LiqTech Expands Distribution Coverage in the UK Swimming Pool Water Filtration System Market

Rhea-AI Summary

LiqTech International, Inc. (LIQT) has expanded its distribution with Barr + Wray to include the United Kingdom, following their recent partnership in the Middle East. The expanded agreement aims to grow LiqTech's Aqua Solution® swimming pool water filtration systems in the UK, with an initial order already received. The partnership has resulted in a strong pipeline for LiqTech's products, with significant potential for future collaboration. LiqTech's pool system offers a convincing value proposition, ensuring excellent and safe water quality while reducing carbon footprint and energy consumption.

Market Research Analyst

Expanding distribution agreements, such as the one between LiqTech International and Barr + Wray, can significantly impact a company's market reach and revenue potential. The inclusion of the UK in their partnership is a strategic move that taps into a developed market with a robust demand for commercial swimming pool infrastructure. LiqTech's proprietary Aqua Solution® swimming pool water filtration systems offering substantial operational savings and smaller system sizes presents a competitive advantage in a market that is increasingly conscious of both space and environmental sustainability.

From a market perspective, the initial order placement in the UK post-agreement signifies a positive market response. The technology's ability to reduce water and energy consumption aligns with global trends towards sustainable solutions, which could lead to increased adoption rates. The potential for retrofitting existing pools with LiqTech's system without significant construction changes could lower barriers to entry, making it an attractive option for many facilities.

Environmental Technology Expert

LiqTech's Aqua Solution® represents a significant advancement in environmental technology for water filtration. The system's capacity to achieve up to an 80% reduction in water spending, 60% lower energy consumption and 30% lower chlorine dosing is a testament to the efficiency and sustainability of the technology. These figures suggest a substantial environmental impact that could resonate with stakeholders interested in corporate social responsibility and environmental stewardship.

The integration of cutting-edge membrane technology with a dead-end structural design in the Aqua Solution® not only offers cost efficiency but also aligns with industry trends towards advanced water treatment solutions. The ceramic filter solution and SiC membranes provide finer filtration compared to traditional sand filters, which is crucial for maintaining water quality and safety in commercial swimming pools. This technological edge could lead to long-term benefits for LiqTech, as businesses and regulatory bodies continue to prioritize water conservation and reduced environmental footprints.

Financial Analyst

The expansion into the UK market could be a catalyst for LiqTech's financial growth. Investors should note the potential for increased revenue streams from the new distribution agreement. The company's established presence and the solid installed base in the UK indicate a readiness to scale operations. Furthermore, the reported strong pipeline in the Middle East suggests that LiqTech is effectively leveraging its international partnerships to penetrate new markets.

However, investors should consider the capital expenditures associated with scaling up production to meet potential demand increases. It is important to monitor the company's quarterly financials to assess the impact of the expansion on the bottom line. The cost efficiencies of the Aqua Solution® system could translate into higher margins, but this will depend on the scale of adoption and the ability to maintain competitive pricing in the face of potential market entrants.

BALLERUP, Denmark, Feb. 6, 2024 /PRNewswire/ -- LiqTech International, Inc. (NASDAQ: LIQT), a clean technology company that manufactures and markets highly specialized filtration products and systems, today announced it has expanded its distribution with Barr + Wray, one of the world leading providers of spas, swimming pools, water feature design, engineering and contracting, to include the United Kingdom (UK). The expanded agreement builds on two companies' recent partnership in parts of the Middle East to grow LiqTech's Aqua Solution® swimming pool water filtration systems in the country.

Fei Chen, CEO of LiqTech, commented, "We are very pleased to expand our relationship with Barr + Wray, a well-established player in the commercial swimming pool business, to now include the UK. Our proprietary and differentiated swimming pool water filtration systems are gaining strong market traction, and I am confident that the close collaboration will boost LiqTech's presence and success in the fast-growing market, where we have already built up a solid installed base over several years. In just the first weeks after signing the agreement, we have already received an initial order for a LiqTech pool filtration system in the UK."

Since the two companies entered into their agreement for the Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, and the UAE in October 2023, Barr + Wray is building up a strong pipeline for LiqTech's Aqua Solution® swimming pool water filtration systems.

As previously stated by Ian Montgomerie, CEO of Barr + Wray Group, said, "We see huge potential in the collaboration with LiqTech in the years to come. LiqTech's pool filtration system is strategically a perfect match with Barr + Wray cutting edge work in the design and build of the most prestigious state-of-the-art leisure centers and spas."

Compared to traditional media filtration systems that are widely used in commercial swimming pools, LiqTech's pool system solution has demonstrated a convincing value proposition according to our customers. LiqTech pool system ensures excellent and safe water quality and contributes to a significant reduction in carbon footprint with up to an 80% reduction in water spending, 60% lower energy consumption, and 30% lower chlorine dosing. At the same time, the system size is only one-third the size compared of a conventional media filtration system and is therefore perfect for retrofitting without extensive changes to building constructions being necessary.

The Aqua Solution^® is a LiqTech ceramic filter solution for liquids with suspended solids. LiqTech's Aqua Solution^® integrates a dead-end structural design with cutting-edge membrane technology that is specifically designed for water pre-treatment in reverse osmosis applications, wastewater treatment, and swimming pool and spa water filtration. The dead-end design yields more cost-efficient filtration performance compared to other filtration options. As a comparison, for the same treated water flow, traditional sand filters have pore sizes three times larger than LiqTech's SiC membranes.  Moreover, LiqTech's Aqua Solution^® reduces the number of membrane elements, pressure vessels, water consumption for backwash, and energy costs by providing high flow rates at very low pressure.

About Barr + Wray:

Barr + Wray, with over 60 years' experience, are recognized as a world leading provider of spas, swimming pools, water feature design, engineering and contracting.

Barr + Wray offer a full service + product provision covering:

• Spa wet area engineering design services
• Pools + water features engineering design services
• Equipment supply, installation + commissioning
• Aftersales service

As designers and engineers, Barr + Wray provide fully coordinated and integrated swimming pool and spa design solutions and fit-out. With offices in the UK and UAE, Barr + Wray can work globally having completed projects in all continents working on school and leisure pools, waterparks, independent hotel sites and major hotel groups such as Aman, Accor, Jumeirah, Marriott, Four Seasons, Hyatt, Mandarin Oriental and Shangri-La.

For more information, please visit www.barrandwray.com

ABOUT LIQTECH INTERNATIONAL, INC.

LiqTech International, Inc., a Nevada corporation, is a clean technology company that provides state-of-the-art ceramic silicon carbide filtration technologies for gas and liquid purification. LiqTech's silicon carbide membranes are designed to be used in the most challenging purification applications, and its silicon carbide filters are used to control diesel exhaust soot emissions. Using nanotechnology, LiqTech develops products using its proprietary silicon carbide technology, resulting in a wide range of component membranes, membrane systems, and filters for both microfiltration and ultrafiltration applications. By incorporating LiqTech's SiC liquid membrane technology with the Company´s extensive systems design experience and capabilities, LiqTech offers unique, turnkey solutions for the most difficult water purification applications.

For more information, please visit: www.liqtech.com 

Follow LiqTech on Linkedln: http://www.linkedin.com/company/liqtech-international 

Follow LiqTech on Twitter: https://twitter.com/LiqTech

Forward-Looking Statements
This press release contains "forward-looking statements." Although the forward-looking statements in this release reflect the good faith judgment of management, forward-looking statements are inherently subject to known and unknown risks and uncertainties that may cause actual results to be materially different from those discussed in these forward-looking statements. Readers are urged to carefully review and consider the various disclosures made by us in the reports filed with the Securities and Exchange Commission, including the risk factors that attempt to advise interested parties of the risks that may affect our business, financial condition, results of operation, and cash flows. If one or more of these risks or uncertainties materialize, or if the underlying assumptions prove incorrect, our actual results may vary materially from those expected or projected. Readers are urged not to place undue reliance on these forward-looking statements, which speak only as of the date of this release. We assume no obligation to update any forward-looking statements in order to reflect any event or circumstance that may arise after the date of this release.

Company Contact: 
Fei Chen, Chief Executive Officer
LiqTech International, Inc.
Phone: +45 3140 9128
www.liqtech.com

Investor Contact: 
Robert Blum
Lytham Partners, LLC
Phone: (602) 889-9700
liqt@lythampartners.com
www.lythampartners.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/liqtech-expands-distribution-coverage-in-the-uk-swimming-pool-water-filtration-system-market-302053547.html

SOURCE LiqTech International, Inc.

FAQ

What is the ticker symbol for LiqTech International, Inc.?

The ticker symbol for LiqTech International, Inc. is LIQT.

What is the nature of the expanded distribution agreement announced by LiqTech International, Inc.?

LiqTech International, Inc. has expanded its distribution with Barr + Wray to include the United Kingdom for its Aqua Solution® swimming pool water filtration systems.

What are the key benefits of LiqTech's pool system solution?

LiqTech's pool system solution ensures excellent and safe water quality, reduces carbon footprint, water spending, energy consumption, and chlorine dosing, while being one-third the size of conventional media filtration systems.

What is the Aqua Solution® offered by LiqTech International, Inc.?

The Aqua Solution® is a LiqTech ceramic filter solution for liquids with suspended solids, specifically designed for water pre-treatment in reverse osmosis applications, wastewater treatment, and swimming pool and spa water filtration.

What are the advantages of LiqTech's Aqua Solution® over traditional sand filters?

LiqTech's Aqua Solution® offers more cost-efficient filtration performance, with smaller pore sizes compared to traditional sand filters, reducing the number of membrane elements, pressure vessels, water consumption for backwash, and energy costs.