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Nyxoah Announces Commercial Launch of Genio® Breakthrough Therapy in the Middle East

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Nyxoah (NYXH) has announced the commercial launch of its Genio system in the Middle East, marking a significant expansion of its neurostimulation therapy for Obstructive Sleep Apnea (OSA). The launch was highlighted by the first successful Genio implant at Saudi German Hospital in Dubai, UAE, performed by Dr. Ahmed Yassin Bahgat, Consultant Otolaryngologist.

This milestone represents the first-ever neurostimulation therapy for OSA in the Middle East region. The Genio system is designed as an alternative treatment for OSA patients who cannot tolerate CPAP therapy. The company emphasizes the system's innovative, clinically proven capabilities and its patient-centric approach.

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Positive

  • First commercial launch of neurostimulation therapy for OSA in the Middle East region
  • Successful expansion into new geographic market with first implant completed
  • Entry into UAE market demonstrates global market expansion strategy

Negative

  • None.

Insights

The commercial launch of Genio in the UAE represents a strategic market entry that could significantly impact Nyxoah's growth trajectory. The Middle East's medical device market, valued at over 11 billion, presents a substantial opportunity, with the UAE serving as a important gateway to the broader MENA region.

This expansion is particularly noteworthy for several reasons:

  • The UAE's healthcare system is highly advanced and well-funded, with a 90% insurance coverage rate, facilitating faster adoption of premium medical devices.
  • The prevalence of OSA in the Gulf region is estimated between 7-20% of the adult population, representing a significant untapped market.
  • Saudi German Hospital's position as a premier healthcare institution in Dubai provides Nyxoah with a prestigious launch platform that could accelerate regional adoption.

The strategic timing of this launch coincides with the UAE's healthcare transformation program, which emphasizes adopting innovative medical technologies. This could expedite market penetration through favorable reimbursement policies and healthcare provider adoption.

From a competitive standpoint, being the first neurostimulation therapy for OSA in the region gives Nyxoah a first-mover advantage in establishing market presence and building relationships with key healthcare providers. This early entry could be important for capturing market share before competitors enter the space.

The successful implant at a prominent hospital like Saudi German Hospital serves as a valuable reference site for expanding throughout the region. This could accelerate adoption across other Gulf Cooperation Council countries, where healthcare providers often look to the UAE for validation of new medical technologies.

Nyxoah Announces Commercial Launch of Genio® Breakthrough Therapy in the Middle East
First patient implanted with Genio at Saudi German Hospital in Dubai, United Arab Emirates

Mont-Saint-Guibert, Belgium – February 19, 2025, 7:05am CET / 1:05am ET – Nyxoah SA (Euronext Brussels/Nasdaq: NYXH) (“Nyxoah” or the “Company”), a medical technology company that develops breakthrough treatment alternatives for Obstructive Sleep Apnea (OSA) through neuromodulation, today announced the commercial launch of its Genio system in the Middle East, marked by the first successful Genio implant performed at Saudi German Hospital, Dubai – United Arab Emirates.

The first patient was successfully implanted by Dr. Ahmed Yassin Bahgat, Consultant Otolaryngologist at Saudi German Hospital. Reflecting on this milestone, Dr. Bahgat stated: "We are honored to be the first hospital in the UAE, as well as the Middle East and Africa, to offer Genio to our OSA patients. Genio is an innovative, clinically proven, and smart therapy designed to effectively treat individuals with Obstructive Sleep Apnea who are unable to tolerate CPAP."

Olivier Taelman, CEO of Nyxoah, added: “The commercial launch of Genio in the UAE marks an historic milestone as the first-ever neurostimulation therapy for Obstructive Sleep Apnea in the region. We are proud to bring this groundbreaking, patient-centric solution to the Middle East, offering new hope to patients who cannot tolerate CPAP. With strong clinical evidence and growing global adoption, we remain committed to expanding access to Genio and transforming the treatment of OSA worldwide.”

About Nyxoah
Nyxoah is reinventing sleep for the billion people that suffer from obstructive sleep apnea (OSA). We are a medical technology company that develops breakthrough treatment alternatives for OSA through neuromodulation. Our first innovation is Genio®, a battery-free hypoglossal neuromodulation device that is inserted through a single incision under the chin and controlled by a wearable. Through our commitment to innovation and clinical evidence, we have shown best-in-class outcomes for reducing OSA burden.

Following the successful completion of the BLAST OSA study, the Genio® system received its European CE Mark in 2019. Nyxoah completed two successful IPOs: on Euronext Brussels in September 2020 and NASDAQ in July 2021. Following the positive outcomes of the BETTER SLEEP study, Nyxoah received CE mark approval for the expansion of its therapeutic indications to Complete Concentric Collapse (CCC) patients, currently contraindicated in competitors’ therapy. Additionally, the Company announced positive outcomes from the DREAM IDE pivotal study for FDA and U.S. commercialization approval.

Caution – CE marked since 2019. Investigational device in the United States. Limited by U.S. federal law to investigational use in the United States.

FORWARD-LOOKING STATEMENTS

Certain statements, beliefs and opinions in this press release are forward-looking, reflecting Nyxoah's current expectations and beliefs regarding the Genio® system; planned and ongoing clinical studies of the Genio® system; the potential advantages of the Genio® system; Nyxoah’s goals with respect to the development, regulatory pathway and potential use of the Genio® system; the utility of clinical data in potentially obtaining FDA approval of the Genio® system; and potential receipt of FDA approval and entrance into the U.S. market. By their nature, forward-looking statements involve a number of risks, uncertainties, assumptions and other factors that could cause actual results or events to differ materially from those expressed or implied by the forward-looking statements. These risks, uncertainties, assumptions and factors could adversely affect the outcome and financial effects of the plans and events described herein. Additionally, these risks and uncertainties include, but are not limited to, the risks and uncertainties set forth in the “Risk Factors” section of Nyxoah’s Annual Report on Form 20-F for the year ended December 31, 2023, filed with the Securities and Exchange Commission (“SEC”) on March 20, 2024, and subsequent reports that Nyxoah files with the SEC. A multitude of factors including, but not limited to, changes in demand, competition and technology, can cause actual events, performance or results to differ significantly from any anticipated development. Forward looking statements contained in this press release regarding past trends or activities are not guarantees of future performance and should not be taken as a representation that such trends or activities will continue in the future. In addition, even if actual results or developments are consistent with the forward-looking statements contained in this press release, those results or developments may not be indicative of results or developments in future periods. No representations and warranties are made as to the accuracy or fairness of such forward-looking statements. As a result, Nyxoah expressly disclaims any obligation or undertaking to release any updates or revisions to any forward-looking statements in this press release as a result of any change in expectations or any change in events, conditions, assumptions or circumstances on which these forward-looking statements are based, except if specifically required to do so by law or regulation. Neither Nyxoah nor its advisers or representatives nor any of its subsidiary undertakings or any such person's officers or employees guarantees that the assumptions underlying such forward-looking statements are free from errors nor does either accept any responsibility for the future accuracy of the forward-looking statements contained in this press release or the actual occurrence of the forecasted developments. You should not place undue reliance on forward-looking statements, which speak only as of the date of this press release.

Contacts:

Nyxoah
John Landry, CFO
IR@nyxoah.com

For Media
In Belgium/France
Backstage Communication – Gunther De Backer
gunther@backstagecom.be

In International/Germany
MC Services – Anne Hennecke
nyxoah@mc-services.eu

Attachment


FAQ

What milestone did Nyxoah (NYXH) achieve in the Middle East in February 2024?

Nyxoah achieved the first successful Genio implant at Saudi German Hospital in Dubai, UAE, marking the commercial launch of its Genio system in the Middle East region.

Where was the first Genio implant performed in the Middle East?

The first Genio implant in the Middle East was performed at Saudi German Hospital in Dubai, United Arab Emirates.

What is the significance of NYXH's Genio launch in the UAE?

It represents the first-ever neurostimulation therapy for Obstructive Sleep Apnea (OSA) in the Middle East region, offering an alternative for patients who cannot tolerate CPAP therapy.

Who performed the first Genio implant for NYXH in Dubai?

Dr. Ahmed Yassin Bahgat, Consultant Otolaryngologist at Saudi German Hospital, performed the first Genio implant in Dubai.
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