Oliveda International, Inc. (OLVI) Subsidiary Olive Tree People Inc. Introduces a New Beauty Category Connecting People to Living Nature
The business model combines hardware purchases with replenishable treatments and subscriptions; its sales illustration is not a forecast.
Sentiment and the balance of points
Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.
Rhea-AI Summary
Oliveda International (OLVI) subsidiary Olive Tree People introduced the Olive Ecosystem, connecting beauty products and wearable technology with living olive trees. The Olive App links a personal tree in company-owned Demeter-certified groves with wearable measurements, skin assessments and compatible devices. The business model combines hardware, replenishable skincare and treatments, and subscription services.
The Olive Ring costs $398, with a stated $10 monthly tree-connection subscription. An illustration assumes one million ring purchases and one million customers subscribing for a full year, producing $518 million in gross ring sales and subscription billings—not actual results or an adoption, revenue or profitability forecast. Realized revenue would reflect discounts, returns and other adjustments. Functionality depends on device capabilities, location and account settings.
Positive
- Minor pointThe Olive Ecosystem introduction combines hardware purchases, replenishable skincare and treatments, and subscription services.
- Minor pointThe Olive Ring's $398 price establishes a priced hardware offering within the ecosystem.
- Minor pointThe $10 monthly tree-connection subscription provides a recurring-service component.
Negative
- Minor point. Forward-looking: it has not happened yet and may not happen.Commercial opportunity depends on adoption, product performance and continuing customer value.
- Minor pointFunctionality and availability depend on device capabilities, location and account settings.
- Minor pointPersonalization depends on customer permissions, data quality and device capabilities.
AI-generated analysis. How Rhea-AI works. Not financial advice.
The Olive Ecosystem brings together the Olive Ring, biometric skin scanning, waterless skincare, Olive Water, Mini Olive, and connected beauty devices through the Olive App - with each customer connected to a personal living olive tree in the company’s own Demeter-certified olive groves. Biological light. Organic sound. Nature-driven microcurrent. One living connection. An entire beauty ecosystem
SANTA MONICA, CA, Oct. 19, 2026 (GLOBE NEWSWIRE) -- Oliveda International, Inc. (OTCID: OLVI) subsidiary Olive Tree People Inc. today announced the Olive Ecosystem, a connected beauty platform that places a personal relationship with living nature at the center of skincare, wearable technology, and daily wellbeing rituals.
The ecosystem connects the customer’s body, skin and environment with a personal living olive tree. Through the Olive App, wearable insights, skin assessments, regional environmental information, and compatible devices become part of one coordinated experience.
The ambition is to create a new beauty category in which personal technology and living nature work together across everyday life.
A PERSONAL CONNECTION TO NATURE AT THE CENTER
Olive Tree People’s philosophy begins with the belief that nature belongs at the foundation of a healthy, joyful life.
The Olive Ecosystem gives that philosophy a tangible expression: a personal connection to a living olive tree in the company’s own Demeter-certified groves, experienced through products and rituals customers can incorporate throughout the day.
The emotional relevance reaches a broad audience. WWF and GlobeScan’s 2025 research found that
One personal tree becomes a continuing point of connection across skincare, wearable insights, meditation, and connected beauty experiences.
THE OLIVE RING BRINGS THE ECOSYSTEM INTO DAILY LIFE
The Olive Ring is designed to track sleep, activity, heart rate, heart rate variability, and temperature trends while connecting the wearer through the Olive App to their personal tree and the wider Olive Ecosystem.
Its role extends beyond presenting measurements. Relevant wearable information can contribute context to skincare recommendations, suggested routines, and compatible device experiences.
Customers can follow personal trends, explore a suggested evening ritual and access tree-connected experiences within the same platform.
The Olive Ring combines wearable tracking with something deeply personal: a relationship with a living olive tree and an ecosystem built around that connection.
This combination defines the company’s vision for a new generation of smart wearables – devices whose value grows through their relationship with the customer’s broader daily routine.
THE SKIN SCANNER CONSIDERS SKIN, BODY AND ENVIRONMENT
The Olive biometric skin scanner is designed to combine selected skin observations with available biometric information and regional weather and environmental data.
Its approach brings together three perspectives:
Your skin. Relevant insights from your body. The conditions around you.
Through the Olive App, these inputs can inform product selection and suggested skincare routines. Recommendations can evolve as observations, environmental conditions, preferences and routine history change.
The scanner also provides a way to follow selected skin characteristics over time, connecting assessment with ongoing care.
The result is a platform designed to make skincare recommendations more responsive to the customer’s circumstances. These recommendations support beauty routines; they are not medical diagnoses or guarantees of results.
CONNECTED PRODUCTS SUPPORT ONE ANOTHER
The Olive App provides the shared connection between the customer’s ring, scanner, personal tree, skincare routines and compatible devices.
Relevant information from one part of the ecosystem can inform another. Wearable measurements contribute personal context. Skin assessments add observations. Regional conditions provide environmental context. Customer preferences help tailor recommendations and experiences.
As relevant information accumulates, the connected system can support increasingly personalized suggestions, subject to customer permissions, data quality and device capabilities.
The ring measures. The scanner assesses. The Olive App connects and recommends. The devices deliver the experience.
This is the intelligence of the ecosystem: products contributing to a shared understanding that can make each subsequent interaction more useful.
BIOLOGICAL LIGHT, ORGANIC SOUND, NATURE-DRIVEN MICROCURRENT
Olive Tree People introduces three category names for its tree-connected experiences:
Biological light. Organic sound. Nature-driven microcurrent.
Measured patterns from the customer’s connected living olive tree are translated into evolving sound, changes in light and permitted microcurrent parameters within defined operating and safety limits.
For LED and infrared applications, tree-derived patterns shape light modulation. For meditation, they shape an evolving sound experience. For microcurrent, they influence permitted electrical stimulation parameters.
The devices generate light, sound and electrical current electronically. “Biological” and “organic” describe the living origin of the patterns shaping those outputs.
Customers gain a new choice: beauty technology whose changing behavior is shaped by their connection to a living tree.
AN ECOSYSTEM SPANNING PERSONAL RITUALS AND LIVING SPACES
The Olive Ecosystem brings together:
- Waterless skincare: Olive-derived formulations form the foundation of the daily beauty routine.
- The Olive Ring: Wearable measurements connect personal insights with the Olive App, a personal tree and compatible ecosystem experiences.
- The Olive biometric skin scanner: Skin observations, available biometric information and regional environmental data inform contextual skincare recommendations.
- LED and infrared masks: Tree-derived patterns shape light modulation within defined treatment parameters.
- Olive Fountain sheet treatments and the microcurrent device: A coordinated application brings skincare and controlled microcurrent technology into the same ritual.
- Olive Signature: Breathing, humming, stillness and guided practices bring the personal tree connection into everyday routines.
- Tree-connected sound and singing-bowl experiences: Measured tree patterns shape evolving audio for meditation and personal listening.
- Olive Water: The daily drinking ritual becomes another expression of the ecosystem’s connection-to-nature philosophy.
- Mini Olive: The tree-connected concept extends into homes, workspaces and meditation spaces, positioned around an atmosphere of good energy and connection.
- The Olive App: The shared platform connects compatible products, relevant insights and personal routines.
Olive Water’s water-energization concept and Mini Olive’s language of good energy describe the intended experiences. They do not establish a lasting physical transformation of water, a conversion of “bad” energy into “good” energy or a health benefit.
The Olive Ring accompanies you. Skincare becomes a daily ritual. Connected devices bring the tree relationship into your experiences. Olive Water and Mini Olive extend the concept into your day and your surroundings.
ROOTED IN THE COMPANY’S OWN DEMETER-CERTIFIED OLIVE GROVES
Olive Tree People’s own groves anchor the ecosystem in a physical relationship with nature. Olive-derived ingredients form part of the waterless skincare experience. Measurements from living trees provide the patterns shaping compatible devices. The ring and scanner contribute personal context.
Each customer’s personal tree connection sits within these wider groves – bringing an individual relationship into a company-owned agricultural foundation.
From the olive grove to the customer’s daily life, the ecosystem creates multiple ways to participate in the same connection.
A COMMERCIAL OPPORTUNITY ACROSS SEVERAL CATEGORIES
The Olive Ecosystem brings together purchasing occasions across skincare, smart wearables, home beauty devices and meditation experiences.
Each product offers an entry point. Their connection creates opportunities for customers to discover additional products and services within the same relationship.
A skincare customer can discover the ring. A ring customer can explore personalized skincare. A device customer can establish a continuing routine through replenishable treatments and subscription services.
For Olive Tree People’s consultant community, this creates a broader opportunity to serve customers across routines, interests, and stages of life.
The commercial potential extends from the first purchase to the daily ritual, the replenishment and the next connected experience.
HARDWARE, REPLENISHMENT, AND RECURRING SERVICES
The business model combines hardware purchases, replenishable skincare and treatments, and subscription services.
At the stated
If one million customers maintained the stated
Together, those assumptions illustrate
These figures illustrate scale rather than actual or forecast adoption, revenue or profitability. Discounts, returns, cancellations, taxes, fees and other adjustments would affect realized revenue.
The broader business thesis is that connected products can support wider participation, repeated purchasing and longer customer relationships. Realizing that opportunity depends on adoption, product performance and continuing customer value.
CUSTOMER CONTROL
Personal data connections are subject to applicable permissions and privacy controls. Functionality and availability depend on device capabilities, location and account settings. Customers should follow each product’s instructions, warnings and contraindications.
Your body. Your skin. Your environment. Your personal living olive tree in our own Demeter-certified olive groves.
Connected through the Olive App. Together in the Olive Ecosystem.
About Olive Tree People
Olive Tree People is a pioneer and leading force in waterless beauty. Instead of using the conventional water phase found in most skincare products, the company replaces water with its proprietary olive leaf cell elixir and combines it with powerful olive-tree ingredients, including Hydroxytyrosol.
Founded by olive tree farmer Thomas Lommel, Olive Tree People develops skincare, beauty and holistic experiences based on more than 20 years of work with mountain olive trees and the principles of Olive Tree Therapy.
About Oliveda International, Inc.
Oliveda International, Inc. and its subsidiary, Olive Tree People Inc., as well as the European companies, Olive Tree People Europe AG, Oliveda Deutschland GmbH, and Olive Tree Farmers SL, were founded by the German real estate investor Thomas Lommel. The companies possess over 20 years of experience in management and organic certification growing mountain olive trees; in the extraction of first-class, internationally award-winning extra virgin olive oils; the extraction of hydroxytyrosol; and the production and distribution of cosmetic and holistic waterless products related to the olive tree. Lommel is the inventor of the “Olive Tree Therapy 10 Years in 14 Days” as well as the inventor of olive matcha, which is based on the ground olive leaf. Also unique is the coffee replacement developed by Lommel, which is based on the olive leaf and hydroxytyrosol. In addition, Lommel is successfully active in the rapidly growing mindfulness industry with the olive tree sound bath meditation he developed and the frequencies of his olive trees, which he makes available worldwide.
In addition to the registered beauty brands, Oliveda and LA Dope, as well as the brands Olive Rose, OLIVE re:connected to Nature, The Intuition of Nature, Olive Mush, Baby & Mom, and Is That Matty?, Lommel is the region's largest conservationist and protector of over 30,000 one-hundred-year-old mountain olive trees. With his Thomas Lommel Foundation, he brings the water that he does not use into his waterless beauty products to the people of Africa by building water wells on site.
The company’s direct-to-consumer network includes tens of thousands of Waterless Beauty Consultants in North America and Europe. In addition to online sales and a Europe-wide branch network of thousands of retail stores, Oliveda Deutschland GmbH operates its own flagship stores in Berlin and Düsseldorf.
The brand's treatment concepts are unique worldwide, and their effectiveness has been confirmed by conventional medicine. Read our book The Olive Tree Therapy 10 Years in 14 Days. Waterless beauty has been called “The Next Big Thing” in articles in U.S. Vogue, Harper's Bazaar, InStyle, Elle, Madame, Forbes, and many other industry publications, as well as by Mintel, a world-leading futurology institute. Gigi Hadid and many other celebrities are already Oliveda fans and support its success. Further information on Oliveda International, Inc. and its subsidiaries and associate companies and brands can be found at www.olivetreepeople.com
Forward-Looking Statements
This press release may contain statements, estimates or projections that constitute "forward-looking statements" pursuant to the safe harbor provisions of the U.S. federal securities laws. Generally, the words "believe," "expect," "intend," "estimate," "anticipate," "project," "will" and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties, which may be found in the Company’s filings with OTC Markets Group Inc., that could cause actual results to differ materially from the Company's historical experience and present expectations or projections. Investors should not place undue reliance on forward-looking statements, which speak only as of the date they are made. The Company expressly disclaims any obligation or intention to publicly update or revise any forward-looking statements unless otherwise required by law.
Attachments
- Real-Time Olive Tree Signals
- Connected to the Living Signals of Nature
- Tree-Signal Controlled Mask
- The Olive Ring
OLVI Investor Relations 619-202-7456 olvi@advanceprgroup.com
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What is Oliveda's Olive Ecosystem?
The Olive Ecosystem connects skincare, wearable technology and compatible beauty devices through the Olive App and a personal living olive tree. The tree is in Olive Tree People's own Demeter-certified groves. Wearable measurements, skin observations and regional environmental information can inform suggested routines.
Does OLVI's $518 million Olive Ecosystem illustration represent forecast revenue?
No. The $518 million illustration assumes one million ring purchases at $398 and one million customers maintaining a $10 monthly subscription for a full year. It represents gross ring sales and full-year subscription billings, not actual or forecast adoption, revenue or profitability.
Does the Olive Ecosystem skin scanner provide medical diagnoses?
No. Its recommendations support beauty routines and are not medical diagnoses or guarantees of results. The scanner is designed to combine selected skin observations with available biometric information and regional weather and environmental data to inform product selection and suggested skincare routines.
What do Olive Tree People's biological light and organic sound descriptions mean?
“Biological” and “organic” describe the living origin of tree-derived patterns, not how the devices generate their outputs. The devices produce light, sound and electrical current electronically. Measured tree patterns shape light modulation, evolving audio and permitted microcurrent parameters within defined operating and safety limits.
Does Oliveda claim Olive Water or Mini Olive establishes health benefits?
No health benefit is established by those concepts. Olive Water's water-energization concept and Mini Olive's “good energy” language describe intended experiences. They do not establish a lasting physical transformation of water or a conversion of “bad” energy into “good” energy.