LiveOne (NASDAQ: LVO) and Elevate Partner to Launch Reality Games on YouTube, Anticipating 1 Billion Impressions

Rhea-AI Summary

LiveOne (NASDAQ: LVO) has partnered with Elevate Agency to launch the first annual Reality Games, an Olympic-style competition featuring reality TV stars from major networks. The event will stream on YouTube and is expected to generate 1 billion impressions. The competition will feature stars from shows like Love Island and Love is Blind, with participants having a combined social reach of 200+ million.

LiveOne's subsidiary PPVOne has demonstrated strong performance, streaming 250+ livestreams across 200+ countries, generating $30+ million in revenue and $5+ million in EBITDA with 5 billion+ engagements. The event, scheduled for the second half of 2025, will include musical performances from A-list talent, building on PPVOne's track record of streaming major events like Rock in Rio and high-profile matches like Mayweather vs. Logan Paul.

Positive

• Strong historical performance with $30+ million revenue and $5+ million EBITDA from livestreaming
• Massive reach potential with 1 billion expected impressions and 200+ million combined social reach
• Proven track record streaming major events across 200+ countries with 5 billion+ engagements
• Strategic partnership with Elevate Agency expanding into reality TV market

Negative

• Event success depends on unproven Reality Games format
• Actual revenue and viewership numbers for the new event remain uncertain

Featuring Reality Stars from Love Island, Too Hot to Handle, and Love is Blind, with a combined social reach exceeding 200 million.

Featured Talent:

- Kordell Beckham

- Chloe Veitch

- Chase Demoor

- Louis Russell

- Katherine LaPrell

- Hannah Stocking (Host)

- Adam Waheed (Host)

LiveOne's expands subsidiary PPVOne after streaming:

- 250+ livestreams to 200 + countries

- 5 billion+ engagements

- $30 million+ in revenue

- $5 million+ in EBITDA

PPVOne's notable livestreams and events include:

- Festivals: Rock in Rio, EDC, Outside Lands, Jazz Montreal

- Events: Social Gloves, Mayweather vs. Logan Paul, Ballerfest

- Talent: Taylor Swift, Bruce Springsteen, Drake

LOS ANGELES, May 05, 2025 (GLOBE NEWSWIRE) -- LiveOne (NASDAQ: LVO), an award-winning, creator-first, music, entertainment and technology platform, announced today that it will live stream the first annual Reality Games in partnership with Elevate Agency. The Reality Games is an Olympic-style competition that will bring together stars from top reality shows from each major network to face off in thrilling events. The event will also include musical performances from A-list talent.

The in-person event will take place in the second half of 2025 and will be live streamed via LiveOne. Follow @LiveOne on social platforms for schedule, lineup and ticket announcements.

About LiveOne
Headquartered in Los Angeles, CA, LiveOne (Nasdaq: LVO) is an award-winning, creator-first, music, entertainment, and technology platform focused on delivering premium experiences and content worldwide through memberships and live and virtual events. LiveOne's wholly-owned subsidiaries include Slacker Radio, PodcastOne (Nasdaq: PODC), PPVOne, CPS, LiveXLive, DayOne Music Publishing, Drumify and Splitmind. LiveOne is available on iOS, Android, Roku, Apple TV, Spotify, Samsung, Amazon Fire, Android TV, and through STIRR’s OTT applications. For more information, visit liveone.com and follow us on Facebook, Instagram, TikTok, YouTube and Twitter at @liveone. For more investor information, please visit ir.liveone.com.

For media inquiries, please contact:

LiveOne IR Contact:
Liviakis Financial Communications, Inc.
(415) 389-4670
john@liviakis.com

LiveOne Press Contact:
LiveOne
press@liveone.com

Follow LiveOne on social media: Facebook, Instagram, TikTok, YouTube, and Twitter at @liveone.

FAQ

What is LiveOne's Reality Games and when will it launch?

LiveOne's Reality Games is an Olympic-style competition featuring reality TV stars from major networks, scheduled to launch in the second half of 2025. It will be livestreamed via LiveOne and include musical performances from A-list talent.

How much revenue has LiveOne's PPVOne generated from livestreaming?

LiveOne's PPVOne has generated over $30 million in revenue and more than $5 million in EBITDA through streaming 250+ livestreams across 200+ countries.

Which reality TV stars will participate in LiveOne's Reality Games?

The Reality Games will feature stars from shows like Love Island, Too Hot to Handle, and Love is Blind, including Kordell Beckham, Chloe Veitch, Chase Demoor, Louis Russell, and Katherine LaPrell, with Hannah Stocking and Adam Waheed as hosts.

What is the expected reach of LiveOne's Reality Games on YouTube?

The Reality Games is expected to generate 1 billion impressions on YouTube, with participating talent having a combined social media reach exceeding 200 million.

What major events has LiveOne's PPVOne previously streamed?

PPVOne has streamed major festivals like Rock in Rio, EDC, and Outside Lands, as well as events like Social Gloves and Mayweather vs. Logan Paul, featuring artists such as Taylor Swift, Bruce Springsteen, and Drake.