Happy Belly Food Group's Rosie's Burgers Secures Real-Estate Location in Mount Tremblant, Quebec
Happy Belly plans to combine franchised expansion with targeted corporate store openings.
Sentiment and the balance of points
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Rhea-AI Summary
Happy Belly Food Group (HBFGF) announced that franchise partner Carma Hospitality secured a Rosie's Burgers location in Mount Tremblant, Quebec.
The site is Carma's fourth location under a committed ten-unit agreement and will be operated by its team. Rosie's has 20 locations open and more than 110 secured under multi-unit and area development agreements across seven provinces.
Separately, John Delutis ceased serving as Chief Operating Officer effective September 29, 2026.
Positive
- Minor pointCarma Hospitality secured its fourth Rosie's site under a committed ten-unit agreement, in Mount Tremblant.
- Minor point. Forward-looking: it has not happened yet and may not happen.Happy Belly plans further expansion through franchised growth and targeted corporate store openings.
Negative
- None.
AI-generated analysis. How Rhea-AI works. Not financial advice.
Toronto, Ontario--(Newsfile Corp. - October 23, 2026) - Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company"), a leading consolidator of emerging restaurant brands, is pleased to announce that its multi-branded multi-unit franchise partner, Carma Hospitality, has secured their fourth (4th) real-estate location for Rosie's Burgers ("Rosie's") in Quebec's iconic Mount Tremblant. Rosie's is a boutique quick-service restaurant brand known for its signature smash burgers, golden fries, poutine, onion rings, and classic milkshakes - delivering nostalgic flavours in vibrant, neighbourhood-driven locations.
Happy Belly 1
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"Mount Tremblant represents another high-quality market for Rosie's as we continue accelerating our Quebec expansion strategy," said Sean Black, Chief Executive Officer of Happy Belly. "Our franchise model is designed to scale alongside operators who share our commitment to operational excellence and an exceptional guest experience. This newest location will be operated by Pietro and the team at Carma Hospitality, one of our experienced multi-unit, multi-brand operators, in the heart of Mount Tremblant. The signing of this location will be their fourth of a committed ten-unit agreement, further reinforcing the strength of our franchise system, our disciplined approach to site selection, and the growing demand for Rosie's across the province. We believe the brand is well positioned for continued expansion in markets with favourable demographics, consistent daily demand, and strong underlying business fundamentals.
Mont-Tremblant represents an exceptional market for Rosie's Burgers, combining a strong year-round local community with one of Quebec's most recognized and highly visited tourism destinations. Tremblant Resort attracts an estimated 2.6 million visitors annually, while the broader Laurentians tourism region welcomed approximately 6.6 million tourist visits in 2025, generating roughly
Happy Belly 2
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Rosie's Burgers is in a strong phase of national expansion, with 20 locations open and more than 110 secured under multi-unit and area development agreements across key provinces, including Atlantic Canada, Quebec, Ontario, Alberta, British Columbia, Manitoba, and Saskatchewan. This growing footprint positions the brand to scale rapidly in the years ahead. Backed by a proven track record in the burger category, a high-performing franchise model, and a solid foundation of organic growth, Rosie's is well on its way to becoming Canada's leading smash burger brand. Our dual expansion strategy combining franchised growth with targeted corporate store openings underscores our commitment to disciplined, predictable growth as we advance toward becoming Canada's leading restaurant consolidator.
"We are just getting started," said Sean Black.
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The Company also announces that John Delutis ceased to serve as its Chief Operating Officer effective September 29, 2026. The Company thanks Mr. Delutis for his contributions during his tenure and extends its best wishes for continued success and fulfillment in his future professional and personal endeavours.
About Rosie's Burgers
Deliciously handcrafted smashed burgers, golden fries, and classic milkshakes. Rosie's is your neighborhood burger shop serving up nostalgic flavours you know, love, and crave. From our Smashburger's and French fries to strawberry shakes and onion rings-we're all about keeping things simple and perfecting tradition. Because the classics were made classic for a reason.
Franchising
For franchising inquiries please see www.happybellyfg.com/franchise-with-us/ or contact us at hello@happybellyfg.com.
About Happy Belly Food Group
Happy Belly Food Group Inc. (CSE: HBFG) (OTCQB: HBFGF) ("Happy Belly" or the "Company") a leader in acquiring and scaling emerging food brands.
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Sean Black
Co-founder, Chief Executive Officer
Shawn Moniz
Co-founder, President
FOR FURTHER INFORMATION, PLEASE VISIT:
www: www.happybellyfg.com or email hello@happybellyfg.com
If you wish to contact us please call: 1-877-589-8805
Neither the Canadian Securities Exchange nor its Regulation Services Provider (as that term is defined in the policies of the Canadian Securities Exchange) accepts responsibility for the adequacy or accuracy of this press release, which has been prepared by management.
Cautionary Note Regarding Forward-Looking Statements
All statements in this press release, other than statements of historical fact, are "forward-looking information" with respect to the Company within the meaning of applicable securities laws. Forward-Looking information is frequently characterized by words such as "plan", "expect", "project", "intend", "believe", "anticipate", "estimate" and other similar words, or statements that certain events or conditions "may" or "will" occur and include the future performance of Happy Belly and her subsidiaries. Forward-Looking statements are based on the opinions and estimates at the date the statements are made and are subject to a variety of risks and uncertainties and other factors that could cause actual events or results to differ materially from those anticipated in the forward-looking statements. There are uncertainties inherent in forward-looking information, including factors beyond the Company's control. There are no assurances that the business plans for Happy Belly described in this news release will come into effect on the terms or time frame described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management's estimates or opinions should change except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. For a description of the risks and uncertainties facing the Company and its business and affairs, readers should refer to the Company's Management's Discussion and Analysis and other disclosure filings with Canadian securities regulators, which are posted on www.sedarplus.ca.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/320518
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