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High Tide CEO Raj Grover Answered Shareholder Questions During Reddit AMA

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High Tide (Nasdaq/TSXV: HITI) announced that Founder & CEO Raj Grover hosted his fifth Reddit Ask Me Anything with shareholders on July 15, 2026, via the company’s official subreddit, r/HighTideInc. The AMA focused on questions about High Tide’s strategy, operations, and outlook, continuing its practice of direct engagement with retail investors.

According to High Tide, the session followed several recent milestones: release of second quarter fiscal 2026 results, the previously announced acquisition of Northern Helm, approval of C$40 million in new senior credit facilities with BMO, and ongoing expansion of its German medical cannabis business through majority-owned Remexian Pharma. The release also highlights Canna Cabana’s 228 Canadian and 1 international locations, its roughly 12% share of the Canadian retail market, and Remexian’s approximately 14% share of the German medical cannabis market.

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Positive

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Negative

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Market Context

Set against low reported short interest, the AMA mainly reinforces transparency around earlier growt...
Analysis

Set against low reported short interest, the AMA mainly reinforces transparency around earlier growth drivers like the German expansion and credit facilities. Investors may watch whether this engagement shifts the recent pattern of weak reactions to generally positive strategic news.

Key Figures

Reddit AMA count: 5th session New credit facilities: C$40 million Canna Cabana locations: 228 domestic, 1 international +5 more
8 metrics
Reddit AMA count 5th session Number of Reddit Ask Me Anything sessions held by CEO Raj Grover
New credit facilities C$40 million Senior credit facilities approved with BMO
Canna Cabana locations 228 domestic, 1 international Store count for Canna Cabana retail chain
Canadian market share 12% Share of Canadian cannabis retail market
German market share 14% Remexian share of German medical cannabis market
Import countries 19 countries Number of countries Remexian is licensed to import from
Top Growing streak 5 consecutive years Named one of Canada's Top Growing Companies in 2025 for fifth straight year
TSXV top 50 years 2022, 2024, 2025 Recognized as a top 50 company by TSX Venture Exchange

Historical Context

5 past events · Latest: Jul 06 (Neutral)
Pattern 5 events
Date Event Sentiment 24h Move Catalyst
Jul 06 Shareholder rights plans Neutral -1.3% Adoption of temporary and amended shareholder rights plans to protect licenses.
Jun 17 Trade show partnership Positive -6.0% German unit showcased exclusive Canadian medical cannabis partnerships in Berlin.
Jun 15 2Q26 earnings results Positive +12.0% Record Q2 revenue, higher margins, record adjusted EBITDA and positive net income.
Jun 15 Credit facility approval Positive -2.6% Credit approval for C$40 million in new senior secured BMO facilities.
Jun 15 Retail acquisition deal Positive -2.6% Agreement to acquire Northern Helm, adding four Ontario cannabis stores.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

Recent history shows several positive strategic or growth updates followed by negative price reactions, while strong earnings drew a clearly positive response.

Key Terms

forward-looking statements
1 terms
forward-looking statements regulatory
"CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS"
Forward-looking statements are predictions or plans that companies share about what they expect to happen in the future, like estimating sales or profits. They matter because they help investors understand a company's outlook, but since they are based on guesses and assumptions, they can sometimes be wrong.

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CALGARY, AB, July 15, 2026 /PRNewswire/ -- High Tide Inc. ("High Tide" or the "Company") (Nasdaq: HITI) (TSXV: HITI) (FSE: 2LYA), the high-impact, retail-forward enterprise built to deliver real-world value across every component of cannabis, is pleased to announce that Founder & Chief Executive Officer Raj Grover answered shareholder questions during his fifth Reddit Ask Me Anything ("AMA") session today, on July 15, 2026, on the Company's official subreddit, r/HighTideInc.

High Tide Inc., July 15, 2026

The AMA continues High Tide's long-standing commitment to direct, unfiltered engagement with its retail shareholder base, a community that has been central to the Company's growth story since its founding. Mr. Grover answered questions from shareholders and community members on the Company's strategy, operations, and outlook.

The session follows an active period for High Tide, including the release of its second quarter fiscal 2026 financial results, the announced acquisition of Northern Helm, the approval of C$40 million in new senior credit facilities with BMO, and the continued scaling of the Company's international medical cannabis business in Germany through its majority stake in Remexian Pharma GmbH.

ABOUT HIGH TIDE

High Tide, Inc. is the leading community-grown, retail-forward cannabis enterprise engineered to unleash the full value of the world's most powerful plant. Its wholly owned subsidiary, Canna Cabana, is the second-largest cannabis retail brand globally. High Tide (HITI) is uniquely-built around the cannabis consumer, with wholly-diversified and fully-integrated operations across all components of cannabis, including:

Retail: Canna Cabana™ is the largest cannabis retail chain in Canada, with 228 domestic and 1 international location. The Company's Canadian bricks-and-mortar operations span British Columbia, Alberta, Saskatchewan, Manitoba, and Ontario, holding a growing 12% share of the market. In 2021, Canna Cabana became the first cannabis discount club retailer in the world. The Company also owns and operates multiple global e-commerce platforms offering accessories and hemp-derived CBD products. In 2025, the Company became the first North American cannabis operator to launch a bricks-and-mortar presence in Germany.

Medical Cannabis Distribution: Remexian Pharma GmbH is a leading German pharmaceutical company, with a 14% share of the German medical cannabis market, built for the purpose of importation and wholesale of medical cannabis products at affordable prices. Among all German medical cannabis procurers, Remexian has one of the most diverse reaches across the globe and is licensed to import from 19 countries including Canada.

High Tide consistently moves ahead of the currents, having been named one of Canada's Top Growing Companies by the Globe and Mail's Report on Business in 2025 for the fifth consecutive year and was recognized as a top 50 company by the TSX Venture Exchange (the "TSXV") in 2022, 2024 and 2025. High Tide was also ranked number one in the retail category on the Financial Times list of Americas' Fastest Growing Companies for 2023. To discover the full impact of High Tide, visit www.hightideinc.com. For investment performance, don't miss the High Tide profile pages on SEDAR+ and EDGAR.

Neither the TSXV nor its Regulation Services Provider (as that term is defined in the policies of the TSXV) accepts responsibility for the adequacy or accuracy of this release.

CONTACT INFORMATION

Media Inquiries
Omar Khan
Chief Communications and Public Affairs Officer
High Tide Inc.
omar@hightideinc.com
403-770-3080

Investor Inquiries
Vahan Ajamian
Capital Markets Advisor
High Tide Inc.
vahan@hightideinc.com

CAUTIONARY NOTE REGARDING FORWARD-LOOKING STATEMENTS

This news release contains "forward-looking information" and "forward-looking statements" within the meaning of applicable securities laws (collectively, "forward-looking statements"). Forward-looking statements are often, but not always, identified by words such as "expect", "intend", "plan", "believe", "anticipate", "estimate", "may", "will", "could", "should" and similar expressions. Forward-looking statements in this news release include, without limitation, statements relating to: the completion of the Company's announced acquisition of Northern Helm; and the continued scaling of the Company's operations in Germany.

Forward-looking statements are based on management's current expectations and assumptions as of the date of this news release. Forward-looking statements are subject to risks, uncertainties and other factors that may cause actual results to differ materially, including, without limitation: delays or inability to obtain required regulatory approvals or authorizations; changes in competitive, market or consumer conditions; operational risks associated with opening and operating new stores; and the other risk factors discussed under the heading "Non-Exhaustive List of Risk Factors" in Schedule A to our current annual information form, and elsewhere in this press release, as such factors may be further updated from time to time in our periodic filings, available at www.sedarplus.ca and www.sec.gov, which factors are incorporated herein by reference. Forward-looking statements contained in this press release are expressly qualified by this cautionary statement and reflect the Company's expectations as of the date hereof and are subject to change thereafter. The Company undertakes no obligation to update or revise any forward-looking statements, whether as a result of new information, estimates or opinions, future events or results, or otherwise, or to explain any material difference between subsequent actual events and such forward-looking information, except as required by applicable law.

High Tide Inc. Logo

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/high-tide-ceo-raj-grover-answered-shareholder-questions-during-reddit-ama-302826854.html

SOURCE High Tide Inc.

FAQ

What did High Tide (HITI) announce about Raj Grover’s Reddit AMA on July 15, 2026?

High Tide reported that CEO Raj Grover held his fifth Reddit AMA with shareholders on July 15, 2026. According to High Tide, the session on r/HighTideInc covered questions on company strategy, operations, and outlook, reinforcing direct engagement with its retail investor community.

How does the July 15, 2026 Reddit AMA fit into High Tide (HITI) shareholder relations?

The AMA is part of High Tide’s ongoing commitment to direct, unfiltered communication with retail shareholders. According to High Tide, this was Raj Grover’s fifth AMA, giving investors a forum to ask about strategy, operations, and future outlook on the company’s official subreddit.

What recent corporate developments did High Tide (HITI) reference around the time of the Reddit AMA?

High Tide pointed to several recent events: release of Q2 fiscal 2026 results, the announced acquisition of Northern Helm, and approval of C$40 million in new BMO credit facilities. According to High Tide, it is also scaling international medical cannabis operations in Germany via Remexian Pharma.

How large is High Tide’s Canna Cabana retail footprint mentioned in the July 2026 update?

High Tide reported that Canna Cabana operates 228 Canadian locations plus 1 international store. According to High Tide, these bricks-and-mortar outlets span five Canadian provinces and together hold about a 12% share of the Canadian cannabis retail market.

What market share does Remexian Pharma contribute to High Tide’s German medical cannabis business?

High Tide stated that Remexian Pharma holds about 14% of the German medical cannabis market. According to High Tide, Remexian focuses on importing and wholesaling medical cannabis and is licensed to import from 19 countries, including Canada, supporting the company’s international growth strategy.

Why might High Tide’s July 2026 Reddit AMA matter to HITI investors?

The AMA offers shareholders direct access to CEO Raj Grover to ask company questions. According to High Tide, this regular engagement supports transparency around strategy, operations, and outlook, complementing formal disclosures like financial results, acquisitions, and financing approvals already announced.