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Hyundai Motor America announced a $400,000 donation to Children's Hospital of Orange County (CHOC) to enhance pediatric healthcare and mental health programs. This donation includes $150,000 for medical care services and $250,000 for two mental health initiatives, including support in the Emergency Department and the Thompson Autism Center. Additionally, Hyundai donated a 2022 Palisade to assist families at CHOC. This initiative aligns with Hyundai Hope's mission of supporting children's health and community wellbeing.
Hyundai Motor America reported total sales of 64,335 units in August 2022, marking a 14% increase from August 2021. This month set an all-time retail sales record with a 24% year-over-year growth. Eco-friendly vehicle sales surged 48%, with the Elantra HEV achieving its best-ever sales. Key models like Santa Cruz, Venue, and Tucson HEV saw significant sales increases. Despite the overall industry decline, Hyundai's sales were boosted by rising inventory and strong demand. Fleet sales were not reported for this month.
Hyundai Motor Group announced that its brands, Genesis, Hyundai, and Kia, ranked at the top in the J.D. Power 2022 U.S. Tech Experience Index Study. Genesis secured first place in the premium category for the second year with an Innovation Index score of 643, outperforming its closest competitor by over 50 points. Hyundai dominated the mass market segment for the third consecutive year, with Kia following closely. A total of 84,165 vehicle owners participated in the survey, which evaluated advanced technologies across categories like convenience and infotainment.
Hyundai has been recognized as the overall innovation leader in the mass market segment by J.D. Power for the third consecutive year in the 2022 U.S. Tech Experience Index (TXI) Study. The study evaluates 35 technologies across categories such as convenience, automation, energy, and connectivity, based on surveys from over 84,000 vehicle owners. Hyundai's commitment to user-friendly tech solutions and extensive customer education at dealerships significantly contribute to this achievement.
Hyundai has unveiled the 2023 Santa Cruz, including the new Santa Cruz Night model. Key features include a 2.5-liter turbocharged engine, an eight-speed dual-clutch transmission, and standard safety technology such as Blind-spot Collision Avoidance and Rear Cross-Traffic Collision-Avoidance Assist. Pricing starts at $25,450 for the SE trim and up to $40,320 for the Limited model, with the Night model priced at $35,810. Freight charges are set at $1,295.
Hyundai Motor America, in collaboration with Culture Brands, launched a new marketing campaign for the enhanced 2023 Palisade SUV titled "Dad's Precious Cargo." This campaign emphasizes the strong bond within the African American father-daughter relationship, showcasing the vehicle’s features like its spaciousness, stylish design, and advanced technologies. The campaign is part of the ongoing OKAY Hyundai theme, aiming to strengthen cultural connections and inclusivity in advertising.
Hyundai Motor America and Hyundai of Asheville donated a total of $20,000 to Special Olympics North Carolina (SONC) to support athletes with intellectual disabilities. The donation included $10,000 from a virtual running challenge held from July 15-29, during which Hyundai contributed $25 for every mile ran, totaling 660 miles. The additional $10,000 was donated directly by Hyundai of Asheville. This contribution aims to enhance training and competition opportunities for SONC athletes, ensuring quality sports experiences for nearly 40,000 participants in North Carolina.