RADIUS client deployments; actual outcomes vary by client, channel mix and implementation.
AI Engage goes beyond conversational automation to deliver personalized, proactive and outcome-driven experiences. Routine requests such as order tracking, password resets, plan information, and appointment scheduling are handled without an agent. AI Assist then supports agents on complex interactions, while AI Insight scores and summarizes every conversation for quality, compliance, and coaching.

Figure 1: RADIUS AI-powered capabilities across AI Engage, AI Assist and AI Insight
Product Expansion: Force AI Orchestration and LLM Integrations
Force AI is the AI core of RADIUS. It is a unified AI orchestration layer that supports multiple LLMs, both cloud-based and open-source, without vendor lock-in. It delivers enterprise-grade capabilities, including autonomous agents, co-pilots and insights, and turns conversations, data, and operations into intelligent outcomes.
- LLM-agnostic gateway: Clients can switch between leading cloud models, including OpenAI’s GPT, Anthropic’s Claude, and Google’s Gemini. They can also run on-premises open models such as Llama and Mistral, matching each task to the right model for cost and performance.
- Multi-vendor integration ring: RADIUS connects natively with OpenAI, Dialogflow, Claude, Gemini, Azure OpenAI and bring-your-own AI, so enterprises keep existing AI investments and avoid single-vendor lock-in.
- Grounded answers: Retrieval-augmented generation grounds responses in the client’s own enterprise knowledge. A System Action Engine runs automated workflows such as CRM updates.
- Enterprise safety net: Real-time PII masking, automated auditing, data governance and audit trails are built in.
- Deploy where the data lives: Force AI is available on-premises, in the cloud or in hybrid mode. This is a key requirement for regulated sectors and government clients.
AI in Action: Real Clients, Real Adoption
RADIUS AI capabilities are already live with large enterprise and public-sector clients:
| Client segment | AI capabilities deployed |
| Customer experience outsourcing provider, India | Automated quality management; AI-powered interaction scoring; live sentiment analysis; AI call summarization |
| Government agency, Malaysia | Generative AI virtual agent with knowledge base |
| Large-format retail chain, India | Live sentiment analysis; AI keyword spotting; conversational analytics dashboard |
| Fashion and lifestyle retailer, India | Live sentiment analysis; AI-powered interaction scoring; intelligent intent-based routing |
These clients join a RADIUS base that spans technology, healthcare, financial services, insurance, education, government, real estate, and travel and hospitality.
Availability
The expanded RADIUS AI suite and Force AI are available now for deployment globally across cloud, on-premises and hybrid environments. To learn more or book a demo, visit radius-ois.ai.
About RADIUS
RADIUS is an AI-powered CCaaS platform that orchestrates customer experience across voice and digital channels. It brings together engagement, service, quality management, analytics and workflow in one command center. RADIUS is a Braiin Limited platform.
About Braiin Limited
Braiin Limited (Nasdaq: BRAI) is a global applied AI platform company operating across customer experience solutions, AgTech, PropTech and living infrastructure. Braiin's ecosystem combines embedded distribution, intelligent automation, and recurring revenue platforms designed to support the lifecycle of the home and connected consumer services. For more information, visit www.braiin.com.
Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of Section 27A of the United States Securities Act of 1933, as amended, and Section 21E of the United States Securities Exchange Act of 1934, as amended. All statements, other than statements of historical facts, included herein, including but not limited to such things as future business strategy, plans, and goals, and the expansion and growth of our business. The words "estimate", "plan", "anticipate", "expect", "intend", "believe", "target", "budget", "may", "can", "will", "would", "could", "should", "seeks", or "scheduled to" and similar words or expressions, or negatives of these terms or other variations of these terms or comparable language or any discussion of strategy or intention identify forward-looking statements. Please see the risk factors included in the Company's United States Securities and Exchange Commission filings, which could cause actual results and events to differ materially from those contained in the forward-looking statements. You are cautioned against attributing undue certainty to forward-looking statements. Although these forward-looking statements were based on assumptions that the Company believes are reasonable when made, you are cautioned that forward-looking statements are not guarantees of future performance and that actual results, performance, or achievements may differ materially from those made in or suggested by the forward-looking statements in this press release. Any forward-looking statements made in this press release speak only as of the date of those statements. We undertake no obligation to update those statements or publicly announce the results of any revisions to any of those statements to reflect future events or developments.
Media and Investor Contact
Investor Relations Contact:
Mike Mason
CORE IR
(212) 655-0924
ir@braiin.com
Public Relations Contact:
Matthew Cossel
Core PR
(212) 655-0924
pr@braiin.com
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FAQ
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What is Braiin's Force AI launch for RADIUS?
Force AI is the newly launched AI coordination layer for RADIUS, supporting autonomous customer-service agents, human-agent assistance and interaction analysis. The expanded suite is available globally through cloud, on-premises and hybrid deployments, and supports multiple cloud-based and open-source large language models.