Welcome to our dedicated page for Liberated Syndication news (Ticker: LSYN), a resource for investors and traders seeking the latest updates and insights on Liberated Syndication stock.
Liberated Syndication Inc. develops podcast hosting, distribution and advertising services under the Libsyn brand for creators and advertisers. Company news regularly centers on audio and video podcast publishing, direct distribution integrations such as Spotify, exclusive hosting and monetization partnerships with individual shows, and advertising inventory sold through Libsyn Ads and the AdvertiseCast marketplace.
Recurring updates also cover the Libsyn Audience Network, programmatic monetization through Automatic Podcast Ads, creator payout trends, advertiser demand, completed podcast advertising acquisitions, and equity financing used to support the company’s creator and advertising businesses.
Liberated Syndication Inc. (OTC-PINK:LSYN) announced the launch of four new exclusive shows on its AdvertiseCast Marketplace, enhancing its offerings for advertisers targeting podcast audiences. The shows include acclaimed titles such as The Gist, The Shawn Ryan Show, Blind Landing, and Verified. Libsyn's AdvertiseCast boasts over 125 exclusive podcasts, providing advertisers with valuable access to a growing network of more than 2,500 shows. Chief Revenue Officer Dave Hanley emphasized the increasing engagement in podcasting, highlighting the medium's dynamic and measurable nature for advertisers.
Liberated Syndication Inc. (LSYN) has successfully completed its acquisition of Podcast Ad Reps LLC (PAR), a leading podcast advertising company. This strategic move expands LSYN's advertising inventory and integrates the PAR team into its AdvertiseCast platform. Notable shows such as Inside Marvel and The Official Yellowstone Podcast will enhance AdvertiseCast's offerings. The acquisition positions LSYN favorably in the growing podcast advertising sector, allowing it to better serve creators and brands.
Liberated Syndication Inc. (LSYN) has reported the average podcast advertising rate for February 2022 at $23.61 per CPM, showing a decrease from January's all-time high but an increase from $22.19 in February 2021. This reflects the seasonal fluctuations within the podcast advertising landscape. The data, derived from over 2,300 podcasts via AdvertiseCast, aims to provide insights for podcasters, advertisers, and investors. The Company plans to continue releasing these monthly updates to aid in market monitoring.
Liberated Syndication Inc. (LSYN) has announced the acquisition of Podcast Ad Reps LLC (PAR), a prominent podcast advertising firm. This strategic move is aimed at enhancing Libsyn's AdvertiseCast marketplace, which is experiencing rapid growth. PAR's founders will join AdvertiseCast's leadership, bringing in a wealth of experience. PAR has shown impressive revenue growth of over 100% year-on-year, reaching approximately $8 million. The deal is expected to close in Q1 2022, subject to customary conditions.
Liberated Syndication (LSYN) has reported a rise in podcast advertising rates for January 2022, with an average cost per thousand (CPM) of $25.38 for a 60-second spot. This increase follows a typical seasonal dip, indicating strong demand from advertisers. The data is generated from over 2,500 podcasts within AdvertiseCast, Libsyn's advertising marketplace. Libsyn plans to publish these monthly rates to assist podcasters, advertisers, and the investor community in tracking market pricing and advertising monetization trends.
Liberated Syndication Inc. (LSYN) has appointed John W. Gibbons as President & Chief Product Officer to drive product innovation and market expansion. Gibbons, previously CEO of Pocket Casts, brings over a decade of experience from Amazon and Sizmek. His role will focus on enhancing Libsyn's podcasting platform and services, including its AdvertiseCast marketplace. CEO Brad Tirpak expressed confidence in Gibbons’ ability to deliver innovative solutions for creators. Libsyn, a leading podcast hosting platform, has delivered over 6 billion downloads in 2020 and hosts 75,000+ podcasts.
Liberated Syndication Inc. (LSYN) announced an update on podcast advertising rates through its subsidiary, AdvertiseCast. For December 2021, the average CPM rate for a 60-second spot was $23.78. The company noted that advertising rates typically increase in December due to heightened demand. AdvertiseCast aims to provide valuable insights into advertising monetization within the podcasting industry and will continue to publish rates monthly. Libsyn is a prominent player in podcast hosting and advertising, with over 5.8 million media files hosted and more than 6 billion downloads recorded in 2020.
Liberated Syndication Inc. (LSYN) has reported steady podcast advertising rates for November 2021, with an average CPM of $23.35 for a 60-second ad spot. This stability is supported by data from over 2,200 podcasts in the AdvertiseCast marketplace. The Chief Revenue Officer, Dave Hanley, anticipates that rates will remain stable through the end of the year. The integration of Podgo into their marketplace could enhance monetization opportunities for advertisers. Libsyn emphasizes ongoing monthly updates to keep stakeholders informed.
Liberated Syndication Inc. (LSYN) has appointed Brian Kibby as Chairman of the Board of Directors, marking a new leadership phase for the company. Kibby has served on the board since October 2019 and is also the CEO of Modern Campus. He emphasized Libsyn's transition from a hosting platform to one focused on advertising and monetization, highlighting recent acquisitions like AdvertiseCast and Glow. Additionally, Patrick Dolan is set to join the Board, while Denis Yevstifeyev will step down on December 31, 2021.
Liberated Syndication Inc. (LSYN) announced the appointment of Patrick Dolan to its Board of Directors, effective November 22, 2021. Dolan, a prominent figure in the interactive advertising industry, previously served as President of the Interactive Advertising Bureau (IAB) and has extensive experience in digital media. His expertise is expected to enhance Libsyn's growth and its position in the podcasting market. With Dolan's support, Libsyn aims to expand its platform strategy and develop new services for podcasters, thereby leveraging the growth in podcast advertising.