STOCK TITAN

El Pollo Loco Now Offering Two Tacos for only $5 Every Tuesday

Rhea-AI Impact
(Neutral)
Rhea-AI Sentiment
(Very Positive)
Tags

El Pollo Loco announces a new Taco Tuesday promotion running from October 29 through December 31, 2024. Customers can get two tacos for $5 every Tuesday, while Loco Rewards members receive three tacos for $5. The promotion includes an option to add chips, salsa, and a regular drink for an additional $2.50. Available at participating locations, this -time offer aims to provide affordable, quality food while offering extra value to loyalty program members.

Loading...
Loading translation...

AI-generated analysis. Not financial advice.

Positive

  • Introduction of a new value-focused promotion to drive customer traffic
  • Strategic use of loyalty program to incentivize membership sign-ups
  • Additional upsell opportunity with combo add-on for $2.50

Negative

  • -time promotion may impact margins due to low price point
  • Pricing and participation restrictions may affect customer satisfaction

News Market Reaction – LOCO

+1.20%
1 alert
+1.20% News Effect

On the day this news was published, LOCO gained 1.20%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Loco Rewards Members get THREE tacos for $5!

COSTA MESA, Calif., Oct. 28, 2024 (GLOBE NEWSWIRE) -- Beginning Tuesday, October 29, 2024, El Pollo Loco offers two tacos for $5 every Tuesday through December 31, 2024.

WHO:
El Pollo Loco, the nation's leading fire-grilled chicken restaurant chain known for its craveable, flavorful, and better-for-you offerings.

WHAT:
El Pollo Loco invites all taco enthusiasts to participate in Taco Tuesday with an exciting new promotion! Starting Tuesday, October 29, 2024, customers can order any two delicious tacos for only $5 (in-store or online). Add chips, salsa, and a regular drink for only $2.50 more! This offer is valid every Tuesday through December 31, 2024.

SPECIAL OFFER FOR LOCO REWARDS MEMBERS: Loco Rewards Members can elevate their Taco Tuesday experience by receiving THREE tacos for just $5. Not a member yet?

Signing up is free and easy through El Pollo Loco’s app or website. Members earn points with every purchase, receive special offers year-round, and get access to exclusive promotions like this one.

WHERE:
Available at participating El Pollo Loco locations for a limited time. To find a location near you, visit elpolloloco.com/locations. Pricing and participation may vary by location.

WHEN:
Every Tuesday until December 31, 2024

WHY:
"We know our fans want high-quality, craveable, affordable food," said Jill Adams, Chief Marketing Officer at El Pollo Loco. “This offer is a delicious way to celebrate Taco Tuesday every week for the rest of the year and offer added value to our dedicated Loco Rewards users.”

About El Pollo Loco
El Pollo Loco (Nasdaq: LOCO) is the nation's leading fire-grilled chicken restaurant known for its craveable, flavorful, and better-for-you offerings. Recently voted as the #1 “Best Restaurant for Quick, Healthy Food” in USA TODAY’s 10Best Readers’ Choice Awards, our menu features innovative meals with Mexican flavors made daily in our restaurants using quality ingredients. At El Pollo Loco, inclusivity is at the heart of our culture. Our community of over 4,000 employees reflects our commitment to creating a workplace where everyone has a seat at our table. Since 1980, El Pollo Loco has successfully expanded its presence, operating more than 495 company-owned and franchised restaurants across seven U.S. states: Arizona, California, Colorado, Nevada, Texas, Utah, and Louisiana. The company has also extended its footprint internationally, with ten licensed restaurant locations in the Philippines. For more information or to place an order, visit the Loco Rewards app or ElPolloLoco.com. Follow us on Instagram, TikTok, Facebook, or X.

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/27411611-bc2f-4457-9a5b-3871d52cf306


FAQ

What is El Pollo Loco's new Taco Tuesday deal for 2024?

El Pollo Loco offers two tacos for $5 every Tuesday from October 29 through December 31, 2024, with Loco Rewards members receiving three tacos for $5.

How much can Loco Rewards members save on Taco Tuesday?

Loco Rewards members get an extra taco (three instead of two) for the same $5 price, representing additional value compared to non-members.

What add-ons are available with LOCO's Taco Tuesday promotion?

Customers can add chips, salsa, and a regular drink to their taco order for an additional $2.50.

How long will El Pollo Loco's $5 taco promotion run?

The promotion runs every Tuesday from October 29 through December 31, 2024, at participating locations.