Welcome to our dedicated page for Happy Belly Food Group news (Ticker: HBFGF), a resource for investors and traders seeking the latest updates and insights on Happy Belly Food Group stock.
Happy Belly Food Group Inc. (HBFGF) operates as a consolidator of emerging food brands through an asset-light franchising model and strategic acquisitions in the quick service restaurant sector. This page provides investors and industry observers with timely updates on corporate developments, financial milestones, and operational strategies shaping the company's growth trajectory.
Access a centralized repository of official press releases, earnings reports, and partnership announcements. Track updates across key areas including brand acquisitions, supply chain expansions, and leadership changes. The curated collection enables efficient monitoring of HBFGF's progress in scaling its multi-brand portfolio while maintaining operational efficiency.
Content highlights include strategic initiatives in food service consolidation, franchise network developments, and market positioning within Canada's competitive QSR landscape. All materials are sourced directly from company communications to ensure accuracy and compliance with financial disclosure standards.
Bookmark this page for convenient access to verified information about Happy Belly Food Group's business activities. Check regularly for updates on how the company continues to execute its growth strategy through disciplined acquisitions and franchisee support programs.
Happy Belly Food Group (OTCQB: HBFGF) announced a binding letter of intent to sell its cereal and oatmeal brand Holy Crap Foods for $1,000,000 CDN in cash plus working capital adjustments, with closing anticipated in early Q1 2026. The company said the sale is non-dilutive and proceeds will be redeployed into its core Quick Service Restaurant (QSR) division to accelerate development of restaurant locations and franchise growth across Canada and into the United States. Management named existing QSR brands including Rosie's Burgers, Heal Wellness, Via Cibo, iQ Food Co., and Yolks Breakfast as priorities for capital allocation. Franchising inquiries are directed to the company website and email.
Happy Belly Food Group (OTCQB: HBFGF) announced that its Heal Wellness acai and smoothie bowl brand signed a 10-unit franchise development agreement for the State of Colorado on December 17, 2025. The deal is part of the company’s U.S. franchising expansion and state-by-state framework with multi-unit operators.
Heal currently has 30 locations open, 178 in development, and contributes to Happy Belly’s 666 contractually committed retail franchise locations across its portfolio. Company executives highlighted real estate planning, state-specific franchise documentation, and an asset-light royalty model.
Happy Belly Food Group (OTCQB: HBFGF) announced that its Heal Wellness QSR signed a secured real estate location in Georgetown, Ontario on December 16, 2025. The move supports Heal's asset-light expansion strategy across suburban Greater Toronto Area trade areas.
Heal is described as a fresh smoothie, açaí bowl, and smoothie concept with 30 locations open, 168 in development, and contributing to Happy Belly's 656 contractually committed retail franchise locations across its brands.
Happy Belly Food Group (OTCQB: HBFGF) announced on December 15, 2025 that it signed an area development agreement to open ten (10) franchised Via Cibo Italian fast-casual restaurants across the province of Alberta.
The release states Via Cibo already has five locations operating in Alberta, 8 locations now open system-wide, and 25 in development, contributing to Happy Belly's portfolio of 656 contractually committed retail franchise locations across multiple emerging brands.
The company highlighted Alberta's population growth and dining culture as reasons for accelerated multi-unit expansion and said the agreement strengthens its Western Canada footprint.
Happy Belly Food Group (OTCQB: HBFGF) announced the grand opening of Heal Wellness in the Toronto Eaton Centre on December 12, 2025. The Eaton Centre location is Heal's 30th operating site nationwide and sits in a mall that attracts more than 50 million visitors annually. The site is near Toronto Metropolitan University, which the release notes has about 40,000 students, supporting daily foot traffic from younger, health-conscious consumers.
The company said Heal now has 30 locations open, more than 168 in development, and contributes to Happy Belly's broader footprint of 646 contractually committed retail franchise locations across its emerging brands.
Happy Belly Food Group (OTCQB: HBFGF) announced executive leadership changes effective December 8, 2025 to support its 2026 growth plan. John Delutis is promoted to COO to lead operations across QSR platforms; Randall Papineau is promoted to CRO to oversee store-level performance, brand, marketing and menu development; Shawn Moniz will continue as President and Interim CFO while focusing on the CPG division, regulatory and corporate structuring.
The company said it aims to double the size of its franchising arm in the next 12 months and plans to launch U.S. franchising operations in 2026, aligning leadership to support an asset-light, multi-brand expansion.
Happy Belly Food Group (OTCQB: HBFGF) announced the grand opening of Heal Wellness in Charlottetown, Prince Edward Island on December 6, 2025, marking Heal's first location in PEI and Atlantic Canada. The new Heal Wellness QSR at 393 University Ave., Unit 8 (Kirkwood Mews) offers smoothie bowls, açaí bowls and smoothies, and will be operated by a multi-unit franchise partner.
The release states Heal now has 29 locations operating, 168 in development, and contributes to Happy Belly's pipeline of 646 contractually committed retail franchise locations across its portfolio of brands.
Happy Belly Food Group (OTCQB: HBFGF) announced a signed franchise agreement and secured real estate for a new Rosie's Burgers quick-service restaurant in Whitby, Ontario on December 4, 2025.
The Whitby site is described as a high-visibility retail corridor with strong daily traffic and a demographic fit for Rosie's menu. The company highlights 115 Rosie's locations secured under multi-unit and area development agreements and 646 contractually committed retail franchise locations across its portfolio in various stages of development, construction, and operation.
Happy Belly Food Group (OTCQB: HBFGF) signed a 20-unit area development agreement for Ontario, effective November 30, 2025, to franchise Smile Tiger Coffee Roasters across the province.
The deal increases Smile Tiger's committed development pipeline to 45 units (25 in British Columbia, 20 in Ontario) and raises Happy Belly's total contracted units in development across all brands to 646. Smile Tiger's in-house roasting, CPG and white-label capabilities are cited as platform assets to support retail growth and cross-selling across Happy Belly's concepts.
Happy Belly Food Group (OTCQB: HBFGF) announced the grand opening of a new Heal Wellness QSR at 602 1st Ave NE, Bridgeland, Calgary. The restaurant held its grand opening on November 29, 2025 and is operated by a multi‑unit franchisee.
This location is Heal's 6th in Calgary, 9th in Alberta, and 12th in Western Canada. Heal currently has 28 locations operating, 168 in development, and contributes to Happy Belly's broader pipeline of 626 contractually committed retail franchise locations across its portfolio.
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