Lifeway Foods® Organic Strawnana ProBugs Whole Milk Kefir Selected as a Good Housekeeping 2024 Parenting Award Winner

Rhea-AI Summary

Lifeway Foods (Nasdaq: LWAY) has received recognition for its Organic Strawnana ProBugs Whole Milk Kefir in Good Housekeeping's 2024 Parenting Awards. This product, part of the ProBugs line introduced in 2006, is specifically designed for children, offering a nutritious, probiotic-rich drink in a no-spill, BPA-free pouch.

ProBugs kefir contains 12 strains of live and active probiotics to support microbiome health. It's made with organic whole milk and provides essential nutrients like calcium, vitamin D, and protein. The product is also lactose intolerance-friendly, GMO-free, gluten-free, and USDA-certified organic.

This award comes as the Kids Food and Beverage Market is projected to grow at a CARG of 6.4%, reaching $93.66 billion by 2032. Lifeway ProBugs are available nationwide in flavors including Strawnana, Goo-Berry Pie, and Creamy Orange.

MORTON GROVE, Ill., Aug. 20, 2024 /PRNewswire/ -- Lifeway Foods, Inc. (Nasdaq: LWAY), a leading U.S. supplier of kefir and fermented probiotic products to support the microbiome, announced today that their Organic Strawnana ProBugs Whole Milk Kefir was named as a winner in Good Housekeeping's 2024 Parenting Awards. The full list of winners is available online at goodhousekeeping.com/parenting2024. Select winners can be found in the upcoming September/October 2024 print issue of Good Housekeeping.

Lifeway Foods® Organic Strawnana ProBugs Whole Milk Kefir Selected as a Good Housekeeping 2024 Parenting Award Winner

Specially formulated to appeal to young kids' taste buds and sense of fun, Lifeway ProBugs are delicious, nutritious and bioavailable drinks that are great for on-the-go snacking. ProBugs have been a key innovation in the Kids Food and Beverage Market, which Research and Markets projects will grow at a CAGR of 6.4% to reach $93.66 billion by the year 2032. Now a beloved mainstay for families, Lifeway disrupted the U.S. children's food segment with the release of ProBugs in 2006, which were the first item to market with a no-spill, BPA-free pouch made with organic whole milk kefir, providing the calcium, vitamin D and protein to nourish growing kids. Lifeway ProBugs are also packed with 12 strains of live and active probiotics to help support the microbiome and set kids up for a lifetime of health and vitality. Plus, they're lactose intolerance-friendly, GMO-free, gluten-free and USDA-certified organic. In addition to Strawnana, Lifeway ProBugs are also available in the kid-friendly flavors Goo-Berry Pie and Creamy Orange.

Lifeway ProBugs Whole Milk Kefir is available at grocers nationwide. Locate it in a store near you by visiting: https://lifewaykefir.com/where-to-buy/.

About Lifeway Foods, Inc.
Lifeway Foods, Inc., which has been recognized as one of Forbes' Best Small Companies, is America's leading supplier of the probiotic, fermented beverage known as kefir. In addition to its line of drinkable kefir, the company also produces a variety of cheeses and a ProBugs line for kids. Lifeway's tart and tangy fermented dairy products are now sold across the United States, Mexico, Ireland and France. Learn how Lifeway is good for more than just you at lifewayfoods.com.

Media:
Derek Miller
Vice President of Communications, Lifeway Foods
Email: derekm@lifeway.net

General inquiries:
Lifeway Foods, Inc.
Phone: 847-967-1010
Email: info@lifeway.net

 

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SOURCE Lifeway Foods, Inc.

FAQ

What award did Lifeway Foods' Organic Strawnana ProBugs Whole Milk Kefir win in 2024?

Lifeway Foods' Organic Strawnana ProBugs Whole Milk Kefir won a Good Housekeeping 2024 Parenting Award.

When did Lifeway Foods (LWAY) introduce the ProBugs product line?

Lifeway Foods (LWAY) introduced the ProBugs product line in 2006, disrupting the U.S. children's food segment.

How many probiotic strains are in Lifeway ProBugs Whole Milk Kefir?

Lifeway ProBugs Whole Milk Kefir contains 12 strains of live and active probiotics to support microbiome health.

What is the projected growth of the Kids Food and Beverage Market by 2032?

The Kids Food and Beverage Market is projected to grow at a CARG of 6.4%, reaching $93.66 billion by 2032.

What are the key features of Lifeway ProBugs Whole Milk Kefir?

Lifeway ProBugs Whole Milk Kefir is organic, lactose intolerance-friendly, GMO-free, gluten-free, and comes in a no-spill, BPA-free pouch. It's rich in calcium, vitamin D, and protein.