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Liberated Syndication Inc. ("Libsyn") (LSYN) is regularly featured in news coverage for its activities as a podcast hosting platform and advertising marketplace. Company announcements highlight new partnerships, acquisitions, and advertising rate updates that reflect how Libsyn positions itself within the podcasting and digital audio ecosystem.
Recent news releases describe exclusive hosting and advertising deals with notable podcasts. Examples include an exclusive hosting and advertising partnership with Girls Next Level, a pop culture podcast hosted by Holly Madison and Bridget Marquardt, and an exclusive multi-year advertising partnership with Tosh Show, the podcast and YouTube series hosted by comedian Daniel Tosh. In these announcements, Libsyn emphasizes the role of its Libsyn Ads platform in helping brands target podcast audiences and helping creators monetize their shows.
Libsyn’s news flow also covers developments in its AdvertiseCast marketplace. The company has announced exclusive partnerships with podcasts such as The Gist, The Shawn Ryan Show, Blind Landing, and Verified, and has reported monthly podcast advertising rates based on actual sales data across thousands of shows. These updates provide insight into cost-per-thousand pricing trends for 60-second podcast ad spots and illustrate how Libsyn presents the evolution of podcast advertising demand.
In addition, Libsyn has issued news about corporate actions, including equity financing and the acquisition and integration of Podcast Ad Reps LLC (PAR) into AdvertiseCast. For investors, creators, and advertisers, the LSYN news page offers a centralized view of how Libsyn describes its growth, partnerships, and marketplace activity in the podcasting sector.
Liberated Syndication Inc. (LSYN) has appointed John W. Gibbons as President & Chief Product Officer to drive product innovation and market expansion. Gibbons, previously CEO of Pocket Casts, brings over a decade of experience from Amazon and Sizmek. His role will focus on enhancing Libsyn's podcasting platform and services, including its AdvertiseCast marketplace. CEO Brad Tirpak expressed confidence in Gibbons’ ability to deliver innovative solutions for creators. Libsyn, a leading podcast hosting platform, has delivered over 6 billion downloads in 2020 and hosts 75,000+ podcasts.
Liberated Syndication Inc. (LSYN) announced an update on podcast advertising rates through its subsidiary, AdvertiseCast. For December 2021, the average CPM rate for a 60-second spot was
Liberated Syndication Inc. (LSYN) has reported steady podcast advertising rates for November 2021, with an average CPM of
Liberated Syndication Inc. (LSYN) has appointed Brian Kibby as Chairman of the Board of Directors, marking a new leadership phase for the company. Kibby has served on the board since October 2019 and is also the CEO of Modern Campus. He emphasized Libsyn's transition from a hosting platform to one focused on advertising and monetization, highlighting recent acquisitions like AdvertiseCast and Glow. Additionally, Patrick Dolan is set to join the Board, while Denis Yevstifeyev will step down on December 31, 2021.
Liberated Syndication Inc. (LSYN) announced the appointment of Patrick Dolan to its Board of Directors, effective November 22, 2021. Dolan, a prominent figure in the interactive advertising industry, previously served as President of the Interactive Advertising Bureau (IAB) and has extensive experience in digital media. His expertise is expected to enhance Libsyn's growth and its position in the podcasting market. With Dolan's support, Libsyn aims to expand its platform strategy and develop new services for podcasters, thereby leveraging the growth in podcast advertising.
Liberated Syndication Inc. (LSYN) has announced a new distribution partnership with Samsung, enabling its podcasters to access the ‘Listen’ tab on the Samsung Free app. This integration aims to enhance podcast availability for Libsyn’s 75,000+ podcasters across various Samsung devices, including Galaxy S and Note series. The initiative is expected to facilitate audience growth by providing broader media consumption options as podcast popularity continues to rise.
Liberated Syndication (LSYN) announced its Elite Sponsorship of the 3rd Annual Afros & Audio Virtual Podcast Festival, scheduled for November 13-14, 2021. This festival focuses on promoting diversity and inclusivity within the podcasting industry, featuring over 50 speakers. Libsyn aims to support the Afros & Audio Podcast Community Network's mission to transform the podcast landscape. President Laurie Sims emphasized Libsyn's commitment to empowering all communities in podcasting through this partnership.
Liberated Syndication Inc. (LSYN) has announced the acquisition of certain assets from PODGO Media LLC by AdvertiseCast, enhancing its podcast advertising marketplace. PODGO, founded by David Ehrlich in 2020, connects smaller podcasters with major brand advertisers. Ehrlich will join AdvertiseCast to facilitate the transition for PODGO’s customers. The deal is expected to increase AdvertiseCast’s reach and provide niche content to attract advertisers. Since acquiring AdvertiseCast in June 2021, Libsyn has prioritized growth across all podcasting segments.
Liberated Syndication Inc. (OTC-PINK:LSYN) announced the appointment of Bradley Tirpak as CEO, effective November 1, 2021. Tirpak aims to enhance operations and capital allocation while leading the company into new horizons with its advertising marketplace, AdvertiseCast. His extensive investment background and previous leadership roles, including Chairman, position him well for this transition. The company also plans to separate the roles of Chairman and CEO, ensuring focused leadership. Libsyn remains a leading podcast hosting platform with over 75,000 podcasts and more than 6 billion downloads.
Liberated Syndication Inc. (LSYN) has reported a slight increase in podcast advertising rates for October 2021, with an average CPM of