OTG and The SPAM® Brand Bring the SPAM® Dog to Minneapolis-Saint Paul International Airport Ahead of the Minnesota State Fair
Rhea-AI Summary
Hormel Foods (NYSE: HRL), owner of the SPAM® brand, announced a partnership with airport hospitality group OTG to launch the new SPAM® Dog at Minneapolis–Saint Paul International Airport (MSP). Through the second week of September, travelers can try limited-time SPAM® Dog dishes at three OTG-operated restaurants in Terminal 1: two Custom Burgers locations, Shoyu and Mill City Tavern. The airport launch gives guests early access ahead of the SPAM® Dog’s Minnesota State Fair debut, running August 27–September 7, where it will be served at The SPAM® Truck near the Grandstand.
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Airport hospitality group OTG is partnering with the SPAM® brand to give travelers a first bite of one of this year's most anticipated fair foods
Guests can visit one of two Custom Burgers near Gates G1-6 and G18, Shoyu at the entrance to concourse G and Mill City Tavern near Gate G18 to try their chef-created dishes that draw inspiration from the
Travelers can experience the SPAM® Dog three distinct ways, each created exclusively by OTG chefs:
- Custom Burger's State Style Fair-Battered SPAM® Dog: A savory battered SPAM® dog served with pineapple ketchup
- Shoyu's SPAM® Fried Rice: A wok-fried jasmine rice with diced SPAM® Dog, egg, peas, carrots, green onion, togarashi and Maggi glaze
- Mill City's Gochujang SPAM® Dog: A grilled SPAM® Dog glazed with gochujang, topped with crunchy scallion slaw, Thai peanut drizzle and served with fries
"At OTG, we're always looking for new ways to make the airport journey more memorable by creating experiences that reflect the communities we serve," said OTG CEO Matt King. "Partnering with the SPAM® brand to bring these creations to MSP allows travelers to enjoy an authentic taste of
The collaboration also celebrates one of
"The SPAM® brand has always been about bringing people together over great food, and we're constantly inspired by the creative ways chefs make our products their own," said Haley Eggum, brand manager of the SPAM® Brand. "The chefs at OTG's restaurants have put together three fun, flavorful dishes that celebrate the versatility of the SPAM® brand while giving travelers a sneak peek at the SPAM® Dog before it heads to the Minnesota State Fair."
To celebrate the collaboration, each of the restaurants will feature limited-time signage, inviting travelers to discover the new menu and enjoy a playful taste of
The SPAM® Dog will officially make its Minnesota State Fair debut this year (Aug. 27 through Sept. 7). At the Fair, Fairgoers can enjoy the fan-favorite creation at The SPAM® Truck located south of the Grandstand Building, under the Grandstand Ramp.
About OTG
OTG is a leading operator of airport dining and hospitality concepts across major North American airports, partnering with airports, chefs, and brands to deliver high-quality, tech-enabled food and beverage experiences. For more information, visit www.otgexp.com.
ABOUT THE SPAM® BRAND
This revolutionary product won over the hearts of soldiers, world leaders, celebrities, chefs, kids and parents. Future generations continue to enjoy it as a versatile, high-quality and great-tasting mealtime favorite. The whole world can't get enough of the iconic taste and the effortless creative potential contained within this iconic blue can. Fans of the brand can purchase SPAM® products and browse their favorite SPAM® merchandise at shop.spam.com. For more information on the SPAM® brand, including product information, recipes and where to buy, visit spam.com.
ABOUT HORMEL FOODS
Hormel Foods Corporation, based in Austin, Minnesota, is a global branded food company with over
Media Contact:
5W Public Relations
OTGManagement@5Wpr.com
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SOURCE Hormel Foods Corporation