Say Goodbye to Pecked Siding, Meet the Impeckable™ House by James Hardie
James Hardie (NYSE: JHX) has introduced The Impeckable™ House, showcasing their innovative fiber cement siding solution that effectively protects homes from woodpecker damage. The demonstration house, built in a woodpecker-rich forest in Wisconsin, features Hardie® Plank siding and remained undamaged during peak woodpecker mating season.
The company's fiber cement siding products, which lead the North American market, offer additional benefits including moisture resistance and noncombustible properties. The Impeckable™ House will be donated to Gensburg-Markham Prairie for woodpecker research. James Hardie's products are Engineered for Climate® to provide optimal performance specific to each region.
James Hardie (NYSE: JHX) presenta The Impeckable™ House, una casa dimostrativa che mostra il loro innovativo rivestimento in cemento fibrato, progettato per proteggere efficacemente le abitazioni dai danni causati dai picchi. La casa, costruita in una foresta del Wisconsin popolata da picchi, è rivestita con Hardie® Plank ed è rimasta intatta durante il picco della stagione degli accoppiamenti dei picchi.
I prodotti in cemento fibrato dell'azienda, leader nel mercato nordamericano, offrono anche vantaggi come la resistenza all'umidità e la non infiammabilità. The Impeckable™ House sarà donata alla Gensburg-Markham Prairie per studi sui picchi. I prodotti James Hardie sono Engineered for Climate® per garantire prestazioni ottimali in base alla regione.
James Hardie (NYSE: JHX) ha presentado The Impeckable™ House, una vivienda demostrativa que exhibe su innovador revestimiento de cemento fibroso diseñado para proteger eficazmente las casas del daño causado por los pájaros carpinteros. La casa de demostración, construida en un bosque del Wisconsin con alta presencia de carpinteros, está cubierta con Hardie® Plank y no sufrió daños durante la temporada alta de apareamiento de estas aves.
Los productos de revestimiento de cemento fibroso de la compañía, líderes en el mercado norteamericano, aportan además beneficios como resistencia a la humedad y propiedades no combustibles. The Impeckable™ House será donada a Gensburg-Markham Prairie para investigaciones sobre carpinteros. Los productos de James Hardie están Engineered for Climate® para ofrecer el rendimiento óptimo según cada región.
James Hardie (NYSE: JHX)가 The Impeckable™ House를 선보였습니다. 이 시범 주택은 새의 쪼임(먹이 찾기)으로 인한 손상으로부터 주택을 효과적으로 보호하는 혁신적인 섬유 시멘트 외장을 보여줍니다. 위스콘신의 딱따구리 서식 밀집 지역에 지어진 이 시범 주택은 Hardie® Plank 외장재를 사용했으며 딱따구리 번식기 절정기에도 손상되지 않았습니다.
북미 시장을 선도하는 회사의 섬유 시멘트 외장재는 습기 저항성과 비가연성 같은 추가 이점도 제공합니다. The Impeckable™ House는 딱따구리 연구를 위해 Gensburg-Markham Prairie에 기증될 예정입니다. James Hardie의 제품은 각 지역에 맞춘 최적의 성능을 제공하도록 Engineered for Climate® 설계되었습니다.
James Hardie (NYSE: JHX) a présenté The Impeckable™ House, une maison démonstrative mettant en avant leur solution de bardage en fibrociment innovante, conçue pour protéger efficacement les habitations des dégâts causés par les pics. La maison de démonstration, construite dans une forêt du Wisconsin fréquentée par les pics, est revêtue de Hardie® Plank et est restée intacte pendant la période d'accouplement des oiseaux.
Les produits de bardage en fibrociment de la société, leaders sur le marché nord-américain, offrent également des avantages tels que la résistance à l'humidité et la non-combustibilité. The Impeckable™ House sera donnée à la Gensburg-Markham Prairie pour des recherches sur les pics. Les produits James Hardie sont Engineered for Climate® pour garantir des performances optimales adaptées à chaque région.
James Hardie (NYSE: JHX) hat The Impeckable™ House vorgestellt, ein Demonstrationshaus, das ihre innovative Faserzementverkleidung zeigt, die Häuser wirkungsvoll vor Schäden durch Spechte schützt. Das Demonstrationshaus, in einem spechthaltigen Wald in Wisconsin gebaut, ist mit Hardie® Plank verkleidet und blieb während der Hochzeitssaison der Spechte unversehrt.
Die Faserzementverkleidungen des Unternehmens, marktführend in Nordamerika, bieten zusätzliche Vorteile wie Feuchtigkeitsbeständigkeit und Nichtbrennbarkeit. The Impeckable™ House wird der Gensburg-Markham Prairie für Spechtforschung gespendet. Die Produkte von James Hardie sind Engineered for Climate®, um je nach Region optimale Leistung zu gewährleisten.
- Market leadership position as #1 brand of siding in North America
- Product demonstrates superior durability against woodpecker damage
- Multiple protective features including moisture resistance and noncombustible properties
- Wide market opportunity with 70 million woodpeckers in North America
- None.
Hardie® fiber cement siding helps protect your home from woodpecker damage
Over the course of time, traditional wood siding on homes has always been a huge target for woodpeckers to damage, meaning homeowners have long seen them as pests.
The Impeckable™ House was built with Hardie® Plank siding and trim products. Hardie® fiber cement siding, pioneered by James Hardie, the #1 brand of siding in
After several months, The Impeckable™ House remains undamaged, despite residing in a woodpecker-filled forest during peak mating season when they are most active. The house will be donated to Gensburg-Markham Prairie, part of the larger Indian Boundary Prairies managed by
"Homeowners shouldn't have to choose between beauty and durability," said Sean Gadd, president of
In addition to helping to resist damage from pests like woodpeckers, Hardie® fiber cement siding products are noncombustible*** and resist damage from moisture, meaning the siding won't swell, crack, or warp due to rain, sleet or snow. All Hardie® siding products are Engineered for Climate® to provide optimal performance specific to the region where they're used. With a wide range of colors and styles, Hardie® siding and trim products are an ideal, low-maintenance solution for a wide range of climates and home styles.
For more information about The Impeckable™ House, visit jameshardie.com/impeckable-house.
For more information on Hardie® products, visit www.jameshardie.com.
*Partners in Flight Population Estimates Database, Version 3.1, accessed July 18, 2025, https://pif.birdconservancy.org/.
**Based on Freedonia 2022 Global Siding (Cladding) demand estimates and James Hardie sales in
***Hardie® fiber cement products are noncombustible and/or have a Class A fire rating when tested in accordance with ASTM E84. Fiber cement fire resistance does not extend to applied paints or coatings, which may be damaged or char when exposed to flames. The use of noncombustible siding, combined with other fire mitigation measures, may help harden a home against external fire.
James Hardie Building Products Inc.
James Hardie is the industry leader in exterior home and outdoor living solutions, with a portfolio that includes fiber cement, fiber gypsum, composite and PVC decking and railing products. Our family of trusted brands includes Hardie®, TimberTech®, AZEK® Exteriors, Versatex®, fermacell®, and StruXure®.
With over 8,000 employees globally and our
For more information, visit www.jameshardie.com.
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SOURCE James Hardie Building Products Inc.