TGE's New Film: "Scare Out" - China's First Contemporary National-Security Movie, Set for Lunar New Year Release
Rhea-AI Summary
AMTD Digital (NYSE:HKD) subsidiary The Generation Essentials Group (TGE) will release "Scare Out", described as China’s first contemporary national-security film under guidance of the Ministry of State Security, in theatres for the 2026 Lunar New Year on February 17 in multiple countries and February 28 in Hong Kong and Macau.
The film, directed by Yimou Zhang and featuring Jackson Yee and others, follows undercover national security officers. Promotional social media reach is reported at 2.47 billion, with Douyin hashtag views of 1.18 billion.
Positive
- None.
Negative
- None.
Key Figures
Market Reality Check
Peers on Argus
HKD is up 11.76%, while several peers such as APPS (-6.1%) and DSP (-6.09%) are down, and RBBN shows mixed behavior (scanner: -19.85% vs sector list: +2.06%). This points to a stock-specific move tied to HKD/TGE news rather than a broad software rotation.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Dec 26 | Hotel acquisition | Positive | -2.2% | TGE executed SPA to acquire Hilton Garden Inn New York City Tribeca. |
| Dec 19 | Brand campaign | Positive | +0.7% | Global L'OFFICIEL HOMMES project featuring Jay Chou across multiple regions. |
| Dec 19 | SPAC IPO pricing | Positive | +0.7% | TGE-sponsored SPAC priced 15M units at $10.00 and began NYSE trading. |
| Dec 15 | Fashion event | Positive | -6.9% | L'OFFICIEL hosted a landmark fashion show at the London Stock Exchange. |
| Dec 15 | Hotel acquisition | Positive | -6.9% | TGE agreed to buy 80% of Upper View Regalia Hotel for HK$300M, expanding portfolio. |
Recent TGE- and brand-related announcements have often seen mixed or negative price reactions, even when the news was operationally positive.
Over the past few months, AMTD Digital’s updates around TGE have focused on hospitality expansion and brand projects. On Dec 15, 2025, news of an 80% hotel stake for HK$300 million and broader portfolio growth coincided with a -6.9% move. A fashion event at the London Stock Exchange on Dec 10, 2025 also saw shares down 6.9%. In contrast, the Dec 19, 2025 SPAC pricing and Jay Chou campaign saw modest gains of 0.74%, showing uneven reactions to positive brand-building news.
Market Pulse Summary
This announcement spotlights TGE’s new film "Scare Out," described as China’s first contemporary national-security movie, plus significant promotional reach of 2.47 billion and 1.18 billion Douyin views. In recent months, AMTD Digital and TGE have emphasized hospitality assets, listings, and brand-building. Investors may watch how box-office performance, future content projects, and integration with TGE’s broader ecosystem evolve relative to past initiatives that sometimes coincided with notable share price swings.
AI-generated analysis. Not financial advice.
PARIS,
This TGE's new film will be released in
Directed by Yimou Zhang, the Movie features a stellar cast including Jackson Yee, Yilong Zhu, Jia Song, Jiayin Lei, Mi Yang, Yi Zhang, Cecelia Liu, and Yaowen Liu.
The Movie centers on a team of undercover national security officers living under assumed identities. In a silent, high-stakes battle with foreign spies, they carry out careful, strategic work to protect the nation. Rooted in the pulse of today's world, the Movie reveals the modern national security frontline and honors the unnamed heroes who quietly protect the country.
The promotional materials of the Movie through social media has generated substantial buzz, reaching a total audience of 2.47 billion. Its related hashtag on Douyin has garnered 1.18 billion views, securing the No.1 spot on the real-time popularity chart, and it also holds the No.2 spot on the Weibo movie list.
AMTD is a co-production company of the Movie, with Dr. Calvin Choi, founder of AMTD IDEA, AMTD Digital, and TGE, serving as a co-producer.
About AMTD Group
AMTD Group is a conglomerate with a core business portfolio spanning across media and entertainment, education and training, and premium assets and hospitality sectors.
About AMTD IDEA Group
AMTD IDEA Group (NYSE: AMTD; SGX: HKB) represents a diversified institution and digital solutions group connecting companies and investors with global markets. Its comprehensive one-stop business services plus digital solutions platform addresses different clients' diverse and inter-connected business needs and digital requirements across all phases of their life cycles. AMTD IDEA Group is uniquely positioned as an active super connector between clients, business partners, investee companies, and investors, connecting the East and the West. For more information, please visit www.amtdinc.com or follow us on X (formerly known as "Twitter") at @AMTDGroup.
About AMTD Digital Inc.
AMTD Digital Inc. (NYSE: HKD) is a comprehensive digital solutions platform headquartered in
About The Generation Essentials Group
The Generation Essentials Group (NYSE: TGE; LSE: TGE), jointly established by AMTD Group, AMTD IDEA Group (NYSE: AMTD; SGX: HKB) and AMTD Digital Inc. (NYSE: HKD), is headquartered in
Safe Harbor Statement
This press release contains statements that may constitute "forward-looking" statements pursuant to the "safe harbor"provisions of the
For more information, please contact:
For AMTD IDEA Group:
IR Office
AMTD IDEA Group
EMAIL: ir@amtdinc.com
For AMTD Digital Inc.:
IR Office
AMTD Digital Inc.
EMAIL: ir@amtdigital.net
For The Generation Essentials Group:
IR Office
The Generation Essentials Group
EMAIL: ir@tge.media
View original content to download multimedia:https://www.prnewswire.com/news-releases/tges-new-film-scare-out---chinas-first-contemporary-national-security-movie-set-for-lunar-new-year-release-302681343.html
SOURCE AMTD Digital; AMTD IDEA Group; The Generation Essentials Group