Markel Canada Launches Digital Quote & Bind Solution for Special Events on Markel Connect

Key Terms

general liability financial

General liability is a type of legal and financial exposure that arises when a business causes bodily injury, property damage, or certain kinds of harm to customers, visitors, or other third parties. It matters to investors because such claims can lead to legal fees, settlements or judgments and higher insurance costs; think of it as a company’s safety net against everyday accidents—its size and scope affect profitability, cash flow and the predictability of future costs.

TORONTO--(BUSINESS WIRE)-- Markel Insurance, the insurance operations within Markel Group Inc. (NYSE: MKL), today announced the launch of PlayMicro in Canada, a special events portal offering short-term coverage for sporting events, meetings, cultural and social gatherings, now available through its digital platform, Markel Connect. This launch strengthens the capabilities of Markel Connect and reflects Markel’s ongoing commitment to digital innovation and delivering efficient access to specialty solutions for brokers.

PlayMicro supports a broad range of organized sport and fitness activities, including competitions, seasonal teams, tournaments, practices, camps, and related programs. The portal also provides short‑term coverage for meetings, cultural gatherings, tradeshows, festivals, parades, theatre productions, fairs, fundraisers, private functions, and other events. Coverage is available for events where alcohol is served on premises.

With minimum premiums starting at CAD$150, the product offers comprehensive general liability including participant and participant-to-participant liability (excluding products and completed operations).

“Integrating PlayMicro within Markel Connect reflects our commitment to meeting the evolving needs of Canadian brokers and event organizers,” said Brenda McClung, Assistant Vice President, Markel Play. “Our goal was to create a user-friendly portal, giving clients fast, reliable access to coverage for the sporting activities and short‑term events they rely on us to protect.”

Available through Markel Connect in Canada (excluding Quebec at this time), brokers can quote, bind, and issue policies on a 24/7 basis, with instant decline notifications and rapid referral turnaround. The platform offers flexible limits, competitive pricing, no policy fees, and a 20% commission structure.

“PlayMicro represents meaningful progress in our digital strategy,” said Sachin Rustagi, Head of Digital. “Markel Connect is designed to simplify the quoting experience for brokers across various micro-SME errors & omissions, directors & officers and office package risks. Adding PlayMicro to our primary portal extends that one-stop experience and single-login access for event and sports organizers who need quick, dependable coverage 24/7.”

The addition of PlayMicro to Markel Connect reflects Markel Canada’s ongoing investment in digital solutions that support broker workflows. The company continues to expand the platform’s capabilities, introduce new tools, and bring additional products online to improve efficiency and deliver value to broker partners.

Brokers registered with Markel Connect can access PlayMicro immediately at https://connect.markel.ca.

About Markel
We are Markel Insurance, a leading global specialty insurer with a truly people-first approach. As the insurance operations within the Markel Group Inc. (NYSE: MKL), we leverage a broad array of capabilities and expertise to create intelligent solutions for the most complex specialty insurance needs. However, it is our people – and the deep, valued relationships they develop with colleagues, brokers and clients – that differentiates us worldwide.

View source version on businesswire.com: https://www.businesswire.com/news/home/20260427037087/en/

For more information contact:
Olivia Chan
Senior Marketing Associate
olivia.chan@markel.com

Source: Markel Insurance