Welcome to our dedicated page for Happy Belly Food Group news (Ticker: HBFGF), a resource for investors and traders seeking the latest updates and insights on Happy Belly Food Group stock.
Happy Belly Food Group Inc. (HBFGF) operates as a consolidator of emerging food brands through an asset-light franchising model and strategic acquisitions in the quick service restaurant sector. This page provides investors and industry observers with timely updates on corporate developments, financial milestones, and operational strategies shaping the company's growth trajectory.
Access a centralized repository of official press releases, earnings reports, and partnership announcements. Track updates across key areas including brand acquisitions, supply chain expansions, and leadership changes. The curated collection enables efficient monitoring of HBFGF's progress in scaling its multi-brand portfolio while maintaining operational efficiency.
Content highlights include strategic initiatives in food service consolidation, franchise network developments, and market positioning within Canada's competitive QSR landscape. All materials are sourced directly from company communications to ensure accuracy and compliance with financial disclosure standards.
Bookmark this page for convenient access to verified information about Happy Belly Food Group's business activities. Check regularly for updates on how the company continues to execute its growth strategy through disciplined acquisitions and franchisee support programs.
Happy Belly Food Group (OTCQB: HBFGF) announced that its brand Yolks Breakfast signed a franchise agreement for the City of Edmonton on October 31, 2025, with an experienced breakfast operator. The deal marks Yolks' market entry to Edmonton and supports Happy Belly's Western Canada growth plan.
The company highlighted an asset-light franchising model, prioritized site selection on high-visibility corridors, and said it has 626 retail locations secured across Canada under multi-unit and area development agreements, spanning stores in development, under construction, and operating. Management reiterated expansion execution through 2025 and 2026.
Happy Belly Food Group (OTCQB: HBFGF) announced a signed franchise agreement and secured premium real estate for Heal Wellness at Toronto's Eaton Centre on October 23, 2025. The Eaton Centre location sits in one of Canada’s highest-traffic retail hubs, which the release says attracts more than 50 million annual visitors. Heal Wellness currently has 27 locations open and over 168 in development.
Happy Belly reports 626 contractually committed retail franchise locations across its portfolio, positioning the company to expand Heal Wellness and other brands in Cadillac Fairview properties nationwide.
Happy Belly Food Group (OTCQB: HBFGF) announced the grand opening of a new iQ Food Co. location on October 19, 2025 at 1542 Avenue Road in Toronto's Avenue & Lawrence neighbourhood. This marks iQ's 7th open location and the third brand within Happy Belly's portfolio to operate in that neighbourhood.
Since acquisition in late 2024, iQ has grown via franchising and area development, with more than 75 franchised locations currently under development across Ontario, Alberta, British Columbia, and Atlantic Canada. Happy Belly reports 626 contractually committed retail franchise locations across its portfolio of emerging brands.
Happy Belly Food Group (OTCQB: HBFGF) announced a new franchise agreement and secured real estate for Heal Wellness in Airdrie, Alberta on October 14, 2025. The Airdrie location expands Heal's quick-service smoothie bowl and wellness concept into a fast-growing Calgary commuter market.
Heal Wellness currently has 27 locations open, 168 in development, and contributes to Happy Belly's 626 contractually committed retail franchise locations across its portfolio of emerging brands.
Happy Belly Food Group (OTCQB: HBFGF) signed a franchise agreement for Heal Wellness in Barrie, Ontario on October 10, 2025, marking the brand's second franchise agreement that week.
Happy Belly also closed acquisition of the remaining 50% of Heal Lifestyle Inc., paying $3,896,948 CDN via 2,777,777 transferred shares plus 613,469 treasury shares subject to a four-month-and-one-day resale restriction. Heal currently has 27 locations open and 168 in development. Happy Belly reports 626 contractually committed retail franchise locations across its portfolio.
Happy Belly Food Group (OTCQB: HBFGF) signed a franchise agreement and secured real estate for a new Heal Wellness location in Cochrane, Alberta, with opening slated for Q1 2026. The brand is a quick-service restaurant focused on smoothie bowls, açaí bowls, and smoothies.
Key facts: 27 Heal Wellness locations open, 168 in development, and Happy Belly has 626 contractually committed retail franchise locations across its portfolio. The announcement emphasizes asset-light, franchise-driven expansion and strategic real estate execution in a fast-growing market near Calgary.
Happy Belly Food Group (OTCQB: HBFGF) secured prime real estate on Queen Street West in Toronto for a second combined iQ Food Co. and Heal Wellness store, with possession in Q1 2026 and a grand opening planned for Q2 2026.
The site is described as a corner location with parking at a high-traffic pedestrian intersection targeting a young, health-conscious demographic. This will be iQ Food Co.'s 8th GTA location and the 4th new iQ store since Happy Belly's Q4 2025 acquisition. Happy Belly says it has 626 contractually committed retail franchise locations across its portfolio, with active expansion planned through late 2025 and 2026.
Happy Belly Food Group (OTCQB: HBFGF) announced that an existing multi‑unit Via Cibo franchisee has signed the first Heal Wellness real‑estate location in Ottawa (Barrhaven). According to the PR, possession is scheduled this quarter with construction to begin shortly. The PR states Heal currently has 27 locations open and 168 in development, and Happy Belly reports 626 contractually committed retail franchise locations across its portfolio. Management attributes the signing to franchise partner support, landlord relationships, and ongoing pipeline expansion into late 2025 and 2026.
Happy Belly Food Group (OTCQB: HBFGF) on October 3, 2025 approved its 2026–2031 Compensation Growth Plans to align executive and board pay with long‑term shareholder value as Phase II launches. The plan awards a combined 12,125,500 stock options and 17,875,000 performance warrants, each exercisable for five years at a $2.00 strike price and subject to performance and share‑price vesting triggers up to $10 per share. Vesting requires sustained business performance (royalty/franchise income growth and positive adjusted EBITDA) and active service. At full vesting, executives/directors would need to invest > $60 million to exercise their awards. The plan targets retention, acquisition‑led scaling, and shareholder alignment for Phase II growth.
Happy Belly Food Group (OTCQB: HBFGF) announced the appointment of Dan Haroun to its Board of Directors on October 3, 2025. Mr. Haroun brings 15+ years of senior leadership across food, retail and restaurants, currently serving as CFO of Activate Games and formerly CEO/CFO of Freshii, with prior senior finance roles at Walmart Canada, Restaurant Brands International and Tim Hortons. The company also announced the resignation of Mark Rechichi and granted 62,500 stock options to Haroun exercisable at $1.50 per share for five years, vesting in two tranches: 31,250 at $1.50 and 31,250 at $2.00.
Happy Belly said the appointment strengthens governance and supports accelerated national and US expansion as it scales emerging restaurant brands.
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