Harte Hanks Honored with DigiKey Partnership Excellence Award

Rhea-AI Summary

Harte Hanks (HHS) has been awarded the Partnership Excellence Award from DigiKey, recognizing their successful five-year collaboration in the EMEA region. The partnership, centered on Harte Hanks' Marketing-as-a-Service (MaaS) model, has enhanced DigiKey's marketing capabilities and market reach across Europe. DigiKey's Director of Regional Marketing, Ben Brookes, praised Harte Hanks for their market expertise and execution in helping reach more engineers and designers. The collaboration has focused on delivering scalable marketing solutions, from strategy and creative to execution and analytics, enabling DigiKey to maintain competitiveness in the dynamic EMEA market.

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HASSELT, BELGIUM / ACCESS Newswire / June 3, 2025 / Harte Hanks, a leading global customer experience company, is proud to announce it has received the prestigious Partnership Excellence Award from DigiKey, a global distributor of electronic components and automation products. This award recognizes the strength and impact of a five-year collaboration that has helped accelerate DigiKey's marketing agility across the EMEA region.

"Partnering with Harte Hanks has been a game-changer for DigiKey in the EMEA region," said Ben Brookes, Director, Regional Marketing at DigiKey. "Their deep market expertise and agile execution helped us to deliver our strategy and campaigns effectively. From strategy to rollout, they acted as an extension of our team, bringing fresh thinking and flawless delivery. Together, we have reached more engineers and designers in EMEA to empower and support the innovative ideas that will drive the future."

Over the past five years, Harte Hanks has delivered seamless, scalable marketing support that enables DigiKey to navigate and lead in an increasingly dynamic and competitive EMEA market landscape. The partnership reflects a shared commitment to operational excellence, innovation, and measurable impact - with integrated teams across Europe working in close collaboration to meet evolving business needs.

Harte Hanks' Marketing-as-a-Service (MaaS) model has been central to this success, providing scalable marketing solutions tailored to each program. From strategy and creative to execution and performance analytics, MaaS empowers businesses like DigiKey to meet their marketing goals with greater speed and precision.

"Receiving this award is a true honor and a reflection of the trusted relationship we've built with DigiKey," said Natalia Gallur, SVP Marketing Services. "We're proud of what we've accomplished together and look forward to driving even greater success in the future."

About Harte Hanks
Harte Hanks (NASDAQ:HHS) is a global customer experience company that delivers a seamless blend of data-driven insights, creative expertise, and end-to-end marketing services. Our Marketing-as-a-Service (MaaS) model empowers brands to scale smarter, act faster, and connect more meaningfully with their customers.

For media inquiries or further information, please contact: Jen.London@hartehanks.com

SOURCE: Harte Hanks, Inc.

View the original press release on ACCESS Newswire

FAQ

What award did Harte Hanks (HHS) receive from DigiKey in 2025?

Harte Hanks received the Partnership Excellence Award from DigiKey, recognizing their five-year collaboration in the EMEA region.

How long has Harte Hanks been partnering with DigiKey?

Harte Hanks has been partnering with DigiKey for five years, providing marketing support across the EMEA region.

What services does Harte Hanks provide to DigiKey?

Harte Hanks provides Marketing-as-a-Service (MaaS), including strategy, creative, execution, and performance analytics services tailored to DigiKey's programs.

Who is the Director of Regional Marketing at DigiKey mentioned in the announcement?

Ben Brookes is the Director of Regional Marketing at DigiKey who commented on the partnership.

What is Harte Hanks' Marketing-as-a-Service (MaaS) model?

MaaS is Harte Hanks' scalable marketing solution that covers strategy, creative, execution, and performance analytics to help businesses meet their marketing goals.