Director/PDMR Shareholding
Rhea-AI Summary
Magnum Ice Cream Company (MICC) reported share transactions by a person discharging managerial responsibilities. Chief Creative Officer Julien Barraux acquired ordinary shares of €3.50 each on 21 May 2026 and 22 May 2026 on the Amsterdam Stock Exchange, with prices of €13.70 and €13.78 respectively.
The notification is made under EU and UK Market Abuse Regulation 596/2014.
AI-generated analysis. Not financial advice.
Positive
- None.
Negative
- None.
News Market Reaction – MICC
On the day this news was published, MICC declined 2.43%, reflecting a moderate negative market reaction.
Data tracked by StockTitan Argus on the day of publication.
Key Figures
Market Reality Check
Peers on Argus
No peer stocks from the Packaged Foods group appeared in the momentum scanner, suggesting the move in MICC (-1.35% over 24h) was stock-specific rather than part of a broader sector rotation.
Historical Context
| Date | Event | Sentiment | Move | Catalyst |
|---|---|---|---|---|
| May 15 | PDMR share purchases | Positive | +10.9% | Executives disclosed open‑market share purchases on XAMS at around €12.60–€12.70. |
| May 13 | PDMR share purchase | Positive | -2.2% | CHRO acquired 33,046 shares on NYSE at $15.1139 under Market Abuse Regulation. |
| May 12 | PDMR share purchase | Positive | +1.5% | CHRO bought 33,760 ordinary shares of €3.50 each at $14.8526 on NYSE. |
| May 07 | AGM results | Positive | -2.6% | AGM approved 2025 financials, governance items and Foundation Plan for Growth. |
| May 01 | PDMR share purchase | Positive | -0.5% | CFO acquired 20,000 shares at €12.48 on XAMS under Market Abuse Regulation. |
Recent PDMR share purchases have often been followed by mixed price reactions, with both rises and pullbacks within 24 hours, indicating no consistent short-term trading pattern around these disclosures.
This announcement continues a series of PDMR share purchases at Magnum Ice Cream Company during April–May 2026. Multiple executives, including the CFO and CHRO, previously disclosed sizable open‑market acquisitions on both XAMS and the NYSE. An AGM on May 7, 2026 saw all resolutions passed, including growth and governance items, yet price reactions around these events were mixed. Today’s additional purchase by the Chief Creative Officer extends that insider-buying trend without altering the broader information set provided in recent regulatory filings.
Market Pulse Summary
This announcement reports further share acquisitions by a senior executive under Market Abuse Regulation 596/2014, extending a recent trend of PDMR buying at Magnum Ice Cream Company. Combined with prior disclosures and AGM outcomes, it reinforces ongoing management participation in the equity without adding new operational data. Investors may track the frequency, size and pricing of such transactions relative to the current share level and prior events in April–May 2026.
Key Terms
market abuse regulation 596/2014 regulatory
persons discharging managerial responsibilities regulatory
pdmrs regulatory
legal entity identifier regulatory
isin financial
AI-generated analysis. Not financial advice.
The Magnum Ice Cream Company N.V.
(TMICC or the Company)
NOTIFICATION OF TRANSACTIONS OF PERSONS DISCHARGING MANAGERIAL RESPONSIBILITIES (PDMRS)
The Company notifies the following acquisitions of ordinary shares of
This announcement is made in accordance with the requirements of the EU and UK version of the Market Abuse Regulation 596/2014.
| 1 | Details of the person discharging managerial responsibilities/person closely associated | |||||
| a) | Name of natural person | Julien Barraux | ||||
| 2 | Reason for the notification | |||||
| a) | Position/status | Chief Creative Officer | ||||
| b) | Initial notification/Amendment | Initial notification | ||||
| 3 | Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor | |||||
| a) | Name | The Magnum Ice Cream Company N.V. | ||||
| b) | Legal Entity Identifier code | 25490052LLF3XH6G9847 | ||||
| 4 | Details of the transaction(s) summary table | |||||
| Date of Transaction | Description of Instrument | Identification Code | Place of Transaction | Currency | ||
| 21-MAY-2026 | Ordinary shares of | ISIN: NL0015002MS2 | Amsterdam Stock Exchange - XAMS | EUR | ||
| Nature of Transaction | Aggregated | Price | Volume | Total | ||
| Acquisition | 13.70 | 1,000 | 13,700 | |||
| 13.70 | 1,000 | 13,700 | ||||
| Date of Transaction | Description of Instrument | Identification Code | Place of Transaction | Currency | ||
| 22-MAY-2026 | Ordinary shares of | ISIN: NL0015002MS2 | Amsterdam Stock Exchange - XAMS | EUR | ||
| Nature of Transaction | Aggregated | Price | Volume | Total | ||
| Acquisition | 13.78 | 1,200 | 16,536 | |||
| 13.78 | 1,200 | 16,536 | ||||
| Enquiries | |
| Media Relations media.relations-tmicc@magnumicecream.com | Investor Relations investor.relations-tmicc@magnumicecream.com |
About The Magnum Ice Cream Company
The Magnum Ice Cream Company N.V. (EURONEXT: MICC/ NYSE: MICC/ LSE: MICC) is the world's leading ice cream business. Home to four of the world's five largest ice cream brands: Magnum, Ben & Jerry's, Cornetto and the Heartbrand, our portfolio delights consumers in 80 markets around the world. Headquartered in Amsterdam, The Netherlands, we have a global team of 18,000 employees, a network of 32 factories, 13 R&D centres, and a fleet of three million freezer cabinets. For more information, visit www.corporate.magnumicecream.com. TMICC's legal entity identifier is 25490052LLF3XH6G9847.