Herbal Dispatch Accelerates Veteran Program Growth and Expands Access with New Clinic Partnership
The clinic agreement includes direct billing through VAC and Medavie Blue Cross to reduce or remove out-of-pocket costs and reimbursement delays.
Sentiment and the balance of points
Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.
Rhea-AI Summary
Herbal Dispatch (LUFFF) reported growth in its Hero Dispatch medical cannabis program for Canadian Veterans and a new clinic partnership. Active medical registrations exceeded 1,100 as of November 1, 2026, versus 103 on January 1, an increase of approximately 968%. The current annualized reimbursement run-rate is approximately $6.0 million, compared with $675,000 for full-year 2025, an increase of approximately 789%. Customer retention is 89%, with approximately $6,000 in average annual insured reimbursement per registered Veteran.
The company targets approximately 3,000 registered Veterans by year-end 2027, which, if achieved, could support approximately $18 million in annualized gross sales. Its new clinic partner has more than 20 physicians and specialists and will support medical authorizations, benefits onboarding and direct billing. Herbal Dispatch also added a second fully bilingual sales agent.
How this balance works
Rhea-AI gives every point it takes from this document a weight. Minor counts 1, Moderate 3 and Major 9, so one Major point outweighs several Minor ones. The bar adds up the weights on each side, and when neither side holds more than 65% of the total the balance reads Mixed.
It reads the document as published, with the same rules for every company, and it does not look at what the market expected or at how the stock traded, so a point can be objectively good on a day the stock falls.
Rhea-AI Sentiment measures something else, the tone of the wording.
Hollow bars mark forward-looking points. How the balance works
Positive
- Moderate pointActive Veteran registrations rose approximately 968% to over 1,100 on November 1, 2026, from 103 on January 1.
- Moderate pointAnnualized reimbursement run-rate reached approximately $6.0 million, versus $675,000 for full-year 2025, an approximately 789% increase.
- Moderate point. Forward-looking: it has not happened yet and may not happen.Herbal Dispatch targets approximately 3,000 registered Veterans by end-2027, potentially supporting approximately $18 million in annualized gross sales.
- Minor pointCustomer retention stands at 89% in the Hero Dispatch program.
- Minor pointAverage annual insured reimbursement is approximately $6,000 per registered Veteran.
Negative
- None.
AI-generated analysis. How Rhea-AI works. Not financial advice.
Vancouver, British Columbia--(Newsfile Corp. - November 3, 2026) - Herbal Dispatch Inc. (CSE: HERB) (OTCQB: LUFFF) (FSE: HA9) ("Herbal Dispatch" or the "Company"), a cannabis commerce and international distribution platform, today issued a progress report on Hero Dispatch (herodispatch.com), the Company's medical cannabis program for Canadian Veterans, and highlighted the continued expansion of its strategic partner network supporting Veteran patient access.
PROGRAM HIGHLIGHTS
Hero Dispatch serves Canadian Veterans eligible for medical cannabis reimbursement through Veterans Affairs Canada ("VAC"). Key highlights include:
- Veteran growth: Over 1,100 active medical registrations ("Registered Veterans") as of November 1, 2026, up from 103 as of January 1, 2026 (an increase of approximately
968% ). - Reimbursement run-rate: Current run-rate approximately
$6.0 million annualized, compared to$675,000 for full-year 2025 (an increase of approximately789% ). - Patient economics & engagement: An
89% customer retention rate and approximately$6,000 in average annual insured reimbursement per Registered Veteran. - Patient outreach: Serving Canada's Veteran population, estimated by VAC at over 600,000 individuals in 20211. To support its outreach efforts, the Company recently added a second fully bilingual sales agent to its team. The new agent will help expand sales outreach and client care services.
- Growth outlook: The Company is working toward a goal of reaching approximately 3,000 Registered Veterans by the end of 2027, which, if achieved, could support an annualized gross sales run rate of approximately
$18 million .
Government-supported insurance programs have historically funded a substantial portion of medical cannabis access for Veterans. Total reimbursements under VAC programs—administered through Medavie Blue Cross—reached

To view an enhanced version of this graphic, please visit:
https://images.newsfilecorp.com/files/6253/322225_7f32c3c4a47abb2b_001full.jpg
NEW CLINIC NETWORK AGREEMENT
Herbal Dispatch continues to expand its Canadian healthcare network. The Company recently partnered with a multi-location medical practice with more than 20 physicians and specialists (the "Clinic"). The partnership gives Herbal Dispatch clients a single, coordinated path to medical cannabis care.
Under the agreement, the Clinic will support the Company's Veteran clients through each stage of the process:
- Medical authorizations: consultations with qualified physicians and specialists to assess eligibility for medical cannabis.
- Benefits onboarding: help with paperwork and approvals so Veterans can access the coverage they are entitled to.
- Direct billing: streamlined billing through VAC and Medavie Blue Cross, which reduces or removes out-of-pocket costs and reimbursement delays.
The partnership extends Herbal Dispatch's patient reach and strengthens its domestic medical channel.
MANAGEMENT COMMENTARY
"Veterans represent the fastest-growing segment of our business, and we are building our Hero Dispatch platform to serve them effectively over the long term," said Philip Campbell, CEO of Herbal Dispatch. "This new clinic agreement expands access points for Veterans to discover and join our program, while we continue investing in the team and systems required to meet strong patient demand."
ABOUT HERBAL DISPATCH INC.
Herbal Dispatch Inc. (CSE: HERB) (OTCQB: LUFFF) (FSE: HA9) is a Canadian cannabis commerce and international distribution company supported by proprietary brands, strategic partnerships, and digital infrastructure. It operates through three channels: provincial wholesale and retail distribution, direct-to-consumer and medical platforms (including the Hero Dispatch program for Canadian Veterans), and global medical cannabis exports.
For further information:
Philip Campbell, CEO and Director
Email: IR@herbaldispatch.com
Telephone: 1-833-432-2420
www.herbaldispatch.com
Sources:
1 https://www12.statcan.gc.ca/census-recensement/2021/ref/98-20-0002/982000022021001-eng.cfm
CAUTIONARY NOTE REGARDING FORWARD-LOOKING INFORMATION
Certain statements in this news release, including statements or information containing terminology such as "anticipate", "believe", "intend", "expect", "estimate", "may", "could", "will" and similar expressions, constitute "forward-looking statements" within the meaning of applicable Canadian securities legislation. All statements, other than statements of historical fact, that address activities, events or developments that the Company or a third party expects or anticipates will or may occur in the future, including the Company's future growth, results of operations, performance, and business prospects and opportunities, are forward-looking statements.
These forward-looking statements reflect the Company's current beliefs and are based on information currently available to the Company. These statements require the Company to make assumptions it believes are reasonable and are subject to inherent risks and uncertainties. Actual results and developments may differ materially from the anticipated results and developments discussed in the forward-looking statements as certain of these risks and uncertainties are beyond the Company's control. These risk factors are interdependent and the impact of any one risk or uncertainty on a particular forward-looking statement is not determinable.
Examples of forward-looking statements in this news release and the key assumptions and risk factors involved in such statements include, but are not limited to, maintaining an
Consequently, all of the forward-looking statements made in this news release are qualified by these cautionary statements and other cautionary statements or factors contained herein, and there can be no assurance that the actual results or developments will be realized or, even if substantially realized, that they will have the expected effects on the Company. These forward-looking statements are made as of the date of this news release. Except as required by applicable securities legislation, the Company assumes no obligation to update publicly or revise any forward-looking statements to reflect subsequent information, events, or circumstances.
THE CANADIAN SECURITIES EXCHANGE (THE "CSE") HAS NEITHER APPROVED NOR DISAPPROVED THE CONTENTS OF THIS NEWS RELEASE. NEITHER THE CSE NOR ITS MARKET REGULATOR (AS THAT TERM IS DEFINED IN THE POLICIES OF THE CSE) ACCEPTS RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS RELEASE.

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/322225
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
How much has Herbal Dispatch's Hero Dispatch Veteran program grown?
Hero Dispatch had over 1,100 active medical registrations as of November 1, 2026, up from 103 on January 1, 2026, an increase of approximately 968%. Its current annualized reimbursement run-rate is approximately $6.0 million, compared with $675,000 for full-year 2025.
What is Herbal Dispatch's Hero Dispatch growth target for 2027?
Herbal Dispatch is working toward approximately 3,000 registered Veterans by the end of 2027. The company says achieving that goal could support an annualized gross sales run-rate of approximately $18 million.
How will Herbal Dispatch's new clinic partnership help Veterans access medical cannabis?
The clinic will provide eligibility consultations, help with coverage paperwork and approvals, and direct billing through Veterans Affairs Canada and Medavie Blue Cross. Direct billing reduces or removes out-of-pocket costs and reimbursement delays for Veteran clients.