/C O R R E C T I O N -- Hagerty/

Rhea-AI Summary

Hagerty (NYSE: HGTY) promoted Marc Burns to Chief Marketing Officer and named Matt Teshera SVP of Marketing, effective Feb 9, 2026. Burns will lead brand awareness, member growth and integration across businesses. Teshera will report to Burns and oversee marketing strategy, membership evolution, insights and marcom.

Teshera joins from AT&T, bringing experience in consumer acquisition, broadband marketing and analytics; Burns joined Hagerty last year and will focus on a unified, tiered membership experience to drive member value and loyalty.

News Market Reaction

-4.76%

6 alerts

-4.76% News Effect

-$204M Valuation Impact

$4.09B Market Cap

0.6x Rel. Volume

On the day this news was published, HGTY declined 4.76%, reflecting a moderate negative market reaction. Our momentum scanner triggered 6 alerts that day, indicating moderate trading interest and price volatility. This price movement removed approximately $204M from the company's valuation, bringing the market cap to $4.09B at that time.

Data tracked by StockTitan Argus on the day of publication.

In the news release, Hagerty Elevates Marc Burns to CMO and Appoints Matt Teshera as SVP of Marketing, issued 09-Feb-2026 by Hagerty over PR Newswire, we are advised by the company that changes have been made. The complete, corrected release follows, with additional details at the end:

Hagerty Elevates Marc Burns to CMO and Appoints Matt Teshera as SVP of Marketing

TRAVERSE CITY, Mich., Feb. 9, 2026 /PRNewswire/ -- Hagerty, Inc. (NYSE: HGTY) a business that makes it easier and more enjoyable to be a driving enthusiast through insurance, buying and selling platforms, publishing and events, has promoted Marc Burns to Chief Marketing Officer, and appointed Matt Teshera as SVP of Marketing.

In this newly created role, Burns will be responsible for growing new and deepening existing member relationships. His focus will be building awareness and distinctiveness of the brand, unifying the different parts of the business to deliver a fully integrated membership experience and delivering high impact marketing initiatives.

As SVP of Marketing, Teshera will be responsible for marketing strategy, membership, insights and marcom. Reporting to Burns, his focus will be the evolution of membership into a bespoke, tiered experience that through better integration drives improved member value, benefits and loyalty over time. His responsibilities also include research and insight generation, and efficient, high-impact marketing execution.

"With our driving enthusiast members right at the center of all we do, these are critical appointments," said McKeel Hagerty, CEO and Chairman of Hagerty. "Marc joined us last year, and made immediate impact on the framing, execution and performance of our marketing. And now we are delighted to welcome Matt to the team, whose experience leading precise, high-impact integrated marketing strategy and execution will deepen our capabilities to further elevate the business."

Teshera was most recently Vice President, Consumer Acquisition and Growth at AT&T, where he was responsible for integrated consumer marketing strategy and execution. Over 17 years he held a range of positions including Vice President, Broadband Marketing and Advanced Analytics, and Senior Vice President of Enterprise Data Solutions at Warner Media, an AT&T owned company.

Matt has an MBA in Marketing and Management from California State University, Long Beach.

"Hagerty has built something rare - a brand powered by passion and authenticity. As the business continues to grow, there's an incredible opportunity to integrate its marketing and membership ecosystem in ways that amplify value for members and drive the business forward. I'm honored to join the team and help shape what comes next," said Teshera.

About Hagerty, Inc. (NYSE: HGTY)
Hagerty is a company built by drivers for drivers, protecting 2.7 million vehicles in the United States, Canada and the UK. We make it easier and more enjoyable for enthusiasts to drive and celebrate the machines they love through innovative insurance products, live and digital auctions, engaging media and events, as well as the Hagerty Drivers Club, the world's largest community of car lovers.

For more information, please visit www.hagerty.com or www.newsroom.hagerty.com. 

Correction: The last quote has been properly attributed.

View original content to download multimedia:https://www.prnewswire.com/news-releases/hagerty-elevates-marc-burns-to-cmo-and-appoints-matt-teshera-as-svp-of-marketing-302682956.html

SOURCE Hagerty

FAQ

What roles did Hagerty announce on February 9, 2026 for HGTY?

Hagerty promoted Marc Burns to Chief Marketing Officer and appointed Matt Teshera SVP of Marketing. According to the company, Burns will lead brand and member integration while Teshera will run marketing strategy, membership development, insights and marcom reporting to Burns.

How will Marc Burns' promotion to CMO affect Hagerty's marketing structure (HGTY)?

Burns will centralize brand and membership initiatives as CMO, aiming to unify business units and increase member engagement. According to the company, his remit includes building brand distinctiveness and delivering integrated membership experiences across insurance, platforms, publishing and events.

What responsibilities does Matt Teshera have as SVP of Marketing at Hagerty (HGTY)?

Teshera will oversee marketing strategy, membership evolution, insights and marcom as SVP of Marketing. According to the company, he will focus on evolving membership into a tiered, integrated experience to improve member value, benefits and loyalty over time.

What is Matt Teshera's background prior to joining Hagerty (HGTY)?

Teshera was Vice President, Consumer Acquisition and Growth at AT&T with roles in broadband marketing and enterprise data solutions over 17 years. According to the company, his experience includes integrated consumer marketing strategy, advanced analytics and an MBA in Marketing and Management.

Who will Matt Teshera report to after the Hagerty (HGTY) appointments on Feb 9, 2026?

Matt Teshera will report directly to Marc Burns, the newly promoted Chief Marketing Officer. According to the company, this reporting structure is intended to align marketing strategy, membership development and execution under Burns' leadership.