MasterCraft Boat Company Launches Third-Annual ‘Surf to Save Lives’ Campaign in Support of St. Jude Children’s Research Hospital®
MasterCraft Boat Company (NASDAQ: MCFT) has launched its third annual 'Surf to Save Lives' campaign supporting St. Jude Children's Research Hospital. From May 23 to September 30, 2025, the company will donate $1 for every minute logged in water activities through the MasterCraft Connect app, pledging a maximum donation of $75,000 this year. The campaign, which has already raised $150,000 since 2023, is open to all boaters, not just MasterCraft owners. Professional wakeboarder and childhood cancer survivor Alexa Score serves as the campaign's spokesperson. The initiative supports St. Jude's mission of providing free treatment, travel, housing, and food to families dealing with childhood cancer and other life-threatening diseases.
MasterCraft Boat Company (NASDAQ: MCFT) ha lanciato la sua terza campagna annuale 'Surf to Save Lives' a sostegno del St. Jude Children's Research Hospital. Dal 23 maggio al 30 settembre 2025, l'azienda donerà 1 dollaro per ogni minuto trascorso in attività acquatiche tramite l'app MasterCraft Connect, con una donazione massima di 75.000 dollari quest'anno. La campagna, che ha già raccolto 150.000 dollari dal 2023, è aperta a tutti gli appassionati di barca, non solo ai possessori di MasterCraft. La wakeboarder professionista e sopravvissuta al cancro infantile Alexa Score è la portavoce della campagna. L'iniziativa supporta la missione di St. Jude, che offre cure gratuite, viaggio, alloggio e cibo alle famiglie che affrontano il cancro infantile e altre malattie gravi.
MasterCraft Boat Company (NASDAQ: MCFT) ha lanzado su tercera campaña anual 'Surf to Save Lives' en apoyo al St. Jude Children's Research Hospital. Desde el 23 de mayo hasta el 30 de septiembre de 2025, la empresa donará 1 dólar por cada minuto registrado en actividades acuáticas a través de la aplicación MasterCraft Connect, comprometiéndose a una donación máxima de 75,000 dólares este año. La campaña, que ya ha recaudado 150,000 dólares desde 2023, está abierta a todos los navegantes, no solo a los propietarios de MasterCraft. La wakeboarder profesional y sobreviviente de cáncer infantil Alexa Score es la portavoz de la campaña. La iniciativa apoya la misión de St. Jude de brindar tratamiento gratuito, viaje, alojamiento y comida a las familias que enfrentan cáncer infantil y otras enfermedades que amenazan la vida.
MasterCraft Boat Company (NASDAQ: MCFT)가 St. Jude Children's Research Hospital을 지원하는 세 번째 연례 'Surf to Save Lives' 캠페인을 시작했습니다. 2025년 5월 23일부터 9월 30일까지 회사는 MasterCraft Connect 앱을 통해 수상 활동에 기록된 매 분마다 1달러를 기부하며, 올해 최대 75,000달러를 약속했습니다. 2023년부터 이미 150,000달러를 모은 이 캠페인은 MasterCraft 소유자뿐만 아니라 모든 보트 이용자를 대상으로 합니다. 전문 웨이크보더이자 어린 시절 암 생존자인 Alexa Score가 캠페인 홍보대사로 활동합니다. 이 이니셔티브는 소아암 및 기타 생명을 위협하는 질병과 싸우는 가족들에게 무료 치료, 여행, 숙박 및 식사를 제공하는 St. Jude의 사명을 지원합니다.
MasterCraft Boat Company (NASDAQ: MCFT) a lancé sa troisième campagne annuelle 'Surf to Save Lives' en soutien au St. Jude Children's Research Hospital. Du 23 mai au 30 septembre 2025, l'entreprise fera don de 1 dollar pour chaque minute passée en activités nautiques via l'application MasterCraft Connect, avec un don maximum de 75 000 dollars cette année. La campagne, qui a déjà permis de récolter 150 000 dollars depuis 2023, est ouverte à tous les plaisanciers, pas seulement aux propriétaires de MasterCraft. La wakeboardeuse professionnelle et survivante d'un cancer infantile, Alexa Score, est la porte-parole de la campagne. Cette initiative soutient la mission de St. Jude, qui offre un traitement gratuit, ainsi que le voyage, le logement et la nourriture aux familles confrontées au cancer infantile et à d'autres maladies graves.
MasterCraft Boat Company (NASDAQ: MCFT) hat seine dritte jährliche Kampagne 'Surf to Save Lives' zur Unterstützung des St. Jude Children's Research Hospital gestartet. Vom 23. Mai bis zum 30. September 2025 spendet das Unternehmen 1 US-Dollar für jede Minute, die bei Wasseraktivitäten über die MasterCraft Connect App erfasst wird, mit einer maximalen Spende von 75.000 US-Dollar in diesem Jahr. Die Kampagne, die seit 2023 bereits 150.000 US-Dollar gesammelt hat, steht allen Bootsfahrern offen, nicht nur den Besitzern von MasterCraft. Die professionelle Wakeboarderin und Kindheitskrebspatientin Alexa Score ist die Sprecherin der Kampagne. Die Initiative unterstützt die Mission von St. Jude, kostenlose Behandlung, Reise, Unterkunft und Verpflegung für Familien bereitzustellen, die mit Kinderkrebs und anderen lebensbedrohlichen Krankheiten kämpfen.
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MasterCraft Unites Watersports Community with Season-Long Fundraising Platform to Support St. Jude’s Lifesaving Mission Pledging
VONORE, Tenn., May 20, 2025 (GLOBE NEWSWIRE) -- With summer on the horizon and families gearing up to make unforgettable memories on the water, MasterCraft Boat Company, a subsidiary of MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) and the best-selling towboat brand, today announced the return of its popular philanthropic campaign, Surf to Save Lives. Entering its third year, the campaign unites the watersports community to raise funds for St. Jude Children’s Research Hospital® and support its lifesaving mission against childhood cancer and other life-threatening diseases.
Over the past two years, MasterCraft has donated
From May 23 to September 30, boaters nationwide can take part in the Surf to Save Lives campaign by logging their on-water activities through the MasterCraft Connect app. Whether wakeboarding, waterskiing, tubing, or wakesurfing, participants can make every moment on the water count towards supporting St. Jude’s lifesaving mission, as MasterCraft will donate
“We couldn't be more excited to continue the Surf to Save Lives campaign with St. Jude,” said Krista Schipner, Vice President of Marketing at MasterCraft. “It has been incredibly rewarding to hear how this initiative has positively impacted St. Jude families, and we're looking forward to another summer of creating meaningful memories on the water, all while supporting a cause that’s close to our hearts.”
At St. Jude, some children’s care can surpass more than
As the inspiring face of MasterCraft’s Surf to Save Lives campaign, Alexa Score embodies its very spirit. A childhood cancer survivor who defied the odds, Score turned her diagnosis into a life and career fueled by strength, adventure, and purpose, becoming a professional wakeboarder, TV host, and advocate. During her toughest times, she found solace on the water, which is why she remains committed to championing the Surf to Save Lives campaign as its official spokesperson.
“Since the launch of this campaign, my excitement has only grown each year,” said Score. “It’s been an honor to support St. Jude’s mission in partnership with MasterCraft, and every summer, I look forward to seeing boaters across the country turn their time on the water into something truly meaningful.”
Beyond the Surf to Save Lives campaign, MasterCraft team members also have the opportunity to support St. Jude through a dedicated Employee Giving Program.
For more information about MasterCraft and the Surf to Save Lives campaign, please visit https://www.mastercraft.com/surftosavelives. Make sure to follow MasterCraft and Alexa Score on Instagram.
About MasterCraft:
MasterCraft is a world-renowned innovator, designer, manufacturer, and marketer of premium performance sport boats. Founded in 1968, MasterCraft has cultivated its iconic brand image through a rich history of industry-leading innovation, and more than five decades after the original MasterCraft made its debut, the company’s goal remains the same - to continue building the world’s best ski, wakeboard, wake surf, and luxury performance powerboats.
About MasterCraft Boat Holdings, Inc.:
Headquartered in Vonore, TN, MasterCraft Boat Holdings, Inc. (NASDAQ: MCFT) is a leading innovator, designer, manufacturer, and marketer of premium recreational powerboats through its three brands, MasterCraft, Crest, and Balise. For more information about MasterCraft Boat Holdings, please visit www.Investors.MasterCraft.com, www.MasterCraft.com, www.CrestPontoonBoats.com, and www.BalisePontoonBoats.com.
About St. Jude Children’s Research Hospital®
St. Jude Children’s Research Hospital is leading the way the world understands, treats, and defeats childhood cancer and other life-threatening diseases. Its purpose is clear: Finding cures. Saving children.® It is the only National Cancer Institute-designated Comprehensive Cancer Center devoted solely to children. When St. Jude opened in 1962, childhood cancer was largely considered incurable. Since then, St. Jude has helped push the overall survival rate from
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MasterCraftPR@TheBrandAmp.com
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