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Evie, the First Women-Focused Health Ring, Takes 'Smart' to a New Level

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Movano Health (Nasdaq: MOVE) introduces the Evie Ring, the market's first women-focused smart ring, earning a 2024 CES Innovation Honoree Award. It redefines wearables with a unique design, female-specific data interpretation, and AI-based trend analysis. The ring begins shipping this month and comes with groundbreaking features such as smarter form factor, sensor, metrics, data analysis, and pricing. It is available at www.eviering.com in gold, rose gold, and silver finishes, catering to women's health and wellness needs.
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The launch of Movano Health's Evie Ring represents a significant advancement in the field of wearable health technology, particularly targeting the women's health market. This sector has historically been underserved and Movano's focus on female-specific data interpretation and AI-based trend analysis could potentially disrupt the market by addressing the unique health monitoring needs of women.

From a market perspective, the Evie Ring's differentiated features, such as the adaptable form factor and medical-grade sensors, are likely to resonate well with the target demographic. The absence of subscription fees and eligibility for HSA/FSA reimbursement makes it financially accessible and could encourage wider adoption. The product's alignment with FDA standards and medical-grade functionality may also enhance consumer trust and credibility, potentially leading to a competitive edge in the market.

Moreover, the planned expansion to support Android devices and the addition of new features over the coming months suggest a strategy for sustained growth and market penetration. However, the success will hinge on consumer reception, the accuracy and impact of the health insights provided and the company's ability to scale production to meet demand.

Investors should note the strategic timing of the Evie Ring's release, coinciding with CES, a major tech event that can generate significant media attention and consumer interest. The initial market reaction and subsequent sales performance will be critical in assessing Movano Health's revenue projections and stock valuation.

The pricing strategy of the Evie Ring at $269 without additional fees is a noteworthy aspect. It is essential to monitor how this price point will influence consumer behavior in comparison to competitors' offerings. If the product gains significant traction, it could lead to an increase in revenue growth for Movano Health, positively impacting its financial health and stock performance in the medium to long term.

Investors should also consider the potential for partnerships or acquisitions within the industry, as Movano Health's innovation in women's health tech could attract interest from larger healthcare or tech companies seeking to expand their wearable portfolios.

The Evie Ring's focus on women's biometrics and health patterns through its AI-based analytics represents a significant leap in personalized healthcare technology. The medical-grade sensors and emphasis on factors like menstrual health and hormonal changes could lead to improved health outcomes for users by enabling more tailored health recommendations and interventions.

It is crucial to evaluate the clinical accuracy of the Evie Ring's sensors and AI analytics, as this will determine the device's efficacy and reliability. If the product delivers on its promises, it could set a new standard for wearable health devices and potentially reduce healthcare costs by preventing health issues through early detection and personalized health management.

Long-term, the data collected by devices like the Evie Ring could contribute to broader medical research in women's health, offering insights that could lead to better understanding and treatment of conditions that are specific to or more prevalent in women.

Movano Health's 2024 CES Innovation Honoree Ships This Month

LAS VEGAS, Jan. 8, 2024 /PRNewswire/ -- The Evie Ring from Movano Health (Nasdaq: MOVE), the market's first women-focused smart ring, is redefining the wearable category with a unique band design, female-specific data interpretation, and AI-based trend analysis that goes beyond raw activity scores to improve users' ability to understand and manage their health. Evie earned a 2024 CES Innovation Honoree Award, begins shipping this month, and was showcased over the weekend at CES Unveiled in Las Vegas.

Grounded in the latest research related to women's biometrics as well as interviews with more than 1,000 women to determine what they want in a wearable, the Evie Ring and companion app were built from the ground up to provide a smarter, more user-friendly, women-focused experience. Groundbreaking features include:

  • Smarter form factor. Evie is the first smart ring designed with a small gap in the ring surface and slight flex in the scratch-resistant metal to accommodate daily fluctuations in finger size due to hormonal changes and other variables, ensuring a comfortable fit at all times. Additionally, Evie's charging case is portable and can recharge the ring up to 10 times on one charge for easy on-the-go use.
  • Smarter sensor. The Evie Ring utilizes highly sensitive medical-grade sensors to optimize vital sign measurement on women's fingers, which tend to be smaller and have less blood flow than men's. Brighter and more efficient LEDs that emit more light improve the quality of the optical signals, yielding higher accuracy and better repeatability with less battery drain.
  • Smarter metrics. In addition to the individual activity and performance metrics provided by other wearables, Evie includes an industry-first Daily Summary that aggregates each day's activities and recovery into a single graphic for at-a-glance understanding of that day's performance. The Daily Summary also dynamically displays the user's progress toward her pre-set goals - again, in a single snapshot - and uniquely includes credit for factors such as getting enough sleep.
  • Smarter data analysis. Evie leverages newer studies that consider women-specific factors such as hormonal changes combined with a custom AI engine to search for correlations across menstrual health, mood, energy, sleep and activity. Whether it's "We've noticed your mood improves when you get 1000 more steps than your average" or "Your sleep may be interrupted during this phase of your menstrual cycle due to a dip in progesterone," these insights can help users modify their behaviors to optimize their daily routines.
  • Smarter pricing. The Evie Ring costs $269 with no subscription fees, keeping costs low over the life of the wearable. Evie also is eligible for HSA/FSA fund reimbursement.

Other key features include a unique Spot Check function enabling users to see their pulse rate and blood oxygen levels at any time day or night; the ability to log mood, menstrual symptoms and other information that is then combined with vital sign data to help users understand how they're feeling; and four days of battery life.

New features to be added over the next several months include enhanced menstrual health insights and additional visualizations of menstrual data that leverage Evie's AI engine to shed more detailed light on links between a woman's cycle and mood, energy, sleep and activity; My Health Report enabling users to share key data ranging from sleep patterns and heart rate variability to spotting frequency with their healthcare provider; and automatic activity detection as soon as the user begins running, walking or biking without needing to log the information in the Evie app.

Evie is also planning to support Android devices beginning in Q2 2024. The ring and companion app are currently compatible with Apple's iOS.

"The Evie Ring is much more than a fitness tracker. It's essentially a health coach with medical-grade functionality, from the sensors we use to collect vital sign data to the fact that it's built in a medical device manufacturing facility that meets FDA standards," said John Mastrototaro, CEO of Movano Health. "Add the focus on the nuances of women's physiology, and it's truly a game changer in the wearable space."

The Evie Ring is available exclusively at www.eviering.com in gold, rose gold and silver finishes and in sizes 5-12 with an optional complimentary sizing kit for those who don't know their ring size.

About Movano Health
Founded in 2018, Movano Inc. (Nasdaq: MOVE) dba Movano Health is developing a suite of purpose-driven healthcare solutions to bring medical-grade, high-quality data to the forefront of consumer health devices. Featuring modern form factors, Movano Health's devices capture a comprehensive picture of a person's vital health information and uniquely translate the data into personalized and intelligent insights that empower consumers to live healthier and more balanced lives. Movano Health's end-to-end solutions will soon enable consumers and their healthcare professionals to utilize daily medical-grade data as a tool to proactively monitor and manage health outcomes. For more information on Movano Health, visit https://movanohealth.com/.

Forward Looking Statements

This press release contains forward-looking statements concerning our expectations, anticipations, intentions, beliefs, or strategies regarding the future. These forward-looking statements are based on assumptions that we have made as of the date hereof and are subject to known and unknown risks and uncertainties that could cause actual results, conditions, and events to differ materially from those anticipated. Therefore, you should not place undue reliance on forward-looking statements. Examples of forward-looking statements include, among others, statements we make regarding plans with respect to commercial launch of the Evie Ring; planned cost-cutting initiatives; anticipated FDA clearance for the Evie Ring and other products in development; expected future operating results; product development and features, product releases, clinical trials and regulatory initiatives; our strategies, positioning and expectations for future events or performance. Important factors that could cause actual results to differ materially from those in the forward-looking statements are set forth in our most recent Annual Report on Form 10-K and any subsequent Quarterly Reports on Form 10-Q, and in our other reports filed with the Securities and Exchange Commission, including under the caption "Risk Factors." Any forward-looking statement in this release speaks only as of the date of this release. We undertake no obligation to publicly update any forward-looking statement, whether written or oral, that may be made from time to time, whether as a result of new information, future developments or otherwise.

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SOURCE Movano

Movano Health (Nasdaq: MOVE) introduces the Evie Ring.

The Evie Ring includes a smarter form factor, sensor, metrics, data analysis, and pricing.

The Evie Ring is available exclusively at www.eviering.com.

Key features include a unique Spot Check function, the ability to log mood and menstrual symptoms, four days of battery life, and compatibility with Apple's iOS.

Future features include enhanced menstrual health insights, My Health Report, and support for Android devices.
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About MOVE

movano is a health-focused technology company that believes glucose is an important health metric to continuously track, as glucose levels serve as a proxy for metabolic health and risk for chronic disease, such as diabetes. we also believe that whether you are a person with diabetes, prediabetes or someone looking to pursue a healthier lifestyle, monitoring and managing your glucose levels shouldn’t be painful, complicated or conspicuous.