Niu Technologies Provides Second Quarter 2026 Sales Volume Update
Rhea-AI Summary
Niu Technologies (NASDAQ: NIU) reported second quarter 2026 sales volume of 434,687 units, up from 350,090 in 2Q 2025. China sales reached 402,202 units, while international markets accounted for 32,485 units.
China volume rose over 25% year-over-year, supported by core models and new product launches such as the NX 2026. The company emphasized its intelligent mobility strategy and noted that sales volume alone does not indicate full quarterly financial performance.
AI-generated analysis. How Rhea-AI works. Not financial advice.
Positive
- 2Q 2026 total sales volume 434,687 units vs 350,090 in 2Q 2025
- China 2Q 2026 sales volume 402,202 units, over 25% year-over-year growth
- 1H 2026 total sales volume 696,311 units vs 553,403 in 1H 2025
Negative
- 1H 2026 international sales volume 46,171 units vs 51,619 in 1H 2025
Key Figures
Historical Context
| Date | Event | Sentiment | 24h Move | Catalyst |
|---|---|---|---|---|
| May 18 | Q1 2026 earnings | Neutral | -15.0% | Revenue and volume grew strongly but losses widened versus the prior year quarter. |
| Apr 20 | Earnings date notice | Neutral | -0.7% | Company scheduled and detailed logistics for the upcoming Q1 2026 earnings call. |
| Apr 17 | Annual report filing | Neutral | -1.3% | Filed Form 20-F with full-year 2025 audited financials and regulatory risk disclosures. |
| Apr 06 | 1Q26 sales update | Positive | +1.4% | Reported 29% YoY unit growth driven by strong China sales and a key model mix. |
| Mar 16 | Q4/FY25 earnings | Mixed | -11.4% | Full-year revenue grew and net loss narrowed despite weak Q4 revenue and unit trends. |
24h Move is the share-price change in the day after each event; other market factors may also have contributed.
Over the last five news events, NIU’s shares most often reacted negatively, especially around earnings releases, with only one modest positive move on a prior sales volume update.
Regulatory & Risk Context
Reported short positioning appears relatively low, which typically limits the potential for sharp squeeze-driven spikes but can still allow for moderate volatility around news events.
AI-generated analysis. How Rhea-AI works. Not financial advice.
BEIJING, July 03, 2026 (GLOBE NEWSWIRE) -- Niu Technologies (“NIU” or “the Company”) (NASDAQ: NIU), the world’s leading provider of smart urban mobility solutions, today provided its sales volume results for the second quarter of 2026.
| 2Q 2026 | 2Q 2025 | 1H 2026 | 1H 2025 | ||||
| China Market | 402,202 | 318,719 | 650,140 | 501,784 | |||
| International Markets | 32,485 | 31,371 | 46,171 | 51,619 | |||
| Total | 434,687 | 350,090 | 696,311 | 553,403 | |||
In the second quarter of 2026, NIU sold 434,687 units, including e-motorcycles, e-mopeds, e-bicycles, kick-scooters and e-bikes. Sales in the China and international markets were 402,202 and 32,485 units, respectively.
In China, sales volume increased by over
In overseas markets, we maintained a disciplined operating approach amid an uneven external environment, with a continued focus on improving operational efficiency and prioritizing key markets to support sustainable long-term development.
Our sales volume count disclosed above is based on the delivery from our manufacturing facility, which may vary slightly from the sales volume measured from a financial accounting and reporting point of view. NIU’s sales volume represents only one measure of the Company’s financial performance and should not be relied upon as an indicator of quarterly financial results, which depend on a variety of factors, including revenues from accessories, spare parts and services, cost of sales, operating expenses, etc.
About NIU
As the world’s leading provider of smart urban mobility solutions, NIU designs, manufactures and sells high-performance electric motorcycles, mopeds, bicycles, as well as kick-scooters and e-bikes. NIU has a diversified product portfolio that caters to the various demands of our users and addresses different urban travel scenarios. Currently, NIU offers two model lineups, comprising a number of different vehicle types. These include (i) the electric motorcycle, moped and bicycle series, including the NQi, MQi, UQi, FQi series and others, and (ii) the micro-mobility series, including the kick-scooter series KQi and the e-bike series BQi. NIU has adopted an omnichannel retail model, integrating the offline and online channels, to sell its products and provide services to users.
For more information, please visit www.niu.com.
Safe Harbor Statement
This press release contains forward-looking statements. These statements are made under the “safe harbor” provisions of the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as “will,” “expects,” “anticipates,” “aims,” “future,” “intends,” “plans,” “believes,” “estimates,” “likely to” and similar statements. Among other things, the business outlook and quotations from management in this announcement, as well as NIU’s strategic and operational plans, contain forward-looking statements. NIU may also make written or oral forward-looking statements in its periodic reports to the U.S. Securities and Exchange Commission, in its annual report to shareholders, in press releases and other written materials and in oral statements made by its officers, directors or employees to third parties. Statements that are not historical facts, including statements about NIU’s beliefs, plans and expectations, are forward-looking statements. Forward-looking statements involve inherent risks and uncertainties. A number of factors could cause actual results to differ materially from those contained in any forward-looking statement, including but not limited to the following: NIU’s strategies; NIU’s future business development, financial condition and results of operations; NIU’s ability to maintain and enhance its “NIU” brand; its ability to innovate and successfully launch new products and services; its ability to maintain and expand its offline distribution network; its ability to satisfy the mandated safety standards relating to e-scooters; its ability to secure supply of components and raw materials used in e-scooters; its ability to manufacture, launch and sell smart e-scooters meeting customer expectations; its ability to grow collaboration with operation partners; its ability to control costs associated with its operations; general economic and business conditions in China and globally; and assumptions underlying or related to any of the foregoing. Further information regarding these and other risks is included in NIU’s filings with the Securities and Exchange Commission. All information provided in this press release is as of the date of this press release, and NIU does not undertake any obligation to update any forward-looking statement, except as required under applicable law.
For investor and media inquiries, please contact:
Niu Technologies
E-mail: ir@niu.com
