BALL® HOME CANNING AND DAVID CHANG LAUNCH LIMITED-EDITION HOME CANNING KIT TO HELP FIRST-TIME CANNERS DISCOVER THE JOY OF HOME FOOD PRESERVATION

Rhea-AI Summary

Newell Brands (NASDAQ:NWL), maker of Ball home canning products, launched a limited-edition Ball Home Canning Kit Curated by David Chang, aimed at first-time canners. The kit includes four 16oz Ball mason jars, a 3-piece utensil set, the Ball Blue Book Guide to Preserving, and an exclusive Korean Hot Pickle Mix recipe. It is available starting July 28, 2026, while supplies last on Walmart.com.

News Market Reaction – NWL

+1.54%

+1.54% Session close to close

In the Jul 28 session, NWL gained 1.54%, reflecting a mild positive market reaction.

Data tracked by StockTitan Argus on the day of publication.

Market Context

Current peer data showed ELF up 6.61%, while SPB and EPC were down 0.84% and 0.36%. That mixed backd...

Analysis

Current peer data showed ELF up 6.61%, while SPB and EPC were down 0.84% and 0.36%. That mixed backdrop adds context to NWL's Ball kit launch; Net Selling insider activity remains a risk to watch.

Key Figures

Launch date: July 28, 2026 Kit contents: 4 jars, 16oz each Survey result: 84% +2 more

5 metrics

Launch date July 28, 2026 Ball Home Canning Kit launch

Kit contents 4 jars, 16oz each Ball mason jars included in the kit

Survey result 84% Americans incorporating analog lifestyle choices in a 2026 Talker Research survey

Survey year 2026 Talker Research survey

Brand history More than 140 years Ball brand home canning products

Historical Context

5 past events · Latest: Jul 22 (Positive)

Pattern 5 events

Date	Event	Sentiment	24h Move	Catalyst
Jul 22	Partnership launch	Positive	+3.5%	Limited-edition Coleman collection launched through a multi-year artist partnership
Jul 20	Product launch	Positive	-2.0%	Sharpie launched a limited-edition Under Armour capsule collection
Jul 02	Earnings scheduling	Neutral	-1.0%	Company scheduled second-quarter 2026 earnings results and webcast
Jun 02	Operations investment	Positive	-2.1%	Newell announced a €40 million planned French operations investment
May 21	Conference webcast	Neutral	+1.4%	Executives announced participation in a global consumer conference fireside chat

24h Move is the share-price change in the day after each event; other market factors may also have contributed.

Pattern Detected

The five-event record was mixed: one positive partnership launch aligned with a 3.45% reaction, while the other four events diverged or were neutral.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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The Ball® Home Canning Kit Curated by David Chang Includes The Core Essentials Needed to Start Canning at Home—Plus an Exclusive Recipe from David Chang Available Only Through the Kit

ATLANTA, July 28, 2026 /PRNewswire/ -- Newell Brands, maker of Ball® home canning products, today announced the launch of the limited-edition Ball® Home Canning Kit Curated by David Chang, a beginner-friendly kit designed to help first-time canners confidently try home food preservation. Launching at the height of canning season, the kit comes as more consumers embrace hands-on hobbies and seek meaningful ways to connect with their food, offering an approachable way to discover the joy of preserving seasonal flavors at home.

Designed for first-time canners and anyone looking to explore home preservation, the kit includes the core essentials needed to get started preserving the flavors of the season: four 16oz Ball® mason jars, the Ball® 3-Piece Utensil Set, the Ball® Blue Book® Guide to Preserving, alongside David Chang's Exclusive 'Korean Hot Pickle Mix' recipe available only through the kit. Whether preserving peak-season produce, creating homemade gifts, or simply learning a new skill, the Ball® Home Canning Kit makes canning approachable, rewarding, and accessible for beginners.

"Canning never made sense to me. Then it finally clicked: You catch a flavor at its peak and hold onto it," said David Chang. "In this box, you have the core essentials to get started, including the Ball Blue Book® and one recipe I keep coming back to. Open up a jar in the middle of winter, and you'll find out why I became obsessed."

This limited-edition kit comes as consumers increasingly gravitate toward analog hobbies and experiences that encourage creativity, mindfulness and connection. According to a 2026 survey conducted by Talker Research, 84% of Americans say they have incorporated analog lifestyle choices into their daily routines, embracing non-digital activities in favor of more tangible ways of living. As people spend less time scrolling and more time creating from scratch, home food preservation is experiencing renewed interest as a way to make the most of fresh, seasonal ingredients. From jams and pickles to sauces and family recipes, canning allows home cooks to capture flavors at their peak while building a deeper connection to the food they make and share.

"For more than 140 years, Ball brand home canning products have helped generations preserve fresh ingredients and create lasting traditions in the kitchen," said [Waylon Good, Vice President, Brand Management]. "David's passion for cooking and bringing people together through food makes him the perfect partner to inspire a new generation of canners. This kit removes the guesswork and gives people everything they need to confidently get started."

The Ball® Home Canning Kit Curated by David Chang is available for purchase starting today while supplies last at Walmart.com.

About the Ball® brand

The production of the first Ball^® glass jar in 1884 by the Ball Brothers Glass Manufacturing Company in Buffalo, New York marked the beginning of a fascinating history. Over 140 years later, their brand has grown worldwide and that many know and love. The Ball^® logo and Ball^® trademarks are owned by Ball Corporation and used under license. Ball^® mason jars are part of Newell Brands' global portfolio of products.

About Newell Brands

Newell Brands (NASDAQ: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Rubbermaid, Sharpie®, Graco®, Coleman®, Rubbermaid Commercial Products®, Yankee Candle®, Paper Mate®, FoodSaver®, Dymo®, EXPO®, Elmer's®, Oster®, NUK®, Spontex® and Campingaz®. Newell Brands is focused on delighting consumers by lighting up everyday moments.

Media Contacts:
Alison Brod Marketing + Communications
Newell@abmc-us.com

View original content to download multimedia:https://www.prnewswire.com/news-releases/ball-home-canning-and-david-chang-launch-limited-edition-home-canning-kit-to-help-first-time-canners-discover-the-joy-of-home-food-preservation-302835413.html

SOURCE Newell Brands

FAQ

What is the Ball Home Canning Kit Curated by David Chang launched by Newell Brands (NWL)?

The Ball Home Canning Kit Curated by David Chang is a limited-edition beginner canning set. According to Newell Brands, it is designed to help first-time canners confidently start home food preservation with curated tools and an exclusive recipe from David Chang.

What is included in the Ball Home Canning Kit Curated by David Chang for NWL customers?

The kit includes four 16oz Ball mason jars, a Ball 3-piece utensil set, and the Ball Blue Book Guide to Preserving. According to Newell Brands, it also features David Chang’s exclusive Korean Hot Pickle Mix recipe, available only through this kit.

When did Newell Brands (NWL) release the Ball Home Canning Kit Curated by David Chang?

Newell Brands released the Ball Home Canning Kit Curated by David Chang on July 28, 2026. According to Newell Brands, the launch coincides with peak canning season, targeting consumers exploring analog hobbies and home food preservation during this period.

Where can investors and consumers buy the Ball Home Canning Kit Curated by David Chang from Newell Brands (NWL)?

The Ball Home Canning Kit Curated by David Chang is available on Walmart.com. According to Newell Brands, the product is offered as a limited-edition item, sold while supplies last, giving consumers a time-sensitive opportunity to purchase the curated canning set.

Who is the Ball Home Canning Kit Curated by David Chang designed for, according to Newell Brands (NWL)?

The kit is designed for first-time canners and anyone exploring home food preservation. According to Newell Brands, it aims to remove guesswork by providing core essentials so beginners can confidently preserve seasonal flavors and learn a new kitchen skill.