Near Responds to Increasing Market Demand with its Patented Identity Resolution and Data Enrichment Solutions
Announces
According to the latest MarTech Intelligence Report, Enterprise Identity Resolution Platforms: A Marketer's Guide, nearly three-quarters or
On
Near’s own identity resolution solution uses its patented Near Identity Graph to ensure seamless and accurate identity resolution while staying compliant with privacy laws. The Near Identity Graph unifies all customer IDs from disparate touchpoints, leveraging powerful signals derived from an individual’s online and offline behavior, to provide industry-leading match rates (often above
“Identity resolution and data enrichment are key to improving the effectiveness of marketing campaigns, providing a better understanding of consumer behavior - and ultimately improving experiences to elevate our customers’ brands beyond those of competitors,” said
Sign up for the webinar here: Using Identity Resolution and Data Enrichment to Truly Understand Customer Behavior.
To learn more about Near’s identity resolution solutions, visit near.com or download the latest edition of Martech.org’s Enterprise Identity Resolution Platforms: A Marketer's Guide.
About Near
Near, a global, full-stack data intelligence software-as-a-service (“SaaS”) platform curates one of the world’s largest sources of intelligence on people, places, and products. The Near platform’s patented technology processes data from an estimated 1.6 billion unique user IDs and 70 million points of interests, in more than 44 countries. Near’s data and insights empower marketing and operations teams to understand consumers’ online and offline behaviors, affinities, and attributes in order to engage them and grow their businesses. With a presence in
Forward-Looking Statements
This press release contains “forward-looking statements” within the meaning of the “safe harbor” provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are any statements that look to future events and include, but are not limited to, statements regarding Near’s business strategy; the expected benefits of use of Near’s solutions; Near’s ability to attract new clients to purchase its solutions; market acceptance of Near’s solutions; and Near’s expectations or beliefs concerning future events. In addition, the words “anticipates,” “appear,” “approximate,” “believe,” “continue,” “could,” “estimate,” “expect,” “foresee,” “intends,” “may,” “might,” “plan,” “possible,” “potential,” “predict,” “project,” “seek,” “should,” “would” and similar expressions may identify forward-looking statements, but the absence of these words does not mean that a statement is not forward-looking. Forward-looking statements are neither historical facts nor assurances of future performance, and are based only on Near’s current beliefs, expectations and assumptions regarding the future of its business, future plans and strategies, projections, anticipated events and trends, the economy and other future conditions. Because forward-looking statements relate to the future, they are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict and many of which are outside of Near’s control. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause Near’s actual results and financial condition to differ materially from those indicated in the forward-looking statements include, among others, the following: the future financial and operational performance of Near; Near’s expansion plans and opportunities; Near’s limited operating history makes it difficult to evaluate its current business and future prospects; Near’s ability to comply with the covenants in the agreements governing its indebtedness, including with respect to capital raising and minimum liquidity; the high degree of uncertainty of the level of demand for and market utilization of Near’s solutions and products; substantial regulation and the potential for unfavorable changes to, or failure by Near to comply with, these regulations, which could substantially harm Near’s business and operating results; Near’s ability to generate sufficient revenue to achieve and sustain profitability; Near’s dependency upon third-party service providers for certain technologies; increases in costs, disruption of supply or shortage of materials, which could harm Near’s business; developments and projections relating to Near’s competitors and industry; the Near management team’s limited experience managing a public company; the possibility of Near’s need to defend itself against fines, penalties and injunctions if Near is determined to be promoting products for unapproved uses; concentration of ownership among Near’s existing executive officers, directors and their respective affiliates, which may prevent new investors from influencing significant corporate decisions; the ability to maintain the listing of Near common stock or Near warrants on Nasdaq; costs related to the recent business combination transaction; if the benefits of the business combination transaction do not meet the expectations of investors or securities analysts, the potential for the market price of Near’s securities to decline; the risk that Near’s significant increased expenses and administrative burdens as a public company could have an adverse effect on Near’s business, financial condition and results of operations; the impact of health epidemics, such as the COVID-19 pandemic, on Near’s business, financial condition, growth and the actions it may take in response thereto; and other risks and uncertainties identified in Near’s filings with the
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PR@near.com
Investor Relations
Marc.Griffin@icrinc.com
Source: Near