Welcome to our dedicated page for Kellanova news (Ticker: K), a resource for investors and traders seeking the latest updates and insights on Kellanova stock.
Kellanova (K) news covers developments involving its snack, cereal, and plant-based food brands, including Pringles, Cheez-It, Pop-Tarts, Rice Krispies Treats, RXBAR, Kellogg's international cereal brands, and MorningStar Farms. Recurring updates include product launches, foodservice channel offerings, brand partnerships, consumer promotions, digital and manufacturing initiatives, workforce training, operating results, and capital-structure matters.
Kellanova became a wholly owned subsidiary following the completed Mars acquisition in December 2025, making corporate-status updates part of the company's durable news record alongside brand and product activity.
Kellogg's Frosted Mini-Wheats has launched its first board game titled Morning Craze, inspired by humorous stories from families. The game encourages families to gather and enjoy breakfast while tackling the comedic consequences of skipping meals. Brand manager Daya Pillai emphasizes the game’s connection to family fun amid busy mornings, highlighting the nutritional benefits of Frosted Mini-Wheats. The campaign invites fans to share their 'growl stories' for a chance to win the game and cereal. Kellogg Company reported net sales of approximately $13.6 billion in 2019, focusing significantly on snacks and convenience foods.
Kellogg Company announced a reduction in food loss and organic waste, achieving a 13.4% decrease since 2016. In 2019, only 1.1% of food handled went unused, with surplus provided to food banks. The company emphasizes its commitment to reducing waste across its supply chain and aims to help 3 billion people by 2030. Kellogg's initiatives include partnering with food banks, using imperfect produce in products, and improving production efficiency. The company also collaborates with global organizations to further reduce food waste.
Kellogg Company, in partnership with United Way, has launched an initiative inviting young individuals aged 13 to 22 to submit ideas for community improvement. From now until December 31, 20 selected winners will each receive $2,500 to help realize their projects. The initiative aims to address various issues such as food insecurity, education access, and mental health. Winners will be announced in January 2021. This effort aligns with Kellogg's commitment to creating Better Days for 3 billion people by 2030.
Kellogg's Special K has launched the Blursday Go-Away Kit to help consumers combat confusion about days during the pandemic. The kit includes seven pairs of flave-of-the-day socks, a weekly planner, and seven flavors of Special K cereal designed to align with each day of the week. Celebrity Whitney Port endorses the kit, emphasizing its utility amidst busy schedules. The giveaway runs until October 4, 2020, with 700 winners to be selected. Special K aims to engage fans and enhance their daily routines through enjoyable food experiences.
Kellogg Company has made significant strides in reducing greenhouse gas emissions as part of its Better Days commitment. By 2020, it reduced scope 1 & 2 GHG emissions in manufacturing by over 28%, surpassing its 15% reduction goal ahead of schedule. Kellogg aims for 100% renewable energy by 2050, with nearly 28% of its electricity sourced from renewables. The company also assists over 433,000 farmers in adopting sustainable practices. With 86% of its portfolio being plant-based, Kellogg's products are less impactful on the environment.
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Pringles is enhancing its collaboration with Adult Swim's Rick and Morty by launching new limited-edition flavors: Honey Mustard Morty and Look at Me! I'm Cheddar & Sour Cream, alongside the re-released Pickle Rick. These flavors cater to fans of the show and continue the 'Flavor Stacking' trend, encouraging creative combinations. The products will be available at Walmart starting September 2020, promoting interactive and innovative snacking experiences.
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Incogmeato, a plant-based brand from Kellogg, aims to break the stigma surrounding plant-based foods with a challenge to taste skeptics. In a Labor Day promotion, the brand is giving away free product coupons for its burgers, brats, and sausages, encouraging consumers to try the flavors that mimic meat. Prominent social media animal influencers are endorsing the brand, adding a fun twist to the campaign. Kellogg reports a commitment to innovative plant-based products, with items high in protein available at various retailers across the country.
On August 27, 2020, Incogmeato™ by MorningStar Farms celebrates National Burger Day with a challenge for flexitarians in Dallas and Denver: try their plant-based burger. Aimed at easing concerns over plant-based taste, Incogmeato™ will deliver free one-bite samples via a partnership with Postmates. Residents can order the free slider through Postmates, receiving a coupon for full-size patties at local stores. Additionally, a nationwide giveaway on Twitter allows others to participate, further engaging customers wary of plant-based options.