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Natural Health Trends Reports Second Quarter 2025 Financial Results

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Natural Health Trends Corp. (NASDAQ: NHTC) reported its Q2 2025 financial results, showing declining performance primarily due to trade tensions. Revenue decreased 6% to $9.8 million compared to $10.5 million in Q2 2024. The company posted an operating loss of $333,000 and minimal net income of $15,000.

Active Members declined to 29,260 as of June 30, 2025, down from 31,110 year-over-year. The company's cash position decreased to $34.2 million from $43.9 million at 2024 year-end. Notably, NHTC declared a quarterly dividend of $0.20 per share and fully settled its U.S. Tax Cuts and Jobs Act liability. Management is addressing tariff challenges by relocating production to Asian manufacturing partners.

Natural Health Trends Corp. (NASDAQ: NHTC) ha comunicato i risultati finanziari del secondo trimestre 2025, evidenziando un calo delle performance principalmente a causa delle tensioni commerciali. I ricavi sono diminuiti del 6% a 9,8 milioni di dollari rispetto ai 10,5 milioni di dollari del secondo trimestre 2024. L'azienda ha registrato una perdita operativa di 333.000 dollari e un utile netto minimo di 15.000 dollari.

Gli iscritti attivi sono scesi a 29.260 al 30 giugno 2025, rispetto ai 31.110 dell'anno precedente. La posizione di cassa è diminuita a 34,2 milioni di dollari rispetto ai 43,9 milioni di fine 2024. Da segnalare che NHTC ha dichiarato un dividendo trimestrale di 0,20 dollari per azione e ha completamente saldato la sua passività relativa alla U.S. Tax Cuts and Jobs Act. La direzione sta affrontando le sfide tariffarie spostando la produzione verso partner manifatturieri asiatici.

Natural Health Trends Corp. (NASDAQ: NHTC) presentó sus resultados financieros del segundo trimestre de 2025, mostrando un desempeño en declive principalmente debido a las tensiones comerciales. Los ingresos disminuyeron un 6% a 9,8 millones de dólares en comparación con 10,5 millones en el segundo trimestre de 2024. La compañía registró una pérdida operativa de 333.000 dólares y un ingreso neto mínimo de 15.000 dólares.

Los miembros activos disminuyeron a 29.260 al 30 de junio de 2025, desde 31.110 en el mismo periodo del año anterior. La posición de efectivo de la empresa bajó a 34,2 millones de dólares desde 43,9 millones al cierre de 2024. Cabe destacar que NHTC declaró un dividendo trimestral de 0,20 dólares por acción y liquidó completamente su obligación bajo la U.S. Tax Cuts and Jobs Act. La gerencia está enfrentando los desafíos arancelarios trasladando la producción a socios manufactureros en Asia.

Natural Health Trends Corp. (NASDAQ: NHTC)는 2025년 2분기 재무 실적을 발표하며 무역 긴장으로 인한 실적 하락을 보였습니다. 매출은 2024년 2분기 1,050만 달러에서 6% 감소한 980만 달러를 기록했습니다. 회사는 33만 3,000달러의 영업 손실과 1만 5,000달러의 미미한 순이익을 보고했습니다.

2025년 6월 30일 기준 활성 회원 수는 전년 동기 31,110명에서 29,260명으로 감소했습니다. 현금 보유액은 2024년 말 4,390만 달러에서 3,420만 달러로 줄었습니다. 특히 NHTC는 주당 0.20달러의 분기 배당금을 선언하고 미국 세제개혁법(US Tax Cuts and Jobs Act) 관련 부채를 전액 상환했습니다. 경영진은 관세 문제에 대응하기 위해 생산을 아시아 제조 파트너로 이전하고 있습니다.

Natural Health Trends Corp. (NASDAQ : NHTC) a publié ses résultats financiers du deuxième trimestre 2025, montrant une baisse des performances principalement due aux tensions commerciales. Le chiffre d'affaires a diminué de 6 % pour atteindre 9,8 millions de dollars contre 10,5 millions au deuxième trimestre 2024. La société a enregistré une perte opérationnelle de 333 000 dollars et un bénéfice net minimal de 15 000 dollars.

Le nombre de membres actifs a diminué à 29 260 au 30 juin 2025, contre 31 110 un an plus tôt. La trésorerie de l'entreprise est passée de 43,9 millions de dollars fin 2024 à 34,2 millions de dollars. Il est à noter que NHTC a déclaré un dividende trimestriel de 0,20 dollar par action et a entièrement réglé sa dette liée à la loi américaine Tax Cuts and Jobs Act. La direction fait face aux défis tarifaires en déplaçant la production vers des partenaires manufacturiers asiatiques.

Natural Health Trends Corp. (NASDAQ: NHTC) veröffentlichte seine Finanzergebnisse für das zweite Quartal 2025 und zeigte eine rückläufige Entwicklung, hauptsächlich aufgrund von Handelskonflikten. Der Umsatz sank um 6 % auf 9,8 Millionen US-Dollar im Vergleich zu 10,5 Millionen US-Dollar im zweiten Quartal 2024. Das Unternehmen verzeichnete einen operativen Verlust von 333.000 US-Dollar und einen minimalen Nettogewinn von 15.000 US-Dollar.

Die aktiven Mitglieder gingen zum 30. Juni 2025 auf 29.260 zurück, verglichen mit 31.110 im Vorjahreszeitraum. Die Barposition des Unternehmens sank von 43,9 Millionen US-Dollar zum Jahresende 2024 auf 34,2 Millionen US-Dollar. Bemerkenswert ist, dass NHTC eine vierteljährliche Dividende von 0,20 US-Dollar je Aktie erklärte und seine Verbindlichkeiten aus dem U.S. Tax Cuts and Jobs Act vollständig beglichen hat. Das Management begegnet den Zollproblemen, indem es die Produktion zu asiatischen Fertigungspartnern verlagert.

Positive
  • Quarterly dividend of $0.20 per share maintained despite challenges
  • U.S. Tax Cuts and Jobs Act liability fully settled
  • Substantial cash position of $34.2 million maintained
  • Strategic supply chain realignment to mitigate tariff impacts
Negative
  • Revenue declined 6% year-over-year to $9.8 million
  • Operating loss increased to $333,000 from $238,000 in Q2 2024
  • Active Members decreased to 29,260 from 31,110 year-over-year
  • Net cash used in operations increased to $5.2 million from $3.0 million
  • Cash position declined by $9.7 million since December 2024

Insights

NHTC reports declining revenues and margins amid trade tensions, but maintains dividend despite weakening performance.

Natural Health Trends Corp (NHTC) posted concerning Q2 results with revenue declining 6% to $9.8 million compared to $10.5 million in Q2 2024. The direct-selling company's operating loss expanded to $333,000 from $238,000 in the prior-year period, while net income plummeted to just $15,000 (breakeven per share) from $173,000 ($0.02 per share) a year ago.

The weakening performance extends beyond the quarter, with year-to-date revenue down 4% to $20.6 million and operating losses increasing to $678,000 from $603,000. Most concerning is the cash burn, with operating activities consuming $5.2 million in the first half of 2025 compared to $3.0 million a year prior. Even excluding Tax Act payments, operations consumed $97,000 versus generating $950,000 in 2024 – a significant deterioration in cash generation.

The company's active member count has steadily declined to 29,260, down from 30,870 at year-end 2024 and 31,110 in mid-2024, signaling challenges in member retention and recruitment. Management attributes performance issues to trade tensions and tariff threats affecting their largest market, and is repositioning manufacturing to Asian partners to mitigate risks.

Despite these headwinds, the board maintained its $0.20 quarterly dividend, which appears increasingly difficult to sustain given the cash burn rate. Total cash and investments declined substantially to $34.2 million from $43.9 million at year-end 2024. While fully settling the Tax Act liability provides some relief, the continuing operational decline suggests the company faces significant structural challenges beyond temporary trade tensions.

 Sales decreased 6% due to retaliatory tariff threats
 U.S. Tax Cuts and Jobs Act liability fully settled during the second quarter of 2025
 Declared a quarterly cash dividend of $0.20 per share


LOS ANGELES, July 30, 2025 (GLOBE NEWSWIRE) -- Natural Health Trends Corp. (NASDAQ: NHTC), a leading direct-selling and e-commerce company that markets premium quality personal care, wellness and “quality of life” products under the NHT Global brand, today announced its financial results for the quarter ended June 30, 2025.

Second Quarter 2025 Financial Highlights

  • Revenue of $9.8 million decreased 6% compared to $10.5 million in the second quarter of 2024. 
  • Operating loss was $333,000 compared to $238,000 in the second quarter of 2024.
  • Net income was $15,000, or breakeven per diluted share, compared to $173,000, or $0.02 per diluted share, in the second quarter of 2024.
  • The number of Active Members1 was 29,260 at June 30, 2025 compared to 30,870 at December 31, 2024 and 31,110 at June 30, 2024.
 1Natural Health Trends defines Active Members as those that have placed at least one product order with the Company during the preceding twelve-month period.


Year-to-Date 2025 Financial Highlights

  • Revenue of $20.6 million decreased 4% compared to $21.4 million in the first six months of 2024. 
  • Operating loss was $678,000 compared to $603,000 in the first six months of 2024. 
  • Net income was $137,000, or $0.01 per diluted share, compared to $361,000, or $0.03 per diluted share, in the first six months of 2024. 

Management Commentary

“Our second quarter sales reflected the heightened economic uncertainty caused by evolving trade tensions, which we expect will continue to heavily weigh on consumer sentiment in our biggest market,” commented Chris Sharng, President of Natural Health Trends Corp.

Mr. Sharng continued, “To mitigate tariff-related risks, we are realigning our supply chain by transitioning production to trusted manufacturing partners in Asia, bringing operations closer to our core markets and enhancing long-term resilience.”

Balance Sheet and Cash Flow

  • Net cash used in operating activities was $5.2 million in the first six months of 2025 compared to $3.0 million in the first six months of 2024. Before tax installment payments, the liability of which arose from the 2017 U.S. Tax Cuts and Jobs Act (the "Tax Act"), cash used in operating activities was $97,000 in the first six months of 2025 compared to cash provided by operating activities of $950,000 in the first six months of 2024. The Tax Act liability is now fully paid.
  • Total cash, cash equivalents and marketable securities were $34.2 million at June 30, 2025, down from $43.9 million at December 31, 2024.
  • On July 28, 2025, the Company’s Board of Directors declared a quarterly cash dividend of $0.20 on each share of common stock outstanding. The dividend will be payable on August 22, 2025 to stockholders of record as of August 12, 2025.

Second Quarter 2025 Financial Results Conference Call

Management will host a conference call to discuss the second quarter 2025 financial results today, Wednesday, July 30, 2025 at 11:30 a.m. Eastern Time. The conference call details are as follows:

Date:Wednesday, July 30, 2025
Time:11:30 a.m. Eastern Time / 8:30 a.m. Pacific Time
Dial-in:1-877-407-0789 (Domestic)
1-201-689-8562 (International)
Conference ID:13754794
Webcast:https://viavid.webcasts.com/starthere.jsp?ei=1726889&tp_key=778e0e5b56


For those unable to participate during the live broadcast, a replay of the call will also be available from 2:30 p.m. Eastern Time on July 30, 2025 through 11:59 p.m. Eastern Time on August 13, 2025 by dialing 1-844-512-2921 (domestic) and 1-412-317-6671 (international) and referencing the replay pin number: 13754794.

About Natural Health Trends Corp.

Natural Health Trends Corp. (NASDAQ: NHTC) is an international direct-selling and e-commerce company operating through its subsidiaries throughout Asia, the Americas, and Europe. The Company markets premium quality personal care products under the NHT Global brand. Additional information can be found on the Company’s website at www.naturalhealthtrendscorp.com.

Forward-Looking Statements

Safe Harbor Statement under the Private Securities Litigation Reform Act of 1995 -- Forward-looking statements in this press release do not constitute guarantees of future performance. Such forward-looking statements are subject to risks and uncertainties that could cause the Company’s actual results to differ materially from those anticipated. Such risks and uncertainties include the risks and uncertainties detailed under the caption “Risk Factors” in Natural Health Trends Corp.’s Annual Report on Form 10-K filed on February 21, 2025 with the Securities and Exchange Commission (SEC), as well as in subsequent reports filed this year with the SEC. The Company assumes no obligation to update any forward-looking information contained in this press release or with respect to the announcements described herein.

 

NATURAL HEALTH TRENDS CORP.
CONSOLIDATED BALANCE SHEETS
(In thousands, except share data)
 
  June 30, 2025  December 31, 2024 
  (Unaudited)     
ASSETS        
Current assets:        
Cash and cash equivalents $10,534  $13,533 
Marketable securities  23,711   30,407 
Inventories  2,769   3,272 
Other current assets  3,845   3,771 
Total current assets  40,859   50,983 
Property and equipment, net  154   190 
Operating lease right-of-use assets  2,108   2,498 
Restricted cash  37   34 
Deferred tax asset  387   382 
Other assets  1,617   1,272 
Total assets $45,162  $55,359 
LIABILITIES AND STOCKHOLDERS’ EQUITY        
Current liabilities:        
Accounts payable $962  $895 
Income taxes payable  7   4,908 
Accrued commissions  1,866   2,021 
Other accrued expenses  1,337   1,425 
Deferred revenue  6,078   6,428 
Amounts held in eWallets  3,089   3,286 
Operating lease liabilities  1,060   1,127 
Other current liabilities  549   709 
Total current liabilities  14,948   20,799 
Deferred tax liability  172   174 
Operating lease liabilities  1,186   1,514 
Total liabilities  16,306   22,487 
Stockholders’ equity:        
Preferred stock      
Common stock  13   13 
Additional paid-in capital  84,969   84,901 
Accumulated deficit  (30,813)  (26,344)
Accumulated other comprehensive loss  (916)  (1,301)
Treasury stock, at cost  (24,397)  (24,397)
Total stockholders’ equity  28,856   32,872 
Total liabilities and stockholders’ equity $45,162  $55,359 


NATURAL HEALTH TRENDS CORP.
CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED)
(In thousands, except per share data)
 
  Three Months Ended June 30,  Six Months Ended June 30, 
  2025  2024  2025  2024 
Net sales $9,813  $10,475  $20,550  $21,426 
Cost of sales  2,558   2,699   5,390   5,611 
Gross profit  7,255   7,776   15,160   15,815 
Operating expenses:                
Commissions expense  4,012   4,203   8,500   8,689 
Selling, general and administrative expenses  3,576   3,811   7,338   7,729 
Total operating expenses  7,588   8,014   15,838   16,418 
Loss from operations  (333)  (238)  (678)  (603)
Other income, net  348   519   813   1,082 
Income before income taxes  15   281   135   479 
Income tax provision (benefit)     108   (2)  118 
Net income $15  $173  $137  $361 
Net income per common share:                
Basic $0.00  $0.02  $0.01  $0.03 
Diluted $0.00  $0.02  $0.01  $0.03 
Weighted average common shares outstanding:                
Basic  11,493   11,464   11,489   11,460 
Diluted  11,497   11,483   11,496   11,481 


NATURAL HEALTH TRENDS CORP.
CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)
(In thousands)

  Six Months Ended June 30, 
  2025  2024 
CASH FLOWS FROM OPERATING ACTIVITIES:        
Net income $137  $361 
Adjustments to reconcile net income to net cash used in operating activities:        
Depreciation and amortization  59   69 
Net accretion of marketable securities  (214)  (215)
Share-based compensation  68   75 
Noncash lease expense  573   545 
Deferred income taxes  (3)  16 
Changes in assets and liabilities:        
Inventories  525   6 
Other current assets  402   (294)
Other assets  (334)  (101)
Accounts payable  65   (335)
Income taxes payable  (4,901)  (3,817)
Accrued commissions  (194)  106 
Other accrued expenses  (110)  136 
Deferred revenue  (311)  1,432 
Amounts held in eWallets  (170)  (339)
Operating lease liabilities  (561)  (560)
Other current liabilities  (182)  (104)
Net cash used in operating activities  (5,151)  (3,019)
CASH FLOWS FROM INVESTING ACTIVITIES:        
Purchases of property and equipment  (20)  (30)
Purchases of marketable securities  (27,552)  (36,164)
Proceeds from maturities of marketable securities  34,215   3,307 
Net cash provided by (used in) investing activities  6,643   (32,887)
CASH FLOWS FROM FINANCING ACTIVITIES:        
Dividends paid  (4,606)  (4,606)
Net cash used in financing activities  (4,606)  (4,606)
Effect of exchange rates on cash, cash equivalents and restricted cash  118   (92)
Net decrease in cash, cash equivalents and restricted cash  (2,996)  (40,604)
CASH, CASH EQUIVALENTS AND RESTRICTED CASH, beginning of period  13,567   56,217 
CASH, CASH EQUIVALENTS AND RESTRICTED CASH, end of period $10,571  $15,613 
SUPPLEMENTAL DISCLOSURE OF NONCASH INVESTING AND FINANCING ACTIVITIES:        
Right-of-use assets obtained in exchange for operating lease liabilities $112  $196 


CONTACT:

Scott Davidson
Senior Vice President and Chief Financial Officer
Natural Health Trends Corp.
Tel (U.S.): 310-541-0888
investor.relations@nhtglobal.com


FAQ

What were Natural Health Trends (NHTC) Q2 2025 earnings results?

NHTC reported Q2 2025 revenue of $9.8 million (down 6% YoY), an operating loss of $333,000, and net income of $15,000 (breakeven per share), compared to $0.02 per share in Q2 2024.

How much is Natural Health Trends' dividend for Q2 2025?

NHTC declared a quarterly cash dividend of $0.20 per share, payable on August 22, 2025 to stockholders of record as of August 12, 2025.

What is NHTC's current cash position as of Q2 2025?

NHTC reported total cash, cash equivalents and marketable securities of $34.2 million as of June 30, 2025, down from $43.9 million at December 31, 2024.

How many Active Members does Natural Health Trends have?

NHTC reported 29,260 Active Members as of June 30, 2025, compared to 30,870 at December 31, 2024 and 31,110 at June 30, 2024.

How is Natural Health Trends addressing tariff challenges?

NHTC is realigning its supply chain by transitioning production to trusted manufacturing partners in Asia to bring operations closer to core markets and enhance long-term resilience.
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