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B Strategy to Launch $1 Billion U.S.-Listed BNB Treasury Company with YZi Labs' Support

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B Strategy has announced plans to launch a $1 billion U.S.-listed BNB treasury company with support from YZi Labs (formerly Binance Labs). The initiative aims to become the 'Berkshire Hathaway' of the BNB ecosystem, focusing on holding BNB as treasury and fostering ecosystem growth through investments in core technology and innovative projects.

The company is led by an experienced team including Leon Lu (Founder and Metalpha co-founder), Max Hua (former Bitmain CFO), Ni Ming (Partner and Metalpha co-founder), and Henry Wu (Partner). The initiative has secured backing from several Asia-based family offices as anchor investors and will leverage B Strategy's extensive Asia-Pacific presence for global market coverage.

B Strategy ha annunciato l'intenzione di lanciare una società di tesoreria BNB quotata negli Stati Uniti da 1 miliardo di dollari, con il supporto di YZi Labs (ex Binance Labs). L'obiettivo è diventare il «Berkshire Hathaway» dell'ecosistema BNB, mantenendo BNB in tesoreria e favorendo la crescita dell'ecosistema tramite investimenti in tecnologie fondamentali e progetti innovativi.

La società è guidata da un team esperto composto da Leon Lu (Founder e cofondatore di Metalpha), Max Hua (ex CFO di Bitmain), Ni Ming (Partner e cofondatore di Metalpha) e Henry Wu (Partner). L'iniziativa ha ottenuto il sostegno di diversi family office con base in Asia come investitori anchor e sfrutterà la presenza capillare di B Strategy nella regione Asia-Pacifico per copertura sui mercati globali.

B Strategy ha anunciado planes para lanzar una compañía de tesorería BNB cotizada en EE. UU. por 1.000 millones de dólares, con el apoyo de YZi Labs (antes Binance Labs). La iniciativa pretende convertirse en el «Berkshire Hathaway» del ecosistema BNB, manteniendo BNB en tesorería y promoviendo el crecimiento del ecosistema mediante inversiones en tecnología clave y proyectos innovadores.

La compañía está liderada por un equipo experimentado integrado por Leon Lu (Fundador y cofundador de Metalpha), Max Hua (ex CFO de Bitmain), Ni Ming (Socio y cofundador de Metalpha) y Henry Wu (Socio). La iniciativa ha conseguido el respaldo de varios family offices con sede en Asia como inversores ancla y aprovechará la amplia presencia de B Strategy en la región Asia-Pacífico para cubrir los mercados globales.

B Strategy는 YZi Labs(구 Binance Labs)의 지원을 받아 미국 상장 10억 달러 규모의 BNB 국고 회사를 출범할 계획이라고 발표했습니다. 이 계획은 BNB 생태계의 ‘버크셔 해서웨이’가 되는 것을 목표로, BNB를 국고로 보유하고 핵심 기술 및 혁신 프로젝트에 투자해 생태계 성장을 촉진하려 합니다.

회사는 Leon Lu(창업자·Metalpha 공동창업자), Max Hua(전 Bitmain CFO), Ni Ming(파트너·Metalpha 공동창업자), Henry Wu(파트너) 등 경험 많은 팀이 이끌고 있습니다. 이 이니셔티브는 아시아에 기반을 둔 여러 패밀리 오피스의 앵커 투자 지원을 확보했으며, B Strategy의 아시아·태평양 지역 광범위한 네트워크를 활용해 글로벌 시장을 공략할 예정입니다.

B Strategy a annoncé son projet de lancer une société de trésorerie BNB cotée aux États-Unis d’un milliard de dollars, avec le soutien de YZi Labs (anciennement Binance Labs). L’objectif est de devenir le « Berkshire Hathaway » de l’écosystème BNB, en conservant du BNB en trésorerie et en favorisant la croissance de l’écosystème par des investissements dans les technologies clés et les projets innovants.

La société est dirigée par une équipe expérimentée comprenant Leon Lu (fondateur et cofondateur de Metalpha), Max Hua (ancien directeur financier de Bitmain), Ni Ming (associé et cofondateur de Metalpha) et Henry Wu (associé). L’initiative a obtenu le soutien de plusieurs family offices basés en Asie en tant qu’investisseurs principaux et s’appuiera sur la forte présence de B Strategy dans la région Asie-Pacifique pour couvrir les marchés mondiaux.

B Strategy hat Pläne angekündigt, ein in den USA notiertes BNB-Treasury-Unternehmen im Wert von 1 Milliarde US-Dollar zu gründen, unterstützt von YZi Labs (ehemals Binance Labs). Ziel ist es, das „Berkshire Hathaway“ des BNB-Ökosystems zu werden: BNB als Treasury zu halten und durch Investitionen in Kerntechnologien und innovative Projekte das Ökosystem zu stärken.

Das Unternehmen wird von einem erfahrenen Team geführt, zu dem Leon Lu (Gründer und Mitbegründer von Metalpha), Max Hua (ehemaliger CFO von Bitmain), Ni Ming (Partner und Mitbegründer von Metalpha) und Henry Wu (Partner) gehören. Die Initiative hat die Unterstützung mehrerer in Asien ansässiger Family Offices als Ankerinvestoren gewonnen und wird die umfangreiche Präsenz von B Strategy im asiatisch-pazifischen Raum für die globale Marktabdeckung nutzen.

Positive
  • None.
Negative
  • Significant capital raising requirement of $1 billion still pending
  • Regulatory uncertainties around U.S.-listed crypto companies
  • High dependence on BNB token performance and ecosystem growth

Insights

B Strategy's $1B BNB treasury initiative represents a significant institutional on-ramp for BNB, potentially transforming ecosystem investment dynamics while leveraging established leadership.

This announcement represents a landmark development for institutional investment in the BNB ecosystem. B Strategy's initiative to create a $1 billion U.S.-listed BNB treasury company, supported by YZi Labs (formerly Binance Labs), establishes what could become the first major publicly-traded pure-play vehicle dedicated to BNB exposure.

The significance here extends beyond simply holding BNB as a treasury asset. The stated ambition to become the "Berkshire Hathaway" of the BNB ecosystem suggests a sophisticated investment approach that will actively deploy capital into ecosystem development, grants, and community initiatives – creating a multiplier effect for the BNB chain's growth trajectory.

What's particularly compelling is the management team's pedigree. Leon Lu previously led a Bitmain-seeded crypto fund to 276% returns in 24 months at Metalpha (NASDAQ: MATH). Max Hua brings critical operational experience as Bitmain's former CFO, while the remaining team members contribute substantial capital markets expertise spanning both traditional finance and crypto-native environments.

The strategic positioning balances U.S. public market requirements with Asia-Pacific distribution networks, creating a potential bridge for institutional capital to access BNB exposure through a regulated, transparent vehicle. The "maximize BNB-per-share" strategy mirrors successful approaches from Bitcoin treasuries and suggests a long-term accumulation strategy rather than speculative trading.

By emphasizing governance, verified holdings, and institutional-grade custody solutions, this initiative addresses key barriers that have previously limited institutional participation in digital asset markets. If successful, this model could establish a template for similar publicly-traded treasury vehicles focused on other major blockchain ecosystems.

The Company Aims to Become the 'Berkshire Hathaway' of the BNB Ecosystem.

HONG KONG, Aug. 25, 2025 /PRNewswire/ -- B Strategy, a leading investment firm focused on digital assets, today announced a landmark initiative to launch a U.S.-listed BNB treasury company. With strategic support from YZi Labs (formerly Binance Labs), the treasury firm aims to raise $1 billion, with further growth potential.

Led by the co-founders of Metalpha and the former CFO of Bitmain, the initiative intends to operate through a U.S.-listed vehicle not only to hold BNB as a treasury but also to become the 'Berkshire Hathaway' of the BNB ecosystem. The company will dedicate capital and resources to actively foster ecosystem growth by investing in core technology development, providing grants for innovative projects, and supporting community initiatives.

While U.S.-listed, the company will leverage B Strategy's extensive Asia-Pacific footprint—spanning Hong Kong, ASEAN, the Middle East, and other key markets—to access deep pools of liquidity, market intelligence, and distribution, enabling follow-the-sun execution and coverage for global investors. The initiative has already attracted strong regional backing, with several prominent Asia-based family offices serving as anchor investors in the initial funding.

B Strategy is led by an accomplished management team, including Leon Lu, Founder of B Strategy and co-founder of Metalpha Technology Holding Limited (Nasdaq: MATH) ("Metalpha"), where he stewarded a Bitmain-seeded crypto stocks fund that achieved a 276% return in approximately 24 months. Prior to his work in digital assets, Mr. Lu founded his own investment firms focusing on both public and private markets, and has experience at Morgan Stanley Securities (China) and Bernstein.

The team also includes Max Hua, Co-Founder of B Strategy and former CFO and rotating CEO of Bitmain, where he oversaw global finance and investment activities. Previously, he was a partner at Shearman & Sterling LLP, with 15 years of experience in capital markets and IPO advisory. Ni Ming, Partner at B Strategy, co-founded Metalpha and served as its COO, leading its U.S. listing company acquisition and global expansion. He also held senior roles at 36Kr (NASDAQ: KRKR) and Huarong International Financial Holdings, managing over HKD 10 billion in investments. Henry Wu, Partner at B Strategy, co-founded Ledger Capital and was formerly the China Head of Sir Terry Matthews' family office.

"BNB is emerging as the cornerstone utility for the next generation of capital markets and financial systems, powering Web3 with unmatched trading volume, robust stablecoin integration, and growing real-world asset adoption. Its high on-chain usage and strong incentives for builders and users are driving mass adoption," said Ella Zhang, Head of YZi Labs. "We're seeing increasing recognition from investors and institutions integrating BNB into long-term strategies. B Strategy, led by crypto + tradfi OGs with a deep-rooted belief in Bitcoin and BNB, is uniquely positioned to amplify this momentum. YZi Labs is confident in supporting their mission to grow the BNB ecosystem together."

"As a veteran in both crypto and traditional finance, we've seen how disciplined, transparent treasury vehicles unlock high-quality digital-asset exposure. By leveraging a publicly listed company, we will use our assets and resources to support an ecosystem that is already #1 in daily transaction value (12.5 million transactions/day) and #2 in dapps/projects. The listed company will hold and actively manage BNB as a core strategic asset with YZi Labs' support, pursuing a 'maximize BNB-per-share' strategy," said Leon Lu. "By combining our crypto-native expertise, APAC distribution, and U.S. public-market discipline, we believe now is the right time to establish a well-capitalized, institutionally managed, pure-play listed vehicle offering institutional investors access to the BNB ecosystem, connecting global investors with the innovation occurring on the BNB Chain." he added.

"Drawing on my years working with the most prominent Bitcoin miners globally, I've seen the true scale of demands for industrial-grade governance, transparent reporting, and bank-level controls," said Max Hua. "We're bringing that operator's discipline to the company: independently verified holdings, best-in-class custody, rigorous risk limits, and seamless cross-border processes so investors—from New York to Hong Kong—can access BNB with confidence and efficiency."

A vast and dedicated BNB community has already formed, representing a powerful global network of users, developers, and enthusiasts. The company will emphasize transparency and verification of holdings, strong engagement with the BNB ecosystem and community, and expects to announce the closing of its related financing in the coming weeks.

About YZi Labs

YZi Labs manages over $10 billion in assets globally. Our investment philosophy emphasizes impact first—we believe that meaningful returns will naturally follow. We invest in ventures at every stage, prioritizing those with solid fundamentals in Web3, AI, and biotech.

YZi Labs' portfolio covers over 300 projects from over 25 countries across six continents. More than 65 of YZi Labs' portfolio companies have gone through our incubation programs. For more information, follow YZi Labs on X.

About B Strategy

B Strategy is a digital asset investment management firm that serves as a bridge between traditional and cryptocurrency investments. The firm specializes in innovative, risk-managed strategies within the blockchain and crypto sectors. Its mission is to connect institutional capital with high-quality opportunities through disciplined research, robust risk management, and institutional-grade execution. The team is led by executives with extensive experience in both crypto and traditional finance. For more information, follow B Strategy on X.

Press contact

YZi Labs: Yuna Yu, yuna.y@yzilabs.com 
B Strategy: Ginny Cao, ginny.cao@bstrategy.tech

Cision View original content:https://www.prnewswire.com/news-releases/b-strategy-to-launch-1-billion-us-listed-bnb-treasury-company-with-yzi-labs-support-302537384.html

SOURCE B Strategy

FAQ

What is B Strategy's plan for the $1 billion U.S.-listed BNB treasury company?

B Strategy plans to create a publicly listed vehicle to hold BNB as treasury and invest in the BNB ecosystem's growth through core technology development, innovative project grants, and community initiatives.

Who are the key executives leading B Strategy's BNB treasury initiative?

The initiative is led by Leon Lu (Founder), Max Hua (former Bitmain CFO), Ni Ming (Partner), and Henry Wu (Partner), bringing extensive experience in both crypto and traditional finance.

How will B Strategy's BNB treasury company benefit from YZi Labs' support?

YZi Labs (formerly Binance Labs) will provide strategic support to help B Strategy maximize BNB-per-share strategy and strengthen its position in the BNB ecosystem.

What is the current status of B Strategy's $1 billion funding initiative?

The initiative has secured anchor investments from several Asia-based family offices and expects to announce the closing of its related financing in the coming weeks.

How does B Strategy plan to ensure transparency and security for investors?

The company will implement independently verified holdings, best-in-class custody, rigorous risk limits, and seamless cross-border processes for investor confidence and efficiency.
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