Hyundai Motor Gd Stock Price, News & Analysis

Hyundai Motor America has chosen Lopez Negrete Communications as its U.S. Hispanic marketing agency of record. This independent, Hispanic-owned agency will develop strategies to engage Latino audiences, starting with the compact SUV Tucson. Following a competitive RFP process, this multi-year agreement aims to strengthen Hyundai's connection with multicultural communities. Lopez Negrete, known for its innovative marketing, will also support future vehicle campaigns and branding initiatives, emphasizing Hyundai's commitment to diversity.

On August 4, 2022, Hyundai Motor, Genesis, and Kia received recognition at the Red Dot Award: Brand & Communication Design 2022, winning a total of eight awards, including two 'Best of the Best' honors. Notable awards included 'Best of the Best' for Hyundai's CES 2022 Exhibition Booth and recognition for Hyundai Motor Showrooms and various Genesis locations in Retail Design. Kia also received accolades for its Corporate Design Guides, enhancing its global brand communication strategy and reinforcing its positioning as a Sustainable Mobility Solutions Provider.

Hyundai Motor America has partnered with Children's of Alabama to enhance child passenger safety through a $50,000 donation. This funding supports education initiatives, including a car seat safety check event held on July 30 at Hyundai Motor Manufacturing Alabama in Montgomery. With nearly 46% of car seats improperly used, the event featured inspections by certified technicians. Hyundai aims to bolster its commitment to safety through collaboration, addressing high vehicular child fatalities in Alabama.

Hyundai Motor America reported July 2022 sales of 60,631 units, an 11% decrease from July 2021. Notably, the Tucson SUV saw a 24% increase in sales compared to the previous year, with the Tucson HEV up by 50%. Green car sales rose by 12%. Noteworthy records were reached for the Elantra HEV and Tucson PHEV. No fleet sales occurred in July 2022. The report highlights significant leadership changes, including Randy Parker as the new CEO and the launch of the IONIQ 6 model, marking continued commitment to eco-friendly vehicles.

Hyundai Motor North America has announced key promotions within its executive team, effective August 1. Randy Parker becomes CEO of Hyundai Motor America, overseeing U.S. operations. Edgar Carranza is named CEO of Hyundai Motor Mexico. Promotions also include Tedros Mengiste as Vice President of Genesis Sales Operations, Bob Kim as Vice President of National Sales, and David VandeLinde as Vice President of After-Sales for Hyundai Motor America. The leadership changes aim to continue the brand's growth and market share expansion in North America.

Hyundai Motor North America has appointed Randy Parker as the new CEO of Hyundai Motor America, effective August 1, 2022. This promotion marks Parker as one of the first African Americans to lead a major OEM regional market. Under his previous role as Senior Vice President, Hyundai saw significant growth, achieving a record retail sales figure in 2021 and increasing market share by 31% since 2020. Parker has over three decades of automotive experience, previously holding leadership roles at Infiniti and Nissan. His leadership is expected to continue Hyundai's success in the U.S.

Hyundai Motor North America has appointed Edgar Carranza as the new Chief Executive Officer of Hyundai Motor Mexico, effective August 1, 2022. Carranza, previously the Chief Operations Officer, will oversee all operations, marketing, sales, and customer satisfaction activities. Under his leadership, Hyundai achieved a record 3.7% market share in 2021, with current figures at 3.8%. Carranza aims to enhance customer experience and profit growth while maintaining Hyundai's position as one of the top ten automotive brands in Mexico.

Hyundai's 2022 APEAL Study results highlight the Palisade as the top performer in the Upper Midsize SUV segment and the Santa Cruz in the Midsize Pickup segment. Other vehicles like the IONIQ 5 and Sonata secured second place in their categories, while Tucson and Accent finished third. The study, conducted from February to May 2022, surveyed over 84,000 new vehicle owners on 37 attributes, using a 1,000-point scale. This recognition underscores Hyundai's commitment to quality and customer satisfaction.

Hyundai Motor Company announced the appointment of Brian Latouf as the Global Chief Safety Officer (GCSO), enhancing its commitment to safety across the organization. Latouf will integrate engineering resources from Hyundai and Hyundai Motor North America (HMNA), focusing on safety investigations and data analysis. This role aims to bolster Hyundai's safety-driven culture. Additionally, the company is establishing a unique Safety Test Laboratory in Michigan, employing over 160 personnel. Latouf will remain based in California while overseeing North American safety operations.