Record Auction Sales at The Amelia Concours; Duesenberg and McLaren Awarded Best of Show
Rhea-AI Summary
Hagerty (NASDAQ: HGTY)-driven Broad Arrow Auctions achieved a company and Amelia Car Week best $111 million in total sales March 6-7, 2026, with a 92% sell-through rate.
The two-day sale produced multiple model world records and a top lot, a 2003 Ferrari Enzo, at $15,185,000. The Amelia Concours March 5-8 also awarded Best of Show to a 1931 Duesenberg Model J and a 1969 McLaren M8B.
AI-generated analysis. Not financial advice.
Positive
- $111 million total auction sales at Amelia Concours Auction
- 92% sell-through rate for Broad Arrow two-day auction
- $15,185,000 top sale: 2003 Ferrari Enzo
- Multiple world-record model results (Porsche Carrera GT, Lamborghini Miura, 959 Sport, Monza SP2, 918 Spyder)
Negative
- None.
News Market Reaction – HGTY
On the day this news was published, HGTY gained 4.49%, reflecting a moderate positive market reaction. Our momentum scanner triggered 5 alerts that day, indicating moderate trading interest and price volatility. This price movement added approximately $153M to the company's valuation, bringing the market cap to $3.56B at that time.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
HGTY gained 1.24% while key peers were mixed: MCY +0.96%, SIGI +1.03%, KMPR +1.6%, LMND roughly flat, and WTM -0.6%. Moves do not point to a unified sector rotation, suggesting this record Amelia Concours and Broad Arrow performance is more company-specific.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Mar 09 | Auction results | Positive | -2.7% | Final Amelia auction totals of $111M and record prices across key lots. |
| Mar 07 | Auction day recap | Positive | -2.7% | Second-day Amelia auction wrap with $107M+ sales and Miura SV record. |
| Mar 06 | Auction records | Positive | -2.7% | Day-one Amelia auction report highlighting record unobtanium supercar results. |
| Feb 26 | Full-year earnings | Positive | +4.0% | 2025 results with $1.456B revenue, strong profit growth, and 2026 guidance. |
| Feb 24 | Auction preview | Positive | -1.6% | Preview of Amelia auction including high-profile Ferrari Enzo and Monza SP2. |
Recent Amelia auction headlines have been strongly positive yet coincided with negative one-day price reactions, while the earnings release with clear growth metrics saw a positive move.
Over recent weeks, HGTY has focused news flow on Broad Arrow’s Amelia Concours auctions and its 2025 financial performance. Multiple releases between Mar 6–9 highlighted record auction totals, world-record prices, and strong demand for rare supercars, yet the stock moved about -2.73% after those updates. By contrast, the Feb 26 2025 results and 2026 outlook, featuring $1.456B revenue and rising profitability, were followed by a +4.04% reaction. Today’s article reinforces the same record Amelia themes within that broader growth narrative.
Market Pulse Summary
This announcement highlights Broad Arrow’s strongest auction to date at Amelia Concours, with $111 million in sales, a 92% sell-through rate, and multiple world-record prices. It reinforces Hagerty’s strategy of building an ecosystem around enthusiast vehicles through events, auctions and Marketplace activity. In context of recent 2025 results of $1.456B in revenue and expanding Marketplace contribution, investors may track future auction calendars, bidder demand and repeat record pricing as key indicators of momentum.
AI-generated analysis. Not financial advice.
Among the 275 distinguished automobiles competing at the weekend's pinnacle event, The Amelia Concours d'Elegance, two cars were selected as Best of Show: a 1931 Duesenberg Model J, presented by the William Lyon Family, selected for Concours d'Elegance distinction, while a 1969 McLaren M8B, shown by Mouse Motors, was chosen as Concours de Sport winner.
Best of Show - Concours d'Elegance
1931 Duesenberg Model J 'Tapertail' Speedster by Weymann
William Lyon Family,
This Duesenberg Model J carries a one-of-a-kind 'Tapertail' speedster body on its short-wheelbase chassis (no. 2450). The body was designed by Gordon Buehrig, the creative mind behind the final Auburn Speedster and the revolutionary Cord 810/812. It was fabricated by Weymann America Co. and installed by the Duesenberg factory.
The car was built to order for its first owner, Walter Varney, a businessman and pilot from
Best of Show - Concours de Sport
1969 McLaren M8B
Mouse Motors,
The McLaren M8B Chassis No. 2 was the defining car of the 1969 Can-Am "Bruce and Denny Show." Bruce McLaren piloted this chassis to dominate the 1969 season and secure the driver's championship with victories at Watkins Glen, Mosport Park, Mid-Ohio, Road America,
"The Amelia Concours is part of a global automotive ritual that celebrates the very best cars, and this idea remains as relevant as ever," said McKeel Hagerty, CEO and Chairman of Hagerty and Chairman of The Amelia Concours. "For a few days each March, we gather as a community to drive, share and enjoy the cars we love. Seeing this passion shared across generations, with a rising wave of young driving enthusiasts embracing these very special cars is so inspiring."
Broad Arrow's Amelia Concours Auction Most Successful in Amelia Car Week History
Broad Arrow Auctions, Driven by Hagerty, held a landmark Amelia Concours Auction on March 6-7 at The Ritz-Carlton, Amelia Island, its fourth as the official auction of The Amelia Concours. The two-day auction saw enthusiastic bidding from start to finish, expertly conducted by Broad Arrow's Principal Auctioneer, Lydia Fenet, and resulting in over
A well-attended preview day and more than 1,000 registered bidders from 23 countries translated to standing-room-only during Broad Arrow's Friday and Saturday sales. Demand for exceptionally specified modern supercars ruled the Friday auction, with records smashed as the eagerly awaited private collection of unobtanium supercars ignited numerous bidding competitions, resulting in market-leading and world record prices across all five cars. The group was led by a single-owner, Nero D.S. 2003 Ferrari Enzo at a final
"Our 2026 Amelia Concours Auction was nothing short of outstanding," said Barney Ruprecht, Vice President of Auctions for Broad Arrow. "The results speak further of a robust collector car market across nearly all categories, with enthusiastic bidding for these passion-driven assets over both sale days. Demand for exceptionally specified modern supercars continues to reign supreme, while high-quality cars with great provenance from all eras secured strong and even record prices. We're grateful to our consignors, bidders, and guests from around the world, and we look forward to building additional exceptional catalogs as we celebrate the strongest performance in Broad Arrow's history."
Top 10 Sales – Broad Arrow Amelia Concours Auction 2026
- 2003 Ferrari Enzo -
$15,185,000 - 2005 Porsche Carrera GT -
$6,715,000 - 1972 Lamborghini Miura P400 SV -
$6,605,000 - 1988 Porsche 959 Sport -
$5,505,000 - 2021 Ferrari Monza SP2 -
$4,955,000 - 2017 Ferrari F12tdf -
$4,185,000 - 1990 Ferrari F40 -
$3,800,000 - 1967 Ferrari 275 GTB/4 -
$3,415,000 - 2015 Porsche 918 Spyder -
$2,975,000 - 1988 Porsche 959 SC Reimagined by Canepa – Sold After Auction
The Amelia Concours 2026, at a glance:
- More than 1,000 cars displayed at The Amelia Concours d'Elegance, RADwood and Cars & Caffeine® Powered by Mobil 1
- Hundreds of OEM and Hagerty Ride and Drive experiences
- 65+ partners including Aston Martin,
Bentley , BMW, BMW ClassicUSA , Chopard, FlyHouse, Ford, Griot's Garage, Honda Racing Corporation, Lotus Cars, Old Fitzgerald, Polestar, Porsche Classic, Shelby American, Vyper and Wheels Up - Longtime partner Mobil 1 displayed their Toyota 'Stout' rally truck known for its Goodwood and F.A.T. International Ice Race appearances
For those who missed this year's gathering, Hagerty welcomes driving enthusiasts and concours lovers to join The Greenwich Concours on May 30-31, 2026 and Monterey Car Week's iconic opening night, Motorlux, on Wednesday, August 12, 2026. The Amelia Concours will return in 2027 from March 4 - 7.
For photos and information from the weekend's events, click here.
About Hagerty, Inc. (NYSE: HGTY)
Hagerty is a company built by drivers for drivers, protecting 2.8 million vehicles in
About The Amelia Concours
The Amelia Concours is a multiple award-winning motoring event held March 5-8, 2026, at The Golf Club of Amelia Island and The Ritz-Carlton, Amelia Island. A Broad Arrow Auction, luxury shopping, new vehicle reveals & experiential drives, exclusive gatherings and entertaining seminars surround Saturday's Concours d'Elegance and Sunday's expanding Cars & Caffeine®. Each year, The Amelia Concours honors a racing legend and attracts celebrities from across the automotive landscape. Since its inception in 1996, The Amelia Concours has donated over
About Broad Arrow Auctions
Broad Arrow Auctions, driven by Hagerty (NYSE: HGTY), is a leading global collector car auction house founded in 2021 by industry veterans. As the fastest-growing auction house in its segment, Broad Arrow connects exceptional collector cars with enthusiasts worldwide through flagship events including The Broad Arrow Quail Auction (the official auction of The Quail, A Motorsports Gathering), The Amelia Concours Auction (the official auction of The Amelia Concours), The Porsche Auction in collaboration with Air | Water by Luftgekühlt, the Las Vegas Auction in partnership with Concours at Wynn Las Vegas, as well as international auctions held in partnership with Concorso d'Eleganza Villa d'Este, Zoute Grand Prix, and Auto Zürich.
Learn more at broadarrowauctions.com and follow us on Instagram, Facebook, LinkedIn, and Twitter.
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SOURCE Hagerty