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Heineken Holding N.V. reports transactions under its current share buyback programme

Heineken Holding (OTCQX:HKHHY) reported transactions under its share buyback programme on 1 December 2025.

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buybacks

Heineken Holding (OTCQX:HKHHY) reported transactions under its share buyback programme on 1 December 2025. The company said the programme is up to circa €750 million with a first tranche of up to circa €375 million announced 12 February 2025. From 24 November to 28 November 2025 a total of 179,389 shares were repurchased at an average price of €61.25. Up to and including 28 November 2025, 4,258,508 shares were repurchased for a total consideration of €266,158,835. The company publishes weekly buyback progress updates on its investor website.

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Positive

  • 4,258,508 shares repurchased to 28 Nov 2025
  • Total consideration of €266,158,835 to date
  • Average repurchase price of €61.25 (24–28 Nov 2025)
  • Programme scope: up to €750 million overall

Negative

  • Cash deployed of €266,158,835 under the programme
  • First tranche cap of circa €375 million limits near‑term buyback capacity
Argus Dec 1 session
+0.73% close to close Open Argus
Details

News Market Reaction – HKHHY

In the Dec 1 session, HKHHY gained 0.73%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

This announcement details incremental progress in Heineken Holding’s ongoing share buyback, includin...
Analysis

This announcement details incremental progress in Heineken Holding’s ongoing share buyback, including weekly repurchases of 179,389 shares at an average price of €61.25 and cumulative totals of 4,258,508 shares for €266,158,835. Historically, similar buyback-tagged updates have produced modest single-day moves, both positive and negative. Investors tracking this theme may focus on how much of the up to €375 million first tranche and €750 million programme has been executed over time.

Key Figures

First tranche size: up to circa €375 million Programme size: up to circa €750 million Shares repurchased (week): 179,389 shares +3 more
First tranche size
up to circa €375 million
Current share buyback programme first tranche
Programme size
up to circa €750 million
Total share buyback programme as communicated 12 February 2025
Shares repurchased (week)
179,389 shares
24–28 November 2025 on-exchange repurchases
Average repurchase price
€61.25
Average price paid for shares 24–28 November 2025
Total shares repurchased
4,258,508 shares
Cumulative under current buyback up to 28 November 2025
Total consideration
€266,158,835
Cumulative spend under buyback up to 28 November 2025

Historical Context

5 past events · Latest: Dec 10
5 events
  1. Dec 10

    Marketing campaign

    24h Move
    +1.1%

    Launch of WhatsApp-based engagement pilot rewarding long voice notes with beer.

  2. Dec 09

    Product collaboration

    24h Move
    -0.8%

    Heineken 0.0 and LÕK unveil padel gear including racket with bottle opener.

  3. Dec 08

    Share buyback update

    24h Move
    -1.4%

    Weekly report of repurchased shares and consideration under ongoing buyback.

  4. Dec 04

    Consumer trends study

    24h Move
    +0.0%

    Global survey highlighting rising preference for low- and no-alcohol choices.

  5. Dec 03

    Consumer trends study

    24h Move
    +0.4%

    Study showing broad acceptance of refusing alcohol, supporting 0.0 positioning.

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Key Terms

share buyback programme, Regulation (EU) 596/2014
2 terms
share buyback programme financial
"reports transactions under its current share buyback programme Amsterdam, 1 December"
A share buyback programme is when a company uses its cash to purchase its own shares from the market, reducing the number of shares available to other investors; imagine a bakery buying back coupons so fewer are circulating. It matters because cutting the share count can boost earnings per share and increase each remaining investor’s ownership stake, and it also signals management’s view of the stock while using cash that could have been spent on other priorities.
Regulation (EU) 596/2014 regulatory
"obligations as set out in Article 5(1)(b) Regulation (EU) 596/2014 and Article"
Regulation (EU) 596/2014, known as the Market Abuse Regulation, is a set of European rules that stop insider trading and market manipulation by requiring timely public disclosure of important company information and monitoring suspicious trading. Think of it as a referee and scoreboard that forces companies to share game-changing facts and punishes cheating, so prices reflect real information. For investors this increases fairness and confidence that market prices are not distorted by secret advantages.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Heineken Holding N.V. reports transactions under its current share buyback programme

Amsterdam, 1 December 2025 - Heineken Holding N.V. (EURONEXT:HEIO; OTCQX: HKHHY), hereby reports transaction details related to the first tranche of up to circa €375 million tranche of its share buyback programme of up to circa €750 million as communicated on 12 February 2025.

From 24 November 2025 up to and including 28 November 2025 a total of 179,389 shares were repurchased on exchange at an average price of € 61.25.

Up to and including 28 November 2025, a total of 4,258,508 shares were repurchased under the share buyback programme for a total consideration of € 266,158,835.

Heineken Holding N.V. publishes on a weekly basis, every Monday, an overview of the progress of the share buyback programme on its website: https://www.heinekenholding.com/investors/share-information/share-buyback-programme

Enquiries


Media Heineken Holding N.V.  
Kees Jongsma  
tel. +31 6 54 79 82 53  
E-mail: cjongsma@spj.nl


  
   
Media Investors
Christiaan Prins Tristan van Strien
Director of Global Communications Global Director of Investor Relations
Marlie Paauw Lennart Scholtus / Chris Steyn
Corporate Communications Lead Investor Relations Manager / Senior Analyst
E-mail: pressoffice@heineken.com E-mail: investors@heineken.com
Tel: +31-20-5239355 Tel: +31-20-5239590

Regulatory information:
This press release is issued in connection with the disclosure and reporting obligations as set out in Article 5(1)(b) Regulation (EU) 596/2014 and Article 2(2) of the Commission Delegated Regulation (EU) 2016/1052 that contains technical standards for buyback programs.

Editorial information:
Heineken Holding N.V. engages in no activities other than its participating interest in Heineken N.V. and the management or supervision of and provision of services to that company. HEINEKEN is the world's most international brewer. It is the leading developer and marketer of premium and non-alcoholic beer and cider brands. Led by the Heineken® brand, the Group has a portfolio of more than 340 international, regional, local and specialty beers and ciders. With HEINEKEN’s over 85,000 employees, HEINEKEN brews the joy of true togetherness to inspire a better world. HEINEKEN’s dream is to shape the future of beer and beyond to win the hearts of consumers. HEINEKEN is committed to innovation, long-term brand investment, disciplined sales execution and focused cost management. Through "Brew a Better World", sustainability is embedded in the business. HEINEKEN has a well-balanced geographic footprint with leadership positions in both developed and developing markets. HEINEKEN operates breweries, malteries, cider plants and other production facilities in more than 70 countries. Most recent information is available on www.heinekenholding.com and www.theheinekencompany.com and follow HEINEKEN on LinkedIn and Instagram.

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FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What did Heineken Holding (HKHHY) report on 1 December 2025 about its buyback?

Heineken Holding reported repurchases through 28 Nov 2025: 4,258,508 shares for €266,158,835 under its buyback programme.

How many shares did HKHHY repurchase between 24 Nov and 28 Nov 2025 and at what price?

The company repurchased 179,389 shares on exchange at an average price of €61.25.

What is the size of Heineken Holding's buyback programme (HKHHY)?

The buyback programme is up to circa €750 million, with a first tranche up to circa €375 million.

How much has HKHHY spent so far on its buyback programme as of 28 Nov 2025?

Up to and including 28 Nov 2025, the company spent €266,158,835 on share repurchases.

Where can investors find weekly updates on HKHHY's buyback progress?

Weekly buyback progress is published every Monday on the investor site: heinekenholding.com/investors/share-information/share-buyback-programme.

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