HP Imagine 2026: HP Leads Security for the Future of Work with Launch of HP TPM Guard: New Protection Against Physical Access Attacks that Steal PC Data
Rhea-AI Summary
HP (NYSE:HPQ) launched HP TPM Guard on March 24, 2026, a hardware+firmware solution that encrypts the TPM‑to‑CPU link to block physical “TPM bus” attacks and protect BitLocker‑encrypted drives. HP also announced new HP Wolf Security enhancements and quantum‑resistant protections across LaserJet printer lineups.
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Key Figures
Market Reality Check
Peers on Argus
HPQ gained 1.42% with mixed peer moves: SMCI up 6.3%, PSTG up 1.08%, LOGI up 0.78%, while WDC and STX fell 1.28% and 3.8%. No sector-wide momentum flags were triggered.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| Feb 24 | Q1 2026 earnings | Positive | +0.1% | Reported Q1 revenue and EPS growth with Personal Systems strength. |
| Feb 06 | Annual meeting set | Neutral | -1.1% | Announced record date and schedule for 2026 annual shareholder meeting. |
| Feb 03 | Earnings call date | Neutral | -4.1% | Scheduled webcast and call to discuss upcoming Q1 FY2026 results. |
| Feb 03 | Leadership change | Negative | -4.1% | CEO stepped down; interim CEO appointed while outlook reaffirmed. |
| Jan 27 | Dividend declaration | Neutral | -1.6% | Declared $0.3000 per share dividend for FY2026 with April 1 payment. |
Recent news often saw flat-to-negative price reactions, even on operational or shareholder-friendly updates, suggesting a tendency toward cautious sentiment around announcements.
Over the last few months, HPQ has reported steady fundamentals and active capital returns. Q1 FY2026 results on Feb 24 showed revenue and EPS growth, but the stock barely moved. Governance and calendar items like the annual meeting date and dividend declaration in late January and early February saw modest declines. A leadership transition with reaffirmed guidance on Feb 3 coincided with a sharper drop. Against this backdrop, the new security and quantum-resistant product launches extend HP’s focus on PCs, printing and security solutions.
Market Pulse Summary
This announcement highlights HP’s push to differentiate PCs and printers through security, from HP TPM Guard against physical TPM bus attacks to quantum-resistant LaserJet portfolios. In recent quarters, HPQ combined modest revenue growth with capital returns and restructuring initiatives. Investors tracking this theme may watch how quickly TPM Guard and the new printers appear across commercial deployments, how security offerings contribute within Personal Systems and Printing, and whether further product updates sustain interest in the security roadmap.
Key Terms
trusted platform module technical
quantum-resistant cryptography technical
AI-generated analysis. Not financial advice.
HP announces a raft of new security capabilities – doubling down on its commitment to deliver the world’s most secure PCs and Printers.
News Highlights:
- Launches the world’s first hardware solution to stop physical TPM bus attacksi, closing a known BitLocker security gap
- Advances PC security with new HP Wolf Security capabilities
- Introduces new LaserJet portfolio with quantum-resistant security
NEW YORK, March 24, 2026 (GLOBE NEWSWIRE) -- Today, at HP Imagine 2026, the company launched HP TPM Guard – the first hardware solution to stop physical TPM bus attacks, delivering the world’s first business notebook to prevent physical-access attacks that defeat BitLocker drive encryptionii. HP also announced enhancements to its HP Wolf Security PC portfolio and brought quantum resistance to a broader range of HP printers.
Closing the BitLocker Security Gap with HP TPM Guard
PCs are at the center of modern, hybrid work, storing vast amounts of sensitive information – from confidential documents and credentials to customer and employee data. With the rise of AI applications processing voice, video and screenshots, the volume of sensitive data held on PCs is only increasing.
BitLocker has been widely used by enterprises to protect this data if PCs are lost or stolen, but vulnerabilities uncovered in recent years can enable an attacker with physical access to a device to bypass BitLocker and extract the data. Commonly referred to as “TPM bus attacks”, this technique relies on attackers intercepting communication between the certified Trusted Platform Module (TPM) and CPU, and can be performed in under a minute, using just
HP TPM Guard protects against this threat by introducing an encrypted link between the TPM and CPU, preventing interception and probing attacks. The TPM is cryptographically bound to the device, rendering it inoperable if removed or tampered with – closing this industry wide security gap, without adding complexity for IT teams.
Dr. Ian Pratt, VP, Security & Commercial Systems CTO, Personal Systems, HP Inc. said: “PCs already hold huge amounts of sensitive information, and new multi-media AI applications are pushing more sensitive workloads to the edge. The security of the underlying PC platform is ever more critical in securing the Future of Work. While BitLocker has previously been relied upon to protect data, today an attacker with a couple of hours of training and a
“Working closely with our silicon partners, HP has developed a hardware and firmware solution that prevents this entire class of threat, delivering the stronger protection customers have been asking for,” continues Dr. Ian Pratt, VP, Security & Commercial Systems CTO, Personal Systems, HP Inc. “This solves an industry-wide problem and will be relevant for all businesses - particularly those in regulated industries, government, and other organizations that manage highly sensitive information on their PCs and need to take every precaution to safeguard their data.”
HP TPM Guard is the latest in a long series of security innovations to come out of the HP Security Lab over the last 20 years. HP proactively identifies emerging threats, creates solutions for HP products, and then works with industry standards bodies to ultimately raise the bar for the whole IT ecosystem. With this in mind, HP has already submitted a proposal to the Trusted Computing Group to contribute TPM Guard technology as an industry standard.
To read about the engineering behind HP TPM Guard please visit this blog.
New HP Wolf Security Capabilities to Reduce Cost and Risk for Businesses
HP is also strengthening security across its commercial PC portfolio by announcing new HP Wolf Security capabilities. They are focused on increasing the synergy between Workforce Experience Platform (WXP), HP Wolf Security, and the enterprise architecture to reduce operational overhead and cyber-risk. These new capabilities include:
- Wolf Controller / WXP Integration to lower risk and operational friction
- Next Gen Wolf Connect cellular card to deliver better accuracy with less power consumption
- Broader Sure Recover platform support at lower cost
- Centralized security log collection on the Wolf Controller
Quantum Resistance – The Future of Print Security
Experts predict that the possibility of a quantum computer breaking existing asymmetric cryptography is up to
- New HP LaserJet Pro 4000/4100 Series: The world’s first SMB printers with quantum-resistant protectioniii alongside tamper-resistant toner chips, firmware, and packaging. HP Workforce Experience Platform, and optional HP Security Manager, also enable streamlined security compliance and fleet-wide device management under one umbrella.
- New HP LaserJet Enterprise 5000/6000 Series: The world’s first enterprise printers shipped from the factory with protection against quantum computer-based attacksiv, reducing the risk of exposurev. The series is also powered by HP Wolf Enterprise to detect, isolate, and automatically recover from cyberattacksvi and features the only printers with zero-day threat detection and recovery during memory code executionvii.
The HP LaserJet Enterprise 5000/6000 Series will also feature Automated Guided Redaction, which detects and removes sensitive information, such as personal data or financial details, helping organizations support compliance requirements without adding extra review steps for IT.
More information on today’s news at HP Imagine can be found here
Frequently Asked Questions
1. What is a TPM?
A Trusted Platform Module (TPM) is a security chip used for various security-related functions. Its primary purposes include:
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- Cryptographic Key Storage – Generates, stores, and protects cryptographic keys in a tamper-resistant way, including by restricting access to the key based on boot-time firmware or software measurements.
- Data Encryption – Used by features like BitLocker (Windows) or LUKS (Linux) to encrypt drives securely.
- Authentication – Supports secure user or platform identity verification using stored credentials for authentication.
- Measured Boot and Remote Attestation – A security mechanism that allows a device to store firmware measurements during boot, enabling an external party (e.g., IT Admin) to securely verify that the firmware is running correctly.
- Defined by Trusted Computing Group (TCG) – International industry consortium that develops standards that helps technology manufacturers verify that their technology is secure for use by the public.
All modern business-class PCs include a TPM, and a TPM Version 2 chip is mandatory for Windows 11 (Microsoft requirement).
2. How does HP TPM Guard work?
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- HP created firmware for both the TPM and the CPU to establish an encrypted connection that protects against physical attacks. HP TPM Guard combines firmware and hardware to cryptographically bind the TPM to the system's host processor, safeguarding it from advanced attacks, such as laboratory probing. This solution addresses known threats like BitLocker probing attacks and potential future threats.
- All TPM communications are encrypted, and the binding to the core logic ensures that the TPM becomes inoperable if removed. Importantly, this protection is transparent to the operating system and applications, requiring no modifications to benefit from the security enhancements.
3. How is HP TPM Guard unique?
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- HP TPM Guard is the only solution that provides a certified TPM that isn’t vulnerable to TPM bus attacksi.
- HP TPM Guard delivers the world’s first business notebooks to prevent physical‑access attacks that defeat BitLocker drive encryptionii.
- HP TPM Guard is the world’s first hardware solution to stop physical TPM bus attacksviii.
4. Who should care about HP TPM Guard?
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- Any organization that relies on BitLocker to keep their data safe in the event of loss or theft should be interested in HP TPM Guard, as it provides them with the peace of mind that their data is safe even if a device falls into the wrong hands – even if it’s just for a few minutes.
- HP anticipates TPM Guard will particularly appeal to regulated customers in the enterprise or government verticals, or other organizations that manage highly sensitive information on their PCs that need to take every precaution to safeguard their data. This includes protection against physical attacks on a device. It’s most relevant for customers concerned about scenarios where an attacker attempts to intercept data as it passes between the TPM and the CPU.
5. What devices are HP TPM Guard available on, when will it be available and how much does it cost?
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- HP TPM Guard will be available from July 2026 on select HP G2 commercial PCs. Initially available as a firmware update for supported PCs, will ship built-in later.
- There is no cost or extra SKU required to obtain HP TPM Guard.
About HP
HP Inc. (NYSE:HPQ) is a global technology leader redefining the Future of Work. Operating in more than 180 countries, HP delivers innovative and AI-powered devices, software, services, and subscriptions that drive business growth and professional fulfillment. For more information, please visit: HP.com.
About HP Wolf Security*
HP Wolf Security is world class endpoint security. HP’s portfolio of hardware-enforced security and endpoint-focused security services are designed to help organizations safeguard PCs, printers, and people from circling cyber predators. HP Wolf Security provides comprehensive endpoint protection and resiliency that starts at the hardware level and extends across software and services. Visit https://hp.com/wolf.
*HP Wolf Security for Business requires Windows 10 or 11 Pro and higher, includes various HP security features and is available on HP Pro, Elite, RPOS, Workstation and Thin Client products. See product details for security features.
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1 Source: Quantum Threat Timeline Report 2024 - Global Risk Institute
i Based on HP internal analysis of business class PCs with discrete TPM implementations as of February 2026. HP TPM Guard is a hardware enforced security feature that protects TPM to CPU communications against certain physical attack techniques, including bus probing. Actual protection effectiveness may vary depending on system configuration and attack methods.
ii Based on HP internal analysis of business notebooks with discrete TPM architectures as of February 2026. HP TPM Guard is designed to help prevent certain physical‑access attacks that attempt to defeat BitLocker drive encryption by intercepting TPM communications. BitLocker effectiveness and overall security depend on system configuration, security policies, and threat environment. HP TPM Guard is only available on specific PC platforms and may require a BIOS update.
iii Based on HP’s internal analysis of business-class Pro printers with preinstalled encryption, authentication, Secure Boot BIOS validation, write-protected memory, post-quantum digital signatures, and initial BIOS firmware integrity protection finding that no other in-class printers implement a quantum-resistant cryptographic scheme to protect the integrity of the BIOS and firmware as of January 2026.
iv Based on HP’s internal analysis of Enterprise-class printers with preinstalled encryption, authentication, Sure Start BIOS validation malware protection, post-quantum digital signatures, and initial BIOS firmware integrity protection with automatic self-healing recovery finding that no other in-class printers implement a quantum-resistant cryptographic scheme to protect the integrity of the BIOS and firmware as of March 2025.
v Relative reduction in cyberattack exposure for business-class Pro Printers: risk reduction estimate based on HP internal analysis and modeled comparisons. The approximate up to
vi HP’s most advanced embedded security features are available on HP Managed and Enterprise devices with HP FutureSmart firmware 4.5 or above. Claim based on HP review of published features as of June 2025 of competitive in-class printers. Only HP offers a combination of security features to automatically detect, isolate, stop, and recover from attacks with a self-healing reboot, in alignment with NIST SP 800-193 guidelines for device cyber resiliency. Printers are most vulnerable to attack when they are booting up and during runtime (when the printer is in sleep mode and in use). Only HP Enterprise printers protect the device during
vii HP’s most advanced embedded security features are available on HP Managed and Enterprise devices with HP FutureSmart firmware 4.5 or above. Claim based on HP review of published features as of June 2025 of competitive in-class printers. Only HP offers quantum resistant BIOS firmware integrity and a combination of security features to automatically detect, isolate, stop, and recover from attacks with a self-healing reboot, in alignment with NIST SP 800-193 guidelines for device cyber resiliency. Printers are most vulnerable to attack when they are booting up and during runtime (when the printer is in sleep mode and in use). Only HP Enterprise printers protect the device during
viii Based on HP internal analysis of business notebooks with discrete TPM architectures as of February 2026. HP TPM Guard is designed to help prevent certain physical-access attacks that attempt to defeat BitLocker drive encryption by intercepting TPM communications. BitLocker effectiveness and overall security depend on system configuration, security policies, and threat environment. HP TPM Guard is only available on specific PC platforms and may require a BIOS update.
Media Contacts HP Media Relations: MediaRelations@hp.com HP.com/go/newsroom
FAQ
What is HP TPM Guard and why does HPQ say it matters for BitLocker security?
When will HP TPM Guard be available on HPQ commercial PCs and will it cost extra?
How does HPQ’s announcement affect enterprise printer security with quantum resistance?
What new HP Wolf Security features did HPQ introduce to lower IT risk and cost?
Who should prioritize deploying HP TPM Guard on HPQ devices?
