Welcome to our dedicated page for Mattel news (Ticker: MAT), a resource for investors and traders seeking the latest updates and insights on Mattel stock.
Mattel, Inc. (NASDAQ: MAT) generates a steady flow of news as a global toy and family entertainment company with brands such as Barbie, Hot Wheels, Fisher-Price, American Girl, Thomas & Friends, UNO, Masters of the Universe, Matchbox, Monster High, Polly Pocket, and Barney. This news page aggregates coverage related to Mattel’s operations, brand initiatives, financial updates, and capital markets activity.
Investors following MAT can find announcements about quarterly and annual financial results, guidance updates, and participation in investor conferences. Mattel issues earnings releases that discuss net sales trends by region and product category, gross margin performance, operating income, cash flow, and share repurchase activity, often accompanied by webcasts and slide presentations for analysts.
Brand and product news is also a significant part of Mattel’s coverage. Recent examples include the introduction of the first autistic Barbie doll, developed in partnership with the Autistic Self Advocacy Network, and updates on the Barbie Fashionistas line. Mattel also releases news about events such as the Hot Wheels Legends Tour, a global traveling car show and contest that culminates in a custom car being turned into a 1:64 scale Hot Wheels die-cast model sold worldwide.
Mattel’s news extends into entertainment, digital, and cultural collaborations. Announcements have detailed an expanded collaboration with Roblox to launch experiences for Monster High and other brands on the platform, as well as a multi-year partnership between Mattel Creations and The Museum of Modern Art for design-led collectibles. Capital markets items, such as the pricing of senior notes offerings, are disclosed through press releases and related SEC filings.
By reviewing this news feed, readers can track how Mattel deploys its intellectual property across toys, digital experiences, live events, and partnerships, and how these activities intersect with its financial and strategic communications.
Mattel (NASDAQ: MAT) and The Museum of Modern Art (MoMA) announced a five-year global partnership to translate MoMA artworks into design-led consumer products. Mattel Creations will launch an inaugural seven-product capsule on November 11, 2025, sold on Mattel Creations, store.moma.org and MoMA Design Stores in New York and Japan.
Products include Barbie x Vincent van Gogh, Hot Wheels replicas of Jaguar E-Type and Citroën DS 23, UNO MoMA Edition, Magic 8 Ball x Alma Thomas, and two Little People Collector sets inspired by Salvador Dalí and Claude Monet. Mattel will also sponsor MoMA’s Samuel and Ronnie Heyman Family Art Lab and programs.
Mattel (NASDAQ: MAT) announced on October 6, 2025 that Barbie is launching "Team Barbie," a coalition of four professional female rugby players — Ilona Maher (US), Ellie Kildunne (UK), Portia Woodman-Wickliffe (NZ) and Nassira Konde (France) — to promote girls' confidence in sports.
The PR states Barbie will release an Ilona Maher Barbie doll in Fall 2026 featuring a new "Muscular" body sculpt. Mattel cites a company study of 6,800 respondents finding one in three girls disengages from sports by age 14 and only 53% of girls 6–14 feel confident playing sports. Mattel says it will donate to girls’ sports programs in the US, UK, New Zealand, and France.
Mattel (NASDAQ: MAT) has scheduled its third quarter 2025 financial results announcement for October 21, 2025 at approximately 4:05 p.m. Eastern Time. The company will host a conference call and webcast at 5:00 p.m. Eastern Time on the same day.
The webcast and presentation slides will be accessible through Mattel's Investor Relations website. An archive of the webcast will remain available for 12 months following the event. Financial and statistical information, including Regulation G disclosures, will be provided on the company's investor website.
Mattel (NASDAQ: MAT) has announced a collaboration between its Mattel Brick Shop™ line and Hot Wheels® with Audi subsidiaries to launch two collector vehicle building sets. The collection features the Audi Avant RS2 in 1:32 scale priced at $19.99 and the Audi R8 LMS in 1:16 scale at $49.99.
Both building sets are available for pre-sale at major retailers including Amazon, Target, and Walmart, as well as through Mattel Creations. The models feature detailed designs, customization options, and interactive elements such as opening doors and removable roofs. The collaboration expands on Hot Wheels' relationship with Audi, which began in 1993.
Mattel (NASDAQ: MAT) and NetEase's joint venture Mattel163 have launched UNO Wonder, a new mobile game version of the classic card game, now available worldwide on App Store and Google Play. The game features over 3,000 levels and introduces nine new action cards including Number Tornado and Shark.
The game offers both offline and online gameplay modes, featuring a global cruise storyline where players can unlock 100+ locations across multiple cruise routes. Players can build digital travel journals, battle epic bosses like the Octopus King, and enjoy solo or multiplayer experiences. The launch follows millions of pre-registrations and installs globally.
[ "Launch of new revenue stream through mobile gaming platform", "Expansion of UNO brand into digital entertainment market", "Offline gameplay feature increases accessibility and market reach", "Strategic partnership with NetEase enhances distribution capabilities" ]Mattel (NASDAQ: MAT) has unveiled Raquel Reyes as American Girl's 2026 Girl of the Year, marking a significant milestone as the brand approaches its 40th anniversary. Raquel, a ten-year-old Mexican American girl from Kansas City, is notably the great-great-granddaughter of Samantha Parkington, one of American Girl's original historical characters.
The character debuts with an 18-inch doll, accompanied by various accessories, fashion sets, and a novel written by award-winning author Angela Cervantes. As part of the launch, Mattel is making a significant charitable contribution, donating over $100,000 worth of books to Save the Children to support literacy in underserved rural American communities.
The launch represents a strategic blend of heritage and modern storytelling, connecting American Girl's historical roots with contemporary themes of family, identity, and inclusion.
Fisher-Price (NASDAQ: MAT) has launched its new Fisher-Price® Wood™ Montessori Collection, becoming the first brand to receive the prestigious AMS Montessori Seal of Excellence. The collection, developed in partnership with the American Montessori Society, features wooden toys crafted from FSC®-certified wood and finished with non-toxic, water-based paints.
The exclusive Amazon collection combines modern design with traditional play elements, focusing on fostering independence, exploration, and hands-on learning. This initiative responds to growing parental interest in authentic Montessori-based products, with Fisher-Price collaborating directly with the American Montessori Society to ensure adherence to genuine Montessori principles.
Mattel (NASDAQ:MAT) has partnered with The Pinkfong Company to distribute classic Pingu content in Korea. The exclusive distribution agreement includes the Pingu Classic Series, Pingu at the Wedding Party special, and Pingu in the City, with episodes set to premiere on September 19, 2025 across pay-TV and digital platforms.
The partnership combines Mattel's iconic IP portfolio with Pinkfong's local distribution expertise. Pingu, a beloved stop-motion animation series that debuted in the 1980s, has achieved popularity in over 150 countries through its universal humor and family themes.
Mattel (NASDAQ:MAT) and Rizzoli have announced the publication of "The Mattel Archive," a comprehensive illustrated history book celebrating the company's 80th anniversary. Set to release on October 14, 2025, this hardcover book showcases Mattel's journey from its 1945 garage beginnings to its current position as a global toy industry leader.
The 352-page volume, priced at $75.00 US, features original Mattel catalogs and spotlights iconic brands including Barbie®, Hot Wheels®, Fisher-Price®, and American Girl®. The book includes a foreword by Mattel CEO Ynon Kreiz and presents archival images documenting the company's evolution in toy design and innovation across eight decades.
Mattel (NASDAQ: MAT) announced a partnership with World Champion quarterback Russell Wilson and his five-year-old son Win Wilson to launch the new Hot Wheels Speed Snap™ Track System. This innovative track system represents the brand's most significant track advancement since 1968, featuring a simple snap-together design that allows children as young as three to build tracks independently.
The initial product line includes the Triple Loop Speed Kit and Boosted Jump Speedway, with prices starting at $3.23. The products are currently available online at Walmart, Target, and Amazon, with wider retail distribution planned for October. To support the launch, Mattel has produced an original content series called "Track Creator Showdown" which debuted on September 5, with new episodes releasing weekly on Fridays on the Hot Wheels YouTube channel.
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