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MasterCraft Boat Company Expands Dealership Network, Partners with Hagadone Marine Center in Idaho

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MasterCraft Boat Company (NASDAQ: MCFT) has announced a strategic expansion of its dealer network through a new partnership with Hagadone Marine Center in Idaho. Located on Lake Coeur d'Alene's north shore, this luxury dealership will strengthen MasterCraft's presence in the Inland Northwest market.

The partnership includes comprehensive services such as new boat sales, factory-certified service and storage, on-water demos, and seasonal events. Hagadone Marine, a Boating Industry Top 100 Dealer, will offer MasterCraft's complete lineup of towboats, enhancing the region's premium boating offerings.

This collaboration aligns with MasterCraft's strategy to partner with premier dealerships in key markets, leveraging Hagadone's reputation for luxury service and deep roots in the boating community to deliver exceptional customer experiences.

MasterCraft Boat Company (NASDAQ: MCFT) ha annunciato un'espansione strategica della sua rete di concessionari attraverso una nuova partnership con Hagadone Marine Center in Idaho. Situata sulla riva nord del Lago Coeur d'Alene, questa concessionaria di lusso rafforzerà la presenza di MasterCraft nel mercato dell'Inland Northwest.

La collaborazione comprende servizi completi come vendita di barche nuove, assistenza certificata dalla fabbrica e deposito, prove in acqua ed eventi stagionali. Hagadone Marine, uno dei Top 100 Dealer dell'industria nautica, offrirà l'intera gamma di towboat di MasterCraft, arricchendo l'offerta di barche di alta gamma nella regione.

Questa alleanza è in linea con la strategia di MasterCraft di collaborare con concessionari di primo livello in mercati chiave, sfruttando la reputazione di Hagadone per il servizio di lusso e la sua profonda esperienza nella comunità nautica per garantire esperienze clienti eccezionali.

MasterCraft Boat Company (NASDAQ: MCFT) ha anunciado una expansión estratégica de su red de concesionarios mediante una nueva asociación con Hagadone Marine Center en Idaho. Ubicado en la orilla norte del Lago Coeur d'Alene, este concesionario de lujo fortalecerá la presencia de MasterCraft en el mercado del Inland Northwest.

La asociación incluye servicios integrales como venta de embarcaciones nuevas, servicio certificado por fábrica y almacenamiento, demostraciones en agua y eventos estacionales. Hagadone Marine, uno de los Top 100 Dealers de la industria náutica, ofrecerá la gama completa de towboats de MasterCraft, mejorando la oferta premium de la región.

Esta colaboración se alinea con la estrategia de MasterCraft de asociarse con concesionarios de primer nivel en mercados clave, aprovechando la reputación de Hagadone por su servicio de lujo y su arraigo en la comunidad náutica para brindar experiencias excepcionales a los clientes.

MasterCraft Boat Company (NASDAQ: MCFT)는 아이다호에 위치한 Hagadone Marine Center와의 새로운 파트너십을 통해 딜러 네트워크를 전략적으로 확장한다고 발표했습니다. 코어 다렌 호수 북쪽 해안에 위치한 이 고급 딜러십은 인랜드 노스웨스트 시장에서 MasterCraft의 입지를 강화할 것입니다.

이번 파트너십은 신규 보트 판매, 공장 인증 서비스 및 보관, 수상 시승, 계절별 이벤트 등 포괄적인 서비스를 포함합니다. 보트 산업 Top 100 딜러인 Hagadone Marine은 MasterCraft의 모든 토우보트 라인업을 제공하여 지역 내 프리미엄 보트 상품을 향상시킬 예정입니다.

이 협력은 주요 시장에서 최고의 딜러십과 협력하려는 MasterCraft의 전략과 일치하며, Hagadone의 고급 서비스 평판과 보트 커뮤니티에서의 깊은 뿌리를 활용해 뛰어난 고객 경험을 제공하는 것을 목표로 합니다.

MasterCraft Boat Company (NASDAQ : MCFT) a annoncé une expansion stratégique de son réseau de concessionnaires grâce à un nouveau partenariat avec le Hagadone Marine Center dans l'Idaho. Située sur la rive nord du lac Coeur d'Alene, cette concession de luxe renforcera la présence de MasterCraft sur le marché de l'Inland Northwest.

Ce partenariat inclut des services complets tels que vente de bateaux neufs, service certifié usine et stockage, démonstrations sur l'eau et événements saisonniers. Hagadone Marine, l'un des Top 100 concessionnaires de l'industrie nautique, proposera la gamme complète de towboats de MasterCraft, enrichissant ainsi l'offre de bateaux haut de gamme dans la région.

Cette collaboration s'inscrit dans la stratégie de MasterCraft de s'associer à des concessionnaires de premier plan sur des marchés clés, en tirant parti de la réputation de Hagadone pour son service de luxe et ses liens profonds avec la communauté nautique afin d'offrir des expériences clients exceptionnelles.

MasterCraft Boat Company (NASDAQ: MCFT) hat eine strategische Erweiterung seines Händlernetzwerks durch eine neue Partnerschaft mit dem Hagadone Marine Center in Idaho angekündigt. Dieses Luxusgeschäft am Nordufer des Lake Coeur d'Alene wird die Präsenz von MasterCraft im Inland Northwest Markt stärken.

Die Partnerschaft umfasst umfassende Dienstleistungen wie Neubootsverkauf, werkseitig zertifizierten Service und Lagerung, Vorführfahrten auf dem Wasser sowie saisonale Veranstaltungen. Hagadone Marine, ein Top 100 Händler der Bootsbranche, wird das vollständige Towboat-Sortiment von MasterCraft anbieten und so das Premium-Bootsangebot in der Region erweitern.

Diese Zusammenarbeit entspricht der Strategie von MasterCraft, mit erstklassigen Händlern in Schlüsselmärkten zusammenzuarbeiten und dabei Hagadones Ruf für luxuriösen Service sowie seine tiefen Verbindungen zur Bootscommunity zu nutzen, um außergewöhnliche Kundenerlebnisse zu schaffen.

Positive
  • Partnership with a Boating Industry Top 100 Dealer strengthens market presence
  • Expansion into a key U.S. market with strong growth potential
  • Full-service luxury dealership offering comprehensive customer services
  • Strategic alignment with a premium dealer in a world-class boating destination
Negative
  • None.

Luxury, Full-Service Dealership Located on North Shore of Lake Coeur d’Alene Delivers Premium Towboats and Unmatched Service to Boaters Throughout the Inland Northwest

VONORE, Tenn., July 29, 2025 (GLOBE NEWSWIRE) -- MasterCraft Boat Company, a subsidiary of MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) and the best-selling towboat brand, today announced continued expansion of its dealer network with a new partnerships with Hagadone Marine Center. The Idaho-based dealership strengthens MasterCraft’s presence in a key U.S. market, making it even easier for boaters in the Inland Northwest to experience the brand’s renowned craftsmanship, industry-leading performance, and premium customer service.

Hagadone Marine Center is a luxury, full-service dealership located on the north shore of Lake Coeur d’Alene. The partnership represents a significant win for MasterCraft and its customers, as the region is a world-class boating destination. With access to multiple lakes, a vibrant watersports community, and a strong appetite for premium offerings, the maket is primed for continued growth with a luxury brand.

“As demand for an exceptional ownership experience continues to grow, we remain committed to strengthening the MasterCraft network through partnering with premier dealerships in every market,” said Greg Miller, Vice President of Global Sales at MasterCraft Boat Company. “Hagadone Marine is the perfect example of this commitment. Their reputation for luxury service, deep roots in the boating community, and shared passion for quality and innovation make them an ideal partner to represent the MasterCraft brand in a market that sets the standard for recreational boating.”

Hagadone Marine Group, led by President Craig Brosenne, brings decades of experience and an impressive portfolio of premium brands to its new partnership with MasterCraft. Recognized as a Boating Industry Top 100 Dealer and consistently ranked among top performers for a number of boat brands, Hagadone Marine has built its success on a relentless focus on delivering exceptional customer experiences on and off the water.

“We are thrilled to welcome MasterCraft to the Hagadone Marine family,” said Craig Brosenne, President of Hagadone Marine Group. “This partnership is a strategic move that aligns perfectly with our mission: to provide our customers with the absolute best boating experience available. MasterCraft’s unmatched innovation, performance, and craftsmanship complement our existing lineup and give our customers even more options when choosing the perfect towboat. Together, we’ll elevate the watersports experience in the Inland Northwest.”

Customers can expect a full-service luxury dealership experience at Hagadone Marine Center, including:

  • New Boat Sales – Featuring MasterCraft’s complete lineup of towboats.
  • Factory-Certified Service & Storage – Ensuring top-tier care for every boat.
  • On-Water Demos & Education – Allowing customers to experience the MasterCraft difference firsthand.
  • Seasonal Events & Owner Gatherings – Including a New Model Year Boat Showcase this fall, with exclusive promotions and service incentives.

MasterCraft is driven by a mission to deliver industry-leading quality, uncompromising comfort, and precision craftsmanship in every model. From hull to helm, each boat is engineered with meticulous attention to detail, ensuring durability and performance that exceed industry-standards. Designed with both the driver and rider in mind, MasterCraft prioritizes on-water comfort through innovative seating, intuitive controls, and superior ride stability. Above all, the brand is renowned for its unmatched wave and wake performance, consistently pushing the boundaries to provide the perfect pull for wakeboarders, wakesurfers, and skiers alike—setting the standard for excellence on the water.

To learn more about MasterCraft products and its dealer network, visit www.MasterCraft.com and follow along on InstagramYouTubeX, and Facebook.

About MasterCraft:
MasterCraft is a world-renowned innovator, designer, manufacturer, and marketer of premium performance sport boats. Founded in 1968, MasterCraft has cultivated its iconic brand image through a rich history of industry-leading innovation, and more than five decades after the original MasterCraft made its debut, the company’s goal remains the same - to continue building the world’s best ski, wakeboard, wake surf, and luxury performance powerboats.

About MasterCraft Boat Holdings, Inc.:
Headquartered in Vonore, TN, MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) is a leading innovator, designer, manufacturer, and marketer of premium recreational powerboats through its three brands, MasterCraft, Crest, and Balise. For more information about MasterCraft Boat Holdings, please visit Investors.MasterCraft.com, www.MasterCraft.com, www.CrestPontoonBoats.com, and www.BalisePontoonBoats.com

Media Contact:
Kim Ramos
MasterCraftPR@TheBrandAmp.com


FAQ

What is the new partnership between MasterCraft (NASDAQ: MCFT) and Hagadone Marine Center?

MasterCraft has partnered with Hagadone Marine Center, a luxury dealership in Idaho, to expand its dealer network and strengthen its presence in the Inland Northwest market.

What services will Hagadone Marine Center offer for MasterCraft boats?

Hagadone Marine Center will offer new boat sales, factory-certified service and storage, on-water demos, and seasonal events for the complete lineup of MasterCraft towboats.

Where is the new MasterCraft dealership located?

The new dealership is located on the north shore of Lake Coeur d'Alene in Idaho, serving the Inland Northwest region.

What makes Hagadone Marine a significant partner for MasterCraft?

Hagadone Marine is a Boating Industry Top 100 Dealer with decades of experience, a strong reputation for luxury service, and deep roots in the boating community.

When will the new MasterCraft dealership begin operations?

The dealership is planning a New Model Year Boat Showcase this fall, featuring exclusive promotions and service incentives.
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