Virgin Voyages Selects Nuvei to Power In-App Payments on the "World's Most Irresistible Cruise Line"

Rhea-AI Summary

Nuvei (NASDAQ:NVEI) has been selected by Virgin Voyages to power in-app payments across their cruise line operations. This partnership expands Nuvei's existing relationship with Virgin brands, including Virgin Holidays and Virgin Atlantic. The integration enables Virgin Voyages' guests to make seamless mobile purchases for various onboard and shore experiences.

Nuvei's technology will facilitate payments through Virgin Voyages' mobile app, offering features like local acquiring in 50 countries and access to over 720 alternative payment methods. The solution includes real-time payment orchestration, tokenization, and embedded compliance tools designed for cross-border travel commerce.

Positive

• Expansion of existing partnership with Virgin brands strengthens market position
• Access to Virgin Voyages' customer base in the lucrative cruise industry
• Demonstrates growing leadership in travel and hospitality payments sector
• Provides comprehensive payment solutions across 50 countries with 720+ payment methods

Negative

• None.

Insights

Payments Technology Analyst

Nuvei strengthens its position in travel payments by expanding its Virgin partnership to include Virgin Voyages' in-app purchases.

Nuvei's new agreement with Virgin Voyages represents a strategic expansion of their payment processing footprint in the travel and hospitality sector. This deal builds upon Nuvei's existing relationships with Virgin Holidays and Virgin Atlantic, creating a more comprehensive partnership with the broader Virgin brand ecosystem.

The implementation will power mobile-optimized checkout experiences across multiple touchpoints in the Virgin Voyages customer journey, including shore excursions, dining reservations, bar tabs, and their novel "Shake for Champagne" feature. This highlights Nuvei's flexibility in supporting innovative, brand-specific payment experiences that extend beyond standard transactions.

From a competitive standpoint, this partnership reinforces Nuvei's growing position in travel commerce, a high-value vertical that demands specialized payment capabilities. The travel sector presents unique challenges including cross-border transactions, multi-currency processing, and complex compliance requirements - areas where Nuvei has developed specific expertise.

The technology stack Nuvei is deploying includes local acquiring in 50 countries, support for over 720 alternative payment methods, and real-time payment orchestration. These capabilities are particularly valuable in the cruise industry, where guests from diverse global markets make purchases in various currencies while traveling across international boundaries.

For Nuvei shareholders, this partnership demonstrates the company's ability to expand relationships with premium global brands while deepening its vertical specialization in travel - a sector that continues to recover and grow post-pandemic.

Nuvei expands long-standing Virgin partnership, reinforcing leadership in powering next-gen travel commerce

MONTREAL, June 25, 2025 /PRNewswire/ -- Nuvei today announced that it has been selected by Virgin Voyages to power in-app purchases aboard its award-winning cruise ships. The new agreement continues Nuvei's growing partnership with the Virgin family of brands, which includes Virgin Holidays and Virgin Atlantic, and strengthens its position as a leading payments provider in the global travel and hospitality industry.

The Virgin Voyages mobile app is the digital command center for Sailors (that's cruise guests in Virgin speak), enabling them to personalize their trip and purchase experiences in just a few taps. Whether booking immersive shore excursions, topping up Bar Tabs, reserving dinners, or unlocking Virgin's playful "Shake for Champagne" feature, Nuvei ensures that every tap, click, or shake results in a seamless, mobile-optimized checkout experience.

"We're thrilled to extend our partnership with Virgin to yet another of its iconic brands," said Phil Fayer, Chair and CEO of Nuvei. "Whether it's reserving a sunset catamaran tour or topping up a Bar Tab, we're proud to power the payment moments that make a Virgin Voyages trip unforgettable. This partnership also reflects our continued leadership in the travel space, where fast, flexible, and localized payment solutions are critical to guest satisfaction."

This announcement builds on Nuvei's growing portfolio of global travel and hospitality clients, including airlines, online travel agencies, ticketing platforms, and cruise lines. Nuvei's technology is the backbone of modern travel commerce, helping companies increase conversion, reduce fraud, and scale into new markets by providing:

• Local acquiring in 50 countries for higher approval rates
• More than 720 alternative payment methods (APMs), including all major digital wallets
• Real-time payment orchestration and tokenization for mobile and omnichannel journeys
• Embedded compliance, FX, and settlement tools designed for cross-border travel commerce

"Partnering with Nuvei brings one of the world's top payment providers into our corner," said Michael Litwin, VP and Controller at Virgin Voyages. "Their tech gives us the confidence to deliver smooth, secure transactions — whether Sailors are booking a Shore Thing, toasting with a glass of bubbly, or dining at Gunbae. It's fast, seamless, and helps keep the Virgin Voyages experience as effortless as it should be."

About Nuvei 

Nuvei is accelerating the business of clients around the world. Nuvei's modular, flexible and scalable technology allows leading companies to accept next-gen payments, offer all payout options and benefit from card issuing, banking, risk and fraud management services. Connecting businesses to their customers in more than 200 markets, with local acquiring in 50 markets, 150 currencies and 720+ alternative payment methods, Nuvei provides the technology and insights for customers and partners to succeed locally and globally with one integration. 

For more information, visit www.nuvei.com

Contact: 

Public Relations

alex.hammond@nuvei.com

About Virgin Voyages

Promising to Create an Epic Sea Change for All, Virgin Voyages is the award-winning, exclusively adult cruise line founded by Sir Richard Branson. Delivering unforgettable, relaxing vacations at sea, Virgin Voyages launched at the end of 2021. Inspired by superyacht design, its fleet of Lady Ships exemplify an elevated, boutique hotel at sea with contemporary spaces that strike the perfect balance of nautical chic and glamour. Currently departing from the sun-soaked cities of Miami, Barcelona, Athens and San Juan, the fleet offers more than 60 unique itineraries, sailing to 150+ incredible ports of call. On-board, 20+ eateries feature culinary experiences from Michelin-star chefs, stylish workout spaces and group fitness classes are offered daily, and a festival-like line-up of intimate and larger-than-life shows are on the agenda. Paired with modern, tech-savvy cabins, designer suites fit for a rockstar and a mermaid-inspired spa and thermal suite, the brand is taking the industry by storm. In both 2023 and 2024, Virgin Voyages won best cruise line in Condé Nast Traveler's and Travel + Leisure's highly coveted Readers' Choice Awards and World's Best Awards for the best large- and mega-ship ocean cruise line.

 

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SOURCE Nuvei

FAQ

What services will Nuvei (NVEI) provide to Virgin Voyages?

Nuvei will power in-app payments for Virgin Voyages, enabling seamless transactions for shore excursions, Bar Tabs, dining reservations, and other onboard experiences through their mobile app.

How many payment methods does Nuvei (NVEI) offer through its platform?

Nuvei offers more than 720 alternative payment methods (APMs), including all major digital wallets, with local acquiring capabilities in 50 countries.

Which other Virgin brands does Nuvei (NVEI) partner with?

Nuvei partners with Virgin Holidays and Virgin Atlantic, with Virgin Voyages being the latest addition to their Virgin brand partnerships.

What features does Nuvei's payment solution include for travel commerce?

Nuvei's solution includes local acquiring in 50 countries, real-time payment orchestration, tokenization for mobile and omnichannel journeys, and embedded compliance, FX, and settlement tools for cross-border travel commerce.