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McDonald's Corporation (symbol: MCD) is the world’s leading global foodservice retailer, renowned for its expansive footprint and iconic menu. Founded in 1940 by Richard and Maurice McDonald in San Bernardino, California, McDonald's has evolved into the largest restaurant owner-operator globally. As of 2023, the company reported system sales of $130 billion across nearly 42,000 stores in 115 markets.
McDonald's operates on a pioneering franchise model, with approximately 60% of its revenue stemming from franchise royalty fees and lease payments, while the remainder comes from company-operated stores. The corporation's business is primarily segmented into the United States, internationally operated markets, and international developmental/licensed markets.
Core Business and Products:
- The McDonald's menu features signature items like the Big Mac, Quarter Pounder, Chicken McNuggets, and World-Famous Fries, which constitute about 65% of systemwide sales.
- Innovation remains a key focus, with initiatives such as the Best Burger program and the expansion of the McCrispy chicken category to all markets by the end of 2025.
- The company leverages its digital ecosystem, including a robust loyalty program and mobile app, to enhance customer engagement and drive sales.
Recent Achievements and Growth Strategies:
- In 2023, McDonald's announced new growth targets under its Accelerating the Arches strategy, aiming to expand to 50,000 restaurants by 2027.
- The company has achieved 30% comparable sales growth since 2019 through initiatives like the Raise Your Arches marketing campaign and the Best Burger initiative.
- Partnerships, such as the collaboration with Google Cloud to implement generative AI solutions, exemplify McDonald's commitment to technological advancement and operational efficiency.
Financial Performance:
- McDonald's reported a global comparable sales growth of 9% for 2023, marking a consistent upward trajectory despite macroeconomic challenges.
- First quarter results for 2024 showed continued positive performance, driven by higher sales-driven franchised margins and strategic focus on digital, delivery, and drive-thru services.
Community and Corporate Social Responsibility:
- The McDonald's All American Games continues to support Ronald McDonald House Charities, which focuses on family-centered care for children in need.
McDonald's remains a dominant player in the fast-food industry by consistently innovating and adapting to changing market demands, ensuring its position as a beloved brand worldwide.
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The McDonald's All American Games Selection Committee unveils the final rosters of top high school athletes who will showcase their skills on the court at the 2024 McDonald's All American Games. The 2024 rosters were based on competitive criteria and chosen from a list of 729 nominees by some of the nation's top analysts, prep scouts, media, and coaches. Since 1977, more than 1,600 players have donned the iconic McDonald's jersey. The 2024 girls lineup features four players from California, the most represented state. The 2024 boys lineup includes some of the game's elite talent, with five coming from California and another four from Florida. The games will take place at the Toyota Center in Houston, with the POWERADE® Jam Fest on Monday, April 1, and the McDonald's All American Games on Tuesday, April 2. The McDonald's All American Games have benefitted Ronald McDonald House Charities® (RMHC®) and its network of local Chapters since their inception.
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McDonald’s Corporation (NYSE: MCD) and Accenture (NYSE: ACN) have expanded their strategic partnership to leverage generative AI solutions and the latest edge technology to improve operations, customer and crew experience, and digital capabilities of employees. This partnership aims to support McDonald’s technology strategy, accelerate automation innovation, and build a stronger technology team at McDonald's.
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Financial Literacy for All (FL4A) announced that McDonald’s Corporation (MCD) and Paramount Global (PARA, PARAA) have joined a coalition of nearly 50 leading organizations dedicated to embedding financial literacy into the nation’s schools, workplaces, communities, and culture. FL4A members now make up more than one-quarter of the companies in the Dow Jones Industrial Average and have committed to financial literacy initiatives reaching up to six million people.
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McDonald's Corporation (MCD) announces ambitious new growth targets to advance its Accelerating the Arches strategy. Since 2019, the Company has delivered significant performance, generating 30% comparable sales growth through Accelerating the Arches. The strategy is underpinned by modernized values and fueled by the M-C-D growth pillars to maximize marketing, commit to the core, and double down on the 3Ds (Delivery, Digital, and Drive Thru). Kantar recently named McDonald's one of the world's top five most valuable brands, driven by culturally relevant creativity that drives growth.
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McDonald's Corporation (MCD) to Increase Stake in China Business, CITIC Consortium to Maintain Control: McDonald's Corporation (NYSE: MCD) and global investment firm Carlyle (NASDAQ: CG) announced that McDonald's will acquire Carlyle's minority ownership stake in the strategic partnership operating its business in mainland China, Hong Kong, and Macau. The CITIC Consortium will maintain its controlling ownership stake, with McDonald's increasing its stake from 20% to 48%. The business has seen over 30% systemwide sales growth in the market year-to-date since September 2019, and the partners will continue to work together to execute the brand's growth strategy in the market.
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McDonald's Corporation announced its third-quarter results, with global systemwide sales increasing by 11%. Global comparable sales were nearly 9%, and digital systemwide sales in the top six markets reached $9 billion, representing over 40% of their systemwide sales.
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McDonald's declares a quarterly cash dividend of $1.67 per share of common stock, reflecting confidence in growth strategy.
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McDonald's emphasizes education with its Archways to Opportunity program, benefiting over 82,500 people and granting $185 million in tuition assistance.
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McDonald's announces retirement of Richard Lenny from Board of Directors
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McDonald's Corporation: Juan Marquez, a former crew member, has become a Franchisee with three restaurants in the Portland area, thanks to McDonald's commitment to increasing global ownership opportunities for new talent. The company has also committed $250 million in alternative financing options over five years to aspiring U.S. Franchisees facing socio-economic barriers.
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FAQ
What is McDonald's Corporation?
McDonald's Corporation (MCD) is the world's largest global foodservice retailer, founded in 1940, known for its extensive menu and global presence.
How does McDonald's generate its revenue?
McDonald's earns revenue from franchise royalty fees, lease payments, and sales from company-operated stores.
What are McDonald's core menu items?
Core menu items include the Big Mac, Quarter Pounder, Chicken McNuggets, and World-Famous Fries, which are key drivers of sales.
What are McDonald's recent achievements?
Recent achievements include 30% sales growth since 2019, ambitious new growth targets under the Accelerating the Arches strategy, and technological advancements in partnership with Google Cloud.
How is McDonald's leveraging technology?
McDonald's leverages technology through its digital ecosystem, including a robust loyalty program and mobile app, and partnerships like the one with Google Cloud for AI solutions.
What are McDonald's growth strategies?
Growth strategies include expanding to 50,000 restaurants by 2027, enhancing digital, delivery, and drive-thru services, and continually innovating its menu offerings.
How does McDonald's support the community?
McDonald's supports the community through initiatives like the McDonald's All American Games and partnerships with Ronald McDonald House Charities, focusing on family-centered care for children.
What is the Accelerating the Arches strategy?
The Accelerating the Arches strategy aims to maximize marketing, commit to core menu items, and double down on digital, delivery, drive-thru, and development to drive growth.
What is the significance of the McDonald's All American Games?
The McDonald's All American Games showcase elite high school basketball talent and support Ronald McDonald House Charities, benefiting children and families in need.
What are McDonald's financial performance expectations?
McDonald's expects to continue its strong financial performance through strategic initiatives, innovation, and leveraging its competitive advantages to drive long-term growth.
McDonald's Corporation
NYSE:MCD
MCD Rankings
MCD Stock Data
181.05B
720.68M
0.17%
72.41%
1.27%
Limited-Service Restaurants
Accommodation and Food Services
United States of America
CHICAGO