LifeVantage Empowers Consultants to “Love Life & Drive” at Momentum Academy 2025

Rhea-AI Summary

LifeVantage (Nasdaq: LFVN) concluded Momentum Academy 2025 in Dallas on Oct 23–25, 2025, bringing together thousands of Consultants to deliver new products, tools, and business strategies under the theme “Love Life & Drive.”

The event marked the first large in-person integration of LoveBiome Consultants after the companies began combining on Oct 1, 2025. Attendees trained on product pairing Protandim Nrf2 Synergizer with LoveBiome P84, and saw launches including LoveBiome P84 purchasable via LifeVantage, TrueScience Charcoal Refining Mask, and an updated AXIO Green Apple flavor.

Insights

Market integration & product launch analyst

Event signals product rollouts and channel integration that could drive consultant engagement and direct sales growth.

LifeVantage used October 23-25, 2025 Momentum Academy to introduce new SKUs and sales tools while formally integrating LoveBiome consultants after the October 1, 2025 onboarding. The company positioned the combined product suite—pairing Protandim® Nrf2 Synergizer with LoveBiome P84—as a complementary offering to be sold through its consultant network, and announced direct purchase availability of LoveBiome P84 through LifeVantage for the first time.

Mechanically, the announcement aims to increase consultant activation and retention by supplying fresh products, training on enrollment/advancement, and a joint culture across both groups. The regulatory disclaimer remains standard for supplements and does not change commercial availability. Key dependencies include consultant adoption rates, inventory and fulfillment integration, and whether the new products materially change average order values or enrollment metrics.

Watch for concrete performance signals over the next reporting cycles: changes in consultant counts, average orders per active consultant, and revenue contribution from LoveBiome SKUs; these metrics should appear in near-term operational updates and quarterly results starting in the next fiscal reporting period. Monitor execution of distribution and training programs and any stated sales figures tied to Momentum Academy initiatives.

Dallas event delivers new products, tools, and business strategies designed to accelerate performance and leadership

SALT LAKE CITY, Oct. 28, 2025 (GLOBE NEWSWIRE) -- LifeVantage Corporation® (Nasdaq: LFVN), a leading health and wellness company with products designed to activate optimal health processes at the cellular level, today announced the successful conclusion of Momentum Academy 2025, a dynamic, high-impact event that brought together thousands of Consultants from across the U.S. from October 23-25 at the Hilton Anatole in Dallas, TX.

This year’s event centered around the theme: “Love Life & Drive” – inspiring Consultants to take the driver’s seat in their businesses with purpose, speed, and unstoppable momentum. It also represents the first time Consultants from LoveBiome, who began integrating with LifeVantage on October 1, 2025, were together with LifeVantage Consultants at a large in-person event. The event served to increase engagement and alignment of the two companies across markets, products, culture, and leadership.

The purpose of the event was for Consultants to hear about opportunities to accelerate their business and ignite their leadership potential through targeted workshops, in-depth seminars, and dynamic keynotes focused on enrollment, retention, and advancement strategies.

Attendees also were trained on Healthy Edge — a groundbreaking combination that pairs the original, proven technology of Protandim® Nrf2 Synergizer with the emerging science of LoveBiome P84. Individually, each product delivers powerful benefits by supporting cellular health and system communication. Together, they form a peak-performance wellness system that provides foundational health throughout the entire body, helping you feel ready to take on life’s daily challenges. *

This launch marked a major milestone — the first time Consultants and consumers could purchase LoveBiome P84 directly through LifeVantage.   Other products that were exclusive and available for purchase included TrueScience® Charcoal Refining Mask and an updated AXIO® Green Apple formula (that will now be part of the permanent Axio flavors).

“Momentum Academy is where inspiration meets action,” said Steve Fife, President and CEO of LifeVantage. “This year was especially exciting as it marked the first time LoveBiome joined Activation Nation at one of our larger events, creating an incredible fusion of innovation, science, and shared purpose. Our Consultants are entrepreneurs at heart, and the ‘Love Life & Drive’ theme was all about coming together as one company and empowering them with the mindset and tools to elevate their businesses. The energy, excitement, and unity we witnessed this weekend truly reflect the powerful momentum driving LifeVantage as we expand our impact in the global health and wellness space.”

*These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure or prevent any disease.  

For more information about Momentum Academy 2025, upcoming events, and the newly released products, please visit LifeVantage.com.

About LifeVantage Corporation
LifeVantage Corporation (Nasdaq: LFVN), the Activation company, is a pioneer in nutrigenomics—the study of how nutrition and naturally occurring compounds can unlock your genes and the health coded within. Our products work with your unique biology and help your body make what it needs for health. The line of scientifically validated activators includes the flagship Protandim® family of products, TrueScience® Liquid Collagen, MindBody GLP-1 System™, and the comprehensive gut activator, P84. Activation-supporting nutrients such as Omega, D3+, and the Rise AM & Reset PM System®, as well as AXIO® nootropic energy drink mixes, the full TrueScience® line of skin and hair care products, and Petandim®, a pet supplement formulated to combat oxidative stress in dogs. Our independent Consultants sell our products to Customers and share the business opportunity with entrepreneurs seeking to begin their own business. LifeVantage was founded in 2003 and is headquartered in Lehi, Utah. For more information, visit www.lifevantage.com.*

Public Relations Contact:
CerconeBrownCompany
lifevantage@cerconebrown.com

Investor Relations Contact:
Reed Anderson, ICR
(646) 277-1260
reed.anderson@icrinc.com

FAQ

When and where was LifeVantage Momentum Academy 2025 held (LFVN)?

Momentum Academy 2025 was held at the Hilton Anatole, Dallas from Oct 23–25, 2025.

What does the LifeVantage (LFVN) event theme “Love Life & Drive” mean for Consultants?

The theme focused on empowering Consultants with purpose, speed, and momentum through workshops on enrollment, retention, and leadership.

What product integrations were introduced at Momentum Academy 2025 for LFVN?

Attendees were trained on pairing Protandim Nrf2 Synergizer with LoveBiome P84 as a combined peak‑performance wellness system.

When did LoveBiome begin integrating with LifeVantage and what changed at the event?

LoveBiome began integrating on Oct 1, 2025, and Momentum Academy 2025 was the first large in‑person event to include LoveBiome Consultants together with LifeVantage.

Which new or updated products were available for purchase at Momentum Academy 2025?

Products available included LoveBiome P84 through LifeVantage, TrueScience Charcoal Refining Mask, and an updated AXIO Green Apple flavor added to permanent offerings.

Where can investors and Consultants find more information about Momentum Academy 2025 and LFVN product launches?

For details on events and newly released products, visit LifeVantage.com.