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SEGG (NASDAQ: SEGG) expanded its partnership with Soccerex to serve as the official headline sponsor across all Soccerex global events in 2026 and 2027, integrating the Sports.com brand into Soccerex’s year-round platform across Europe, North America, and the Middle East.
The agreement gives SEGG Media direct access to senior decision-makers responsible for more than $1 billion in annual football-related commercial spend and is timed to support the company’s near-term objective to complete the acquisition of a European football club.
Sports Entertainment Gaming Global (NASDAQ: SEGG) appointed Daniel Bailey as Chief Commercial Officer and Jack Clarke as Chief Strategy Officer following the Veloce acquisition. SEGG Media cited a 90-day execution plan to integrate teams, monetize high-growth digital assets, and expand revenue after materially increasing company revenue.
Key metrics cited include Mr. Bailey's $53+ million in commercial partnerships and Veloce's 600 million monthly views, with management emphasizing near-term monetization of Sports.com, Concerts.com, and TicketStub.com.
SEGG (NASDAQ: SEGG) completed a $61 million majority acquisition of Veloce Media Group, adding immediate scale and diversification to SEGG Media's revenue base. Management expects Veloce and subsidiary Quadrant to generate in excess of $20 million in 2026 revenue. Key 2025 metrics include $2.17M digital ad revenue, $3.36M esports/sponsorship fees, Quadrant H2 2025 partnership revenue of $2.45M, and creator-agency revenue of $620k. Veloce operates 45+ channels and Quadrant delivered 1 billion brand impressions in 2025, supporting cross-selling, commerce, and recurring monetization across five verticals.
SEGG Media (NASDAQ: SEGG) completed additional share purchases to secure a supermajority ~68% stake in Veloce and named Quadrant CEO Jamie MacLaurin as Senior Vice President of its sports business. The company said it will recognize Veloce's $20 million annual revenue beginning in Q1 2026.
SEGG is extending a global offer to acquire remaining minority equity in Veloce to streamline governance, simplify capital structure, and support growth across the combined platform.
Sports Entertainment Gaming Global (NASDAQ: SEGG) nominated Daniel Bailey, co-founder and CEO of Veloce Media Group, to its board after acquiring a majority interest in Veloce at an enterprise value of ~$61 million.
Veloce reported $17.5 million in most-recent fiscal year revenue, generates over 500 million monthly digital views, and the deal used a combination of cash and SEGG stock priced at $10 per share. The company says the move accelerates revenue scale, commercial partnerships, and international expansion for SEGG's sports and digital media strategy.
SEGG Media (NASDAQ: SEGG) completed the acquisition of a controlling interest in Veloce Media Group for approximately $61 million (£45 million) on Feb 17, 2026. The deal, funded with cash and SEGG shares priced at $10 per share, is expected to add >$20 million in annual revenue starting Q1 2026 and expand the company’s global digital media footprint.
The transaction consolidates Veloce operating results into SEGG Media, strengthens the balance sheet, and management says it improves the company’s revenue-to-market-cap profile while integration and execution are immediate priorities.
SEGG Media (NASDAQ: SEGG) agreed binding terms to acquire a controlling interest in Veloce Media Group, with closing targeted for February 17, 2026. The deal values Veloce at approximately $61 million and is expected to add more than $20 million of annual revenue beginning Q1 2026. Consideration is a blend of cash and SEGG common shares priced at $10 per share. Veloce reported $17.5 million in its latest period and drives over 500 million views per month across esports, motorsport, and brand partnerships. Closing remains subject to final legal review and customary conditions.
Summary not available.
SEGG Media (NASDAQ: SEGG) appointed Simon Lewis as Executive Vice President of Entertainment and CEO of DotCom Ventures, operator of Concerts.com and TicketStub.com, effective Feb 5, 2026. Lewis will lead commercialization and launch execution as the company advances its entertainment platforms from development into commercial operation.
He joins from senior roles including President of Live Nation Europe and will oversee live entertainment strategy, partnerships, and platform growth to accelerate disciplined platform launches.
Sports Entertainment Gaming Global (NASDAQ: SEGG) updated its 90-day execution plan, prioritizing completion of three acquisitions: a controlling interest in Veloce (expected February), Nook (expected March), and a controlling interest in Ant Media & Productions (expected by end of March). Veloce is valued at $53 million pre-money. The plan emphasizes consolidation, integration planning, tighter financial controls, targeted international investment beginning in Mexico, and disciplined capital allocation. The company says Nook is profitable and will support a MENA presence via DMCC partnership, and that Sports.com Studios will be the exclusive global streaming partner (excluding MENA) for the "Special Forces Trilogy" once Ant Media closes.